Senior Solutions Engineer, Forma.ai
CA$110-150k
Sales performance management software
Be an early applicant
Sales performance management software
101-200 employees
Be an early applicant
CA$110-150k
101-200 employees
Company mission
To reinvent the cumbersome, chaotic, and wildly inefficient world of sales compensation.
Role
Who you are
- 5+ years of experience in a technical role such as Solutions Engineer, Analytics Engineer, Data Engineer, or Sales Engineer
- Strong proficiency in Python and SQL, with experience writing efficient, production-grade code
- Experience with modern data lakehouse architectures (e.g., Databricks, Snowflake) and a solid understanding of performance and cost optimization
- Experience building and maintaining scalable data pipelines and workflows
- Strong customer empathy and a passion for delivering user-facing data products
- Excellent communication skills, with the ability to explain complex technical concepts to non-technical stakeholders
- Proven ability to operate in a fast-paced, cross-functional environment and manage competing priorities
- Strong problem-solving skills with a solution-oriented mindset
- Demonstrated curiosity and commitment to continuous learning
Desirable
- Experience with machine learning, predictive analytics, or optimization models
- Familiarity with BI tools (e.g., Tableau, Looker, Power BI)
- Experience with cloud platforms (AWS, Azure, or GCP)
- Experience integrating with Salesforce or working with financial / sales data
- Prior experience in ICM (Incentive Compensation Management), SPM (Sales Performance Management), or sales operations
What the job involves
- As a Senior Solutions Engineer, you will play a critical role at the intersection of data, technology, and customer impact. You will lead the design and delivery of scalable, reliable, and high-impact technical implementations for our enterprise clients
- Working with diverse and complex datasets across industries, you’ll build and optimize end-to-end analytics solutions that directly influence how customers engage with the Forma platform. You’ll partner cross-functionally to identify opportunities, scope high-value solutions, and deliver outcomes that drive measurable business impact
- This is a highly visible, client-facing role that combines hands-on technical expertise with strategic thinking
- Lead strategic technical engagements with enterprise clients, guiding solution design for complex business challenges using the Forma platform
- Design, build, and optimize scalable data architectures, pipelines, and workflows (e.g., PySpark, Databricks)
- Translate business requirements into robust, production-ready data solutions
- Design and deliver custom code and customer-specific integrations to extend the Forma platform for unique client requirements
- Partner with Professional Services to extract, transform, and analyze client data to optimize incentive compensation and sales performance strategies
- Collaborate with Product, Engineering, and Customer Success to deliver high-quality, actionable datasets and insights
- Drive improvements in data infrastructure, performance, scalability, and reliability
- Identify opportunities to standardize and productize repeatable solutions
- Mentor and support junior team members; contribute to internal best practices and knowledge sharing
- Act as a trusted technical advisor to both internal and external stakeholders
- After 30 Days:
- Develop a strong understanding of Forma’s platform, including client-facing features, data flows, and core use cases
- Build working knowledge of our data architecture, repositories, and tooling (e.g., Databricks, S3, GitHub)
- Establish relationships with immediate team members and key cross-functional partners (Product, Engineering, Customer Success)
- Begin contributing to scoped technical tasks and internal data workflows with guidance
- Begin building context on customer implementations, common challenges, and solution patterns
- After 60 Days:
- Participate in client engagements and internal solution discussions, building familiarity with customer needs and communication patterns
- Independently execute well-defined technical tasks with high quality and reliability
- Collaborate with cross-functional stakeholders to understand requirements and translate them into technical solutions
- Begin contributing to medium-complexity data pipelines, transformations, or analyses with guidance
- Begin identifying opportunities to improve existing implementations or workflows
- After 90 Days:
- Actively contribute to client-facing conversations, providing technical input and solution recommendations
- Independently scope, design, and implement data solutions for customer use cases
- Own delivery of medium-complexity solutions end-to-end with minimal guidance
- Demonstrate strong problem-solving and sound technical judgment in ambiguous situations
- Proactively identify and drive improvements in data workflows, performance, and scalability
- Begin establishing credibility as a trusted technical partner to internal teams and customers
- Long Term:
- You consistently deliver high-quality, scalable solutions that drive measurable customer outcomes
- You become a trusted advisor to clients and internal stakeholders
- You identify opportunities to improve processes and influence product direction
- You elevate the team through mentorship and technical leadership
Our take
Sales operation is notoriously every organisation’s noisiest department, and one that has seen relatively little innovation thus far. There has been a widening gap in efficiency and optimization for many of the functions that make up sales operations. Forma.ai, a compensation-focused AI software company, provides its customers with an avenue to improve general sales performance by enabling them to enhance sales performance activities through automation.
The company’s current niche focus is contrary to the wide-net approach that major industry players like Salesforce have taken, but Forma.ai is already proving to be a much needed product offering. It promises customers endless sales improvement solutions and implementation strategies - all using AI and end-to-end automation - and thus has secured several large clients such as TrustPilot, Autodesk, Redis, and Stryker.
The company has achieved impressive revenue growth amid rapid enterprise adoption of its platform, and is now focused on expanding its headcount, as well as accelerate product development and go-to-market initiatives to meet growing demand for its products.
Steph
Company Specialist at Welcome to the Jungle
Insights
-15% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
May 2022
$45m
SERIES B
Mar 2021
$10m
SERIES A
Total funding: $58m
Company benefits
- Meaningful Compensation: In addition to being paid above the industry average, you’ll join in Forma.ai’s success with our employee equity plan.
- Healthcare with Benefits: Enjoy a healthcare benefits package that includes extended medical, dental, vision, life insurance, and paid parental leave.
- Unlimited + Min. Vacation: All Formadillos (cute, right?) are required to take a minimum of three weeks vacation. If you need more, just ask!
- Learning & Development: Access the resources you need to grow in your personal and professional life with a yearly training stipend.
- Flexible Working: North American employees can work from where they are most productive, whether that's in our Toronto HQ, from home, or a combination of both.
- Growth & Opportunity: Our rapid growth and novel approach is an opportunity to gain the kind of unique experience you can build a career on.
Company HQ
East Bayfront, Toronto, ON
Leadership
Nabeil Alazzam
(Founder & CEO)Previously co-founded Primer Business Solutions, before moving on to work as a Management Consultant at ZS Associates, and then serving as VP of Sales at Spoonity.
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