Global Director of Sales Strategy and Operations, Smartly.io
Plus equity options and performance-based rewards
AI-powered advertising platform
Be an early applicant
AI-powered advertising platform
501-1000 employees
Be an early applicant
Plus equity options and performance-based rewards
501-1000 employees
Company mission
To unify the full funnel of marketing and break silos between advertisers, marketers, and creatives.
Role
Who you are
- Strong experience in sales strategy, revenue operations, business operations, management consulting, or related commercial strategy functions
- Experience working with global sales organizations and supporting cross-regional go-to-market teams
- Strong analytical and problem-solving skills with the ability to translate data into actionable business insights
- Experience with forecasting, pipeline management, sales planning, and performance reporting
- Ability to work through ambiguity and drive alignment across multiple stakeholders and functions
- Strong communication and presentation skills, including experience working with senior business leaders
- Comfortable balancing strategic thinking with hands-on operational execution
- Experience working with CRM and business intelligence tools such as Salesforce, Looker, Tableau, or similar platforms
What the job involves
- Smartly is looking for a Global Director, Sales Strategy and Operations to help shape and scale how our commercial organization operates globally
- In this role, you will partner closely with Sales leadership and cross-functional teams to drive planning, operational rigor, forecasting, and strategic initiatives that support growth across regions and customer segments
- This role is well suited for someone who combines strong analytical thinking with business judgment and operational execution. You will work across teams to improve decision-making, streamline processes, and ensure our global go-to-market organization can scale effectively as the business grows
- Partner with global Sales leadership to define and operationalize go-to-market priorities and commercial strategy
- Lead annual and quarterly planning processes, including territory planning, quota modeling, capacity planning, and performance tracking
- Develop forecasting frameworks, reporting structures, and business insights that support data-driven decision-making
- Analyze pipeline health, sales performance, conversion trends, and operational metrics to identify opportunities and risks
- Drive cross-functional initiatives with Finance, Marketing, Customer Success, and Business Operations teams to improve commercial effectiveness
- Build scalable operational processes and frameworks that improve efficiency and consistency across regions
- Prepare executive-level business reviews, strategic analyses, and recommendations for senior leadership stakeholders
- Identify areas for process improvement and lead operational change initiatives that support company growth
Salary benchmarks
Our take
Smartly.io helps advertisers automate their campaigns across the largest media platforms, including Facebook, Instagram, TikTok and Pinterest. After seeing quick success following Facebook’s 2012 IPO, the company now works with over 700 brands including eBay, Uber, Ralph Lauren, Under Armour and TechStyle.
Its suite of tools automatically creates ads and videos from product images - handling budget allocation and audience targeting, as well as analysing where and when to purchase advertising. Consequently, Smartly.io has positioned itself to play a leading role in a market where brand and performance work are converging.
Smartly.io sold a majority stake to Providence Equity Partners in 2019 in a move to further its presence in the US. The company has since gone on to make several acquisitions of its own with Viralspace.ai and Ad-Lib.io. Smartly.io's ability to adapt to evolving advertising trends supports its continued growth, and its introduction of AI-powered intelligence across its platform shows it is keeping up with technology trends too.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Apr 2015
$3m
SERIES A
Total funding: $3m
Company benefits
- Generous healthcare packages and mental health services
- Career development opportunities, bonus programs and annual performance reviews
- Hybrid working model, with the option to work abroad for up to 30 days
- Company equity options program
- Paid holidays, OOO time and family leaves
Company HQ
Kluuvi, Helsinki
Leadership
Tuomo Riekki
(Co-founder, Board Member & Advisor)Initially served as CPO of the company. Also the founder of Focal and Zero, and previously founded DealMachine and Metrify.io.
Kristo Ovaska
(Co-founder & Board Member)Founder and CEO at Taito.ai. Initially served as CEO of the company. Previously founded Metrify.io, Startup Sauna, and Funrank.
Laura Desmond
(CEO)Also Founder and CEO at Eagle Vista Partners, and Operating Partner at Providence Equity Partners, as well as being a Board Member at Adobe and DoubleVerify. Former CEO of Starcom.
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