Head of Content Operations & Performance, Timeout
Global media and hospitality business
Job no longer available
Global media and hospitality business
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To inspire people to have an amazing time in cities all over the globe.
Role
Who you are
- The ideal candidate will have a strong background in content operations, performance metrics, and a deep understanding of how to leverage content to achieve business goals
- Experience of working for at least seven years in a staffed digital media environment, with at least three years in a senior role
- Strong understanding of content production processes, performance analytics, and the tools used for managing content across multiple platforms (CMS, project management software, analytics tools, etc.)
- Proven ability to optimize content operations and improve content performance based on data-driven insights
- Strong leadership, project management, and communication skills
- Proficiency with web analytics and performance tools (e.g., Google Analytics, Adobe Analytics) and content optimization platforms (SEO tools, CMS platforms, etc.)
- Ability to analyze complex data and present actionable recommendations for improving content performance
- Knowledge of digital marketing, SEO, UX, and customer journey best practices
- Strong attention to detail, organizational skills, and a results-oriented mindset
- Be commercially astute
- Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
- Think globally
- Have excellent communication and relationship building skills
- Have a high sense of ownership, urgency and drive
- Be a team player
What the job involves
- Reports to: Global Chief Content Officer, Time Out
- Time Out is seeking an exceptional and experienced Head of Content Operations and Performance to lead the optimisation of our content processes across all Time Out content channels globally – chiefly our website and social channels, but also including email and screens in Time Out Markets
- This role will be responsible for ensuring efficient content production workflows and for improving content performance through data-driven insights and clear, consistent, actionable internal reporting
- Working closely with the Global Chief Content Officer, you will set models for efficient content operations across multiple platforms, optimise processes to increase productivity and ensure that our content is delivering measurable results aligned with business objectives
- You will also be responsible for working with local, regional and global teams to maintain and socialise the Time Out Content Calendar and the Time Out Content Handbook
- This is a key leadership position on Time Out’s global content team, and one which will require strong partnership relationships with many on the Content team, especially our regional Content Directors and Heads of Social and Video
- The successful candidate must be comfortable working across time zones and navigating a global business with global, regional and local emphases
- The successful candidate will work closely with the Global Chief Content Officer to ensure that all the above is planned and executed to align with Time Out’s overall global Content Strategy
- Above all, the successful candidate must be excited by the possibility of reaching more people in more places more meaningfully with Time Out’s content and excited about collaborating with multiple teams and individuals to make that mission real
- Content performance monitoring: Develop and manage KPIs for content performance, including engagement, reach, traffic, conversion rates, and other relevant metrics
- Use performance data to assist in refining content strategies and ensure alignment with business goals
- Reporting: Leads on reporting of content performance across all Time Out channels
- Goals: Responsbile for developing and tracking targets: individual, team, channel
- Performance tractkng tools: Leverage analytics tools to gather insights on content performance
- Translate data into actionable strategies for content optimization, ensuring continuous improvement in content quality, user engagement, and ROI
- Content operations systems: Design, implement, and oversee content workflows and processes to improve efficiency, ensuring timely delivery and consistency in quality. Identify and resolve bottlenecks in content production and distribution
- Cross-platform content optimisation: Work across multiple digital platforms (website, social media, email, etc.) to ensure content is optimised for each medium, driving engagement and conversions
- Technology and Tools Management: Oversee the use of content management systems (CMS) and other digital tools, ensuring that the technology supports efficient content production and performance measurement
- Content Governance and Quality Control: Ensure that all content adheres to brand guidelines, legal standards, and industry regulations
- Implement and maintain a robust content governance framework to maintain quality and consistency across all outputs
- Content calendars and Content Handbook: lead on collaborating with the wider team to make sure these are dynamic resources which are always used and updated
Salary benchmarks
Our take
Originally founded in 1968, the aim of Time Out was to provide reliable information about cultural happenings through the form of a magazine. It was intended to be an 'insider's guide' and included details about art, film, concerts, theatres and more.
Since then its diversified to include food and restaurants, and has straddled both the travel and hospitality sectors. And to keep up with the times, it has transitioned to digital advertising and social media.
Its also received new equity investment through a 2016 IPO, and made big strategic moves from this. Part of this move included stopping the print publication and instead placing a greater emphasis on its digital content. Time Out's current CEO, Chris Ohlund, has said he would be leading the company into its 'next phase of global growth' which has so far included the announcement of a global video collaboration program amongst its digital innovations.
Steph
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Company HQ
Holborn, London, UK
Leadership
Chris Ohlund
(CEO)He has served as Non-Executive Director at Facile.it, Casa.it, Parcel2Go.com, and Residently. Subsequently was Founder and Chairman at International Retirement Solutions AG. Joined Time Out first as Executive Vice Chairman, and now serves as CEO.
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