Senior Manager of Brand, Social and Creators, OKX

• 5+ years of total experience in brand, social media, or creator marketing, ideally including time in crypto, fintech, or a fast-moving consumer tech category
• Familiarity with the European social and creator landscape, including regional platform nuances across key EU markets
• Familiarity hosting Livestreams and managing onground community events
• Hands-on experience managing creator/influencer relationships, from outreach through reporting or tracking
• Experience growing and managing brand presence across X, TikTok, Instagram, Discord, and LinkedIn
• Working understanding of crypto, the Web3 landscape, and internet culture
• Strong communication skills (written and verbal), comfortable coordinating across teams and stakeholders
• Ability to context-switch and manage multiple concurrent projects with ease
• Emotionally intelligent, with good instincts for brand tone and cultural sensitivity
• Comfortable using performance data to inform content and campaign decisions
• Learner mindset and owner mentality; sees tasks through to completion before moving on

Desirable

• OKX is looking for a social and creator marketer to help bring our brand story to life across Europe — building authentic connections with retail users, crypto natives, and creators
• This role executes on brand and social strategy, manages day-to-day content, campaigns, and creator relationships across the growing EU region (particularly)
• Execute the European social and creator content calendar, adapting global brand direction into resonant posts, campaigns, and partnerships across social media
• Manage a portfolio of creator and influencer relationships (English & Non-English) across Europe, handling outreach, briefing, contracting logistics, and performance tracking
• Support brand and social campaigns across owned channels, helping maintain consistency of tone, visual identity, and message across markets and languages
• Create and coordinate compelling brand-led social content — from evergreen posts to real-time cultural moments — tailored to European audiences
• Manage day-to-day workflow for junior team members or freelancers/agencies, ensuring quality and deadlines are met
• Partner cross-functionally with brand, legal, compliance, and regional marketing teams to keep campaigns on-brand and market-appropriate
• Track and report on social engagement and creator program performance, flagging insights to inform future content