Product Marketing Manager, Xeneta
+ Stock options
Benchmarking & market analytics for freight
Job no longer available
Benchmarking & market analytics for freight
201-500 employees
Job no longer available
+ Stock options
201-500 employees
Company mission
To transform the ocean and air freight markets.
Role
Who you are
- Solid understanding of PMM frameworks and at least 4-5 years of experience in GTM planning
- Experience working Sales, Marketing, and Customer Success functions and how to align with their goals
- Proven ability to translate complex data into compelling data-based storytelling that drives engagement and adoption
- Excellent writing, communication, and stakeholder management skills
- Ability to connect with and empathize with customers and colleagues at all levels and functions
- Analytical mindset with strong problem-solving skills
- A high level of ownership and ability to work effectively as part of a team and individually
- Highly organized, able to manage multiple priorities while maintaining attention to detail
- Proficiency in tools such as Confluence, Salesforce, HubSpot, and Microsoft Office or able to learn
- Ability to leverage AI tools to improve productivity
- Willingness to travel occasionally to regional offices and events (primarily in Europe and the US)
What the job involves
- In this role, you will be responsible for creating and delivering GTM strategies and plans that enable revenue growth, drive product adoption, and support customer expansion
- Product Marketing at Xeneta is part of the broader Product Management organization and works closely with the Value, Marketing, Sales, and Customer Success teams
- This role reports to our Senior Product Marketing Manager
- Collaborate with Product Management to understand product use cases, benefits, and differentiators to create compelling value propositions, identify opportunities for innovation, and contribute to product marketing roadmap planning
- Define target customer segments and help develop customer personas by conducting research, and using data analysis to identify trends and opportunities
- Develop and test research-based positioning and messaging strategies in partnership with the marketing team, leveraging data-based storytelling to connect with different audiences
- Go-to-market (GTM) planning for new products and features within your designated product pillar, ensuring strategic alignment with overall business objectives
- Develop enablement and marketing materials/copy for prospects, customers, partners, customer success (CS), and sales teams that support the overarching value proposition, pricing, and targeted customer segments
- Provide ongoing support to ensure the commercial teams are equipped to effectively communicate the value proposition to potential customers
- Maintain and organize Competitive Intelligence materials, ensuring they are up to date and that requests are addressed promptly and prioritized appropriately
- Contribute to quarterly/annual planning and cross-functional initiatives
- Report on the success of product marketing initiatives, programs, and assets
Application process
- Application Deadline: March 01, 2026
Salary benchmarks
Our take
Xeneta, founded in Oslo, is changing the game in freight with its smart platform for tracking shipping rates and trends. Its platform gives businesses in the shipping world the tools they need to understand how rates are moving, both now and in the past.
What makes Xeneta stand out its that it's not just a service but a business intelligence partner, helping companies make more data-driven decisions. With hundreds of millions of data points gathered from some of the world's biggest shipping companies, the company supplies valuable insight for its clients.
Having secured substantial funding, the company is ready to grow further, expanding its data and customer base to cover even more global shipping routes. If it can continue to deliver actionable insights that drive business success, it should have a very bright future.
Freddie
Company Specialist at Welcome to the Jungle
Insights
33% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Sep 2022
$80m
LATE VC
Jun 2021
$28.5m
SERIES C
Total funding: $137m
Company benefits
- Work-life balance
- Xeneta benefit days: 5-10 extra paid days off around public holidays throughout the year
- Individual education budget
- Diversity & inclusion initiatives
- Flexible work environment
- Career development opportunities
- Be a part of a growing company
- Open communication & transparency
- Choose your own equipment
Company HQ
Sentrum, Oslo, Oslo
Leadership
Patrik Berglund
(Co-Founder & CEO)Previously co-founded and served as a Partner for Nordilog. Experience as Business & Solution Development Manager for Kuehne + Nagel.
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