Field Marketing Manager, Astronomer

• SaaS/tech industry experience with an understanding of B2B marketing
• Ability to work closely with a distributed sales team across multiple geographies
• Strong execution skills around planning, managing, and reporting on multiple events concurrently
• Experience educating, developing, and partnering with stakeholders from the end users to the executive decision makers
• Data driven and ROI-focused approach to program execution and reporting
• ~30% travel required
• Must be based in New York

Desirable

• As a Field Marketing Manager - East at Astronomer, you will be part of a high-growth tech startup with a collaborative culture
• You will report to the Senior Director, Field Marketing, Events, and ABM
• You will help own and build field marketing programs for the East region to support our sales teams, drive pipeline and accelerate current opportunities
• You will lead high-impact initiatives that drive revenue, pipeline, and brand awareness for your territory
• Your work will encompass everything from large-scale conferences to co-branded partner events, virtual experiences, and tailored activations that showcase Astronomer’s product offerings and further Astronomer as the premiere leader in DataOps
• Leverage regional market knowledge to create regional marketing plans and communicate the plans to sales in a timely manner
• Build and execute marketing programs for the East region that integrate sales and marketing requirements that support pipeline and revenue goals
• Collaborate closely with counterparts on Demand Generation, Marketing Operations, and Sales to execute against regional marketing efforts with clear KPIs, goals, forecasts, workflows, and enablement plans
• Develop and execute demand generation marketing programs including third-party and Astronomer hosted roadshows/tradeshows, in-person and virtual executive experiences, integrated campaigns and more
• Forecast, evaluate, and measure impact of field marketing on sales cycles while analyzing program results, optimizing as needed
• Act as the subject-matter expert, maintain ongoing communications and be the go-to marketing resource with the Sales Leaders, Sales Reps, SDRs, and Regional Partners
• Write and deploy targeted emails, social posts and landing pages to drive engagement toward your programs
• Deploy 1:1 ABM activations to complement broader marketing programs, leverage strategic content, expand reach within key accounts, and build champions