Email Marketing Associate, Minted
$63.1-94.6k
Design marketplace connecting people with artists
Job no longer available
Design marketplace connecting people with artists
501-1000 employees
Job no longer available
$63.1-94.6k
501-1000 employees
Company mission
To uncover the world's best creative talent through crowdsourcing and curation and bring it to market.
Role
Who you are
- Well-organized and highly detail-oriented
- Incredibly accountable and proactive
- Excited about consumer and digital marketing
- Interested in data analysis
- 1-3 years of experience in lifecycle marketing, engagement marketing, or CRM
- Excellent written and verbal communication skills
- Hands on experience with Excel (including pivot tables, vLookups, IF statements)
- Enthusiasm and drive to play a highly visible role in a fast-growing business
- Strong sense of quality control appropriate for a premium brand
- Experience at a high-growth tech company
- Familiarity with email-specific tools (such as Sailthru, Responsys, ExactTarget, etc.), languages (HTML, CSS) and/or project management software
What the job involves
- The Minted Marketing team is responsible for finding and introducing new consumers to Minted, and driving repeat purchases from existing customers
- Minted’s email marketing associate plays a critical role in communicating with customers to deliver relevant, personalized messages and tell our brand stories
- You will manage the production and execution of email marketing campaigns that showcase products and messages that engage and convert consumers
- This role will be contributing to driving the performance of the email marketing channel
- Manage the end-to-end process for email marketing for 1-2 lines of business
- Work with business stakeholders and creative partners to ensure concepts align with objectives
- Set-up and launch email campaigns leveraging customer segmentation and campaign creative
- Test and QA all emails, ensuring accuracy of content and links
- Drive email marketing performance by testing subject lines, creative, copy, etc
- Be the in-house expert on email best practices, technologies, and trends
- Continually identify and implement improvements to the email campaign process
Our take
Minted is a design marketplace, sourcing creative content from a global community of artists, using technology and crowdsourcing to give consumers access to independent creatives unavailable through traditional retailers.
With the success of sites like Etsy allowing consumers to buy direct from artisans, Minted sets itself apart by holding monthly art and design challenges which are open for both submission and voting. The ‘crowd’ curates Minted’s product selection by rating products, and Minted utilizes analytics to evaluate votes. The winning designs go into production which is taken care of by Minted's fulfillment house and the designers receive a 6%-10% cut of the sales.
Its unique ‘design by upvoting’ business model has led to almost $300M in funding, with backing from Benchmark Capital and IDG Ventures. As contests draw in more designers, the company is looking to expand beyond Minted.com and into physical retail, finding new ways to use the designs and creating fresh income streams for themselves and their artists.
Steph
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2018
$208m
SERIES E
Oct 2014
$38m
SERIES D
Total funding: $297.1m
Company HQ
Financial District, San Francisco, CA
Leadership
Mariam Naficy
(Co-Founder & Chairman)Mariam is currently the CEO of Arcade, a role she has held since 2023. She is also a Member on the Board of Directors at Victoria's Secret. Previously, she founded Heretic Ventures where she served as a Managing Partner for 5 years.
Melissa Kim
(Co-Founder & CEO)Since co-founding Minted in 2007, Melissa has held various roles at the company, moving into the role of CEO in 2023. Prior to Minted, she was a Manager of Corporate Strategy at eBay and an Associate at The Boston Consulting Group.
Salary benchmarks
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