Sales Development Representative, Sanity
+Stock options
Unified content platform
Job no longer available
Unified content platform
101-200 employees
Job no longer available
+Stock options
101-200 employees
Company mission
To power better digital experiences through its unified content platform.
Role
Who you are
- Outstanding communication skills, both written and verbal
- Proven experience in Sales Development or Sales at a SaaS company
- Proven interest and knowledge of developer-oriented SaaS tools
- Organized with a strong attention to details. Strong self organizer
- An ability to understand technical software / developer-tools
- Entrepreneurial mindset, passion for finding solutions to problems
What the job involves
- As a member of our early stage Sales Development Representative (SDR) team, you will continue to build the infrastructure and operational excellence for our Sales Development activities in North America
- You will play a critical role in Sanity's sales and marketing efforts
- Your primary responsibility is to identify and generate potential leads or prospects for the North America sales team
- SDRs focus on qualifying leads and nurturing them through the initial stages of the sales funnel, ultimately setting up appointments or discovery calls for the sales team
- Utilizing and maintaining tools: SFDC, Outreach, LI Sales Nav, Zoominfo, G-Suite, Slack
- Create a sustainable sales pipeline and process: achieve consistent monthly/quarterly quota attainment
- Prospecting and Lead Generation: SDRs are responsible for identifying and researching potential leads within the target market. They often use various tools, databases, and social media platforms to find contacts and companies that might be interested in the company's products or services
- Outreach and Communication: SDRs initiate contact with leads through various channels, such as email, phone calls, social media, and even in-person events. They aim to engage prospects in meaningful conversations to understand their needs and pain points
- Qualification: SDRs qualify leads to determine if they are a good fit for Sanity's offerings. This involves asking probing questions, understanding the prospect's challenges, and assessing their potential to become paying customers
- Educating Prospects: SDRs provide prospects with information about the Sanity's products, services, and value proposition. They articulate how the company's solutions can address the prospect's specific needs and challenges
- Setting Appointments/Demos: One of the primary goals of an SDR is to set up appointments or product demonstrations with qualified leads for the sales team. This involves coordinating schedules, sending calendar invites, and ensuring prospects are well-prepared for the meeting
- Lead Nurturing: Not all leads are immediately ready to make a purchasing decision. SDRs maintain regular contact with leads who are not yet ready to buy, nurturing the relationship over time by sharing relevant content and insights
- Data Management: SDRs often use Customer Relationship Management (CRM) systems to track and manage their interactions with leads. They keep detailed records of conversations, actions taken, and relevant information to provide the sales team with a comprehensive view of each lead's history
- Collaboration with Sales Team: SDRs work closely with the sales team to ensure a smooth handoff of qualified leads. They provide context about the prospect's needs, challenges, and interactions, enabling the sales team to tailor their approach effectively
- Feedback Loop: SDRs often have valuable insights into the types of objections, questions, or concerns prospects raise during initial conversations. They share this feedback with the marketing and product teams to refine messaging, improve targeting, and enhance product offerings
- Continuous Learning: The CMS industry is dynamic, and SDRs need to stay updated on industry trends, the company's products, and the competitive landscape
Our take
Sanity is a Structured Content Platform that aims to help teams collaborate on digital content more effectively. Sanity sets out to redefine the CMS market by creating a product capable to quickly create custom interfaces and content workflows while enabling teams to distribute structured content from a single source of truth.
Sanity aims to build a complex product that is both simple and intuitive to use: its open-source editor allows developers to easily create custom interfaces. Its platform allows the rapid development of data-driven content applications, and its real-time API allows users to deliver content from a single source to any channel and device, and counts MIT, Burger King, Nike, National Geographic, and Conde Nast among its clients.
Substantial funding and a platform partnership with e-commerce giant Shopify have paved the way for Sanity's app on Shopify's commerce framework. Sanity is the first investment of this kind that Shopify has undertaken, exemplifying the former's go-to status as a CMS.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
13% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
May 2025
$85m
SERIES C
Jun 2021
$39m
SERIES B
Total funding: $136.7m
Company benefits
- You will be a part of a highly-skilled, inspiring, and supportive team, and work in an environment that encourages long-term personal growth
- Positive, flexible, and trust-based work environment in a company with Nordic culture, a healthy work-life balance, and focus on personal development
- You will be based out of Oslo or work remotely from Europe or East Coast, US. If you work remotely, you’ll also have the opportunity to work from our offices in San Francisco and Oslo, Norway from time to time
- Universal healthcare, support to nurture physical and mental health, parental leave, and Nordic vacations
- Competitive salary and stock options program
Company HQ
Financial District, San Francisco, CA
Leadership
Magnus Kongsli Hillestad
(Co-Founder & CEO)Previously Deputy Board Member at Altus Intervention for 3 years and Director at EQT Holdings for 7 years.
Simen Svale Skogsrud
(Co-Founder & CTO)Previously founded Origogruppen AS where they worked for 6 years. Alongside this and then Sanity, they have been a partner at Bengler for the past 20 years.
Even Westvang
(Co-Founder)Previously Developer at Gyldendal for 1 year and Co-founder at Origogruppen for 5 years. They were also a Principal at Bengler AS for 17 years.
Øyvind Rostad
(Co-Founder)Previously CEO at Origogruppen for 5 years and Producer & CEO at Medieoperatorene for 11 years.
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