Senior Insight Analyst, UNiDAYS
More information about location
Student-driven rewards & brand marketing platform
Open for applications
Student-driven rewards & brand marketing platform
201-500 employees
Open for applications
More information about location
201-500 employees
Company mission
To give students the power to make every experience more valuable and rewarding by offering them student discounts.
Role
Who you are
- Significant prior experience in an insight or marketing/commercial science role with demonstrable examples of working from insight brief to deliverable outcomes consistently
- An inquisitive nature to dig into problems & opportunities to deliver insight and a growth mindset which enables you to adapt your skill set to the needs of the business
- At least 2 years experience using statistical methods to answer complex questions or providing greater depth of insight to simple questions, including hypothesis generation and A/B testing and time series methods e.g. forecasting, ARIMA, causal inference
- Comfortable with using a range of different data sets as part of analysis including data warehouse platforms or unstructured data sets Desirable but not essential: experience of event / click stream data from mobile apps
- Experience with data visualisation and compiling insight presentation decks to tell stories with data and drive change
- Advanced proficiency in SQL and Excel/Google Sheets and visualisation tools Desirable but not essential: Experience with dashboarding tools such as Tableau or PowerBI
- Experience with using Python to manipulate data and as a tool as for analysis (for example using Pandas) Desirable but not essential: Experience using cloud platforms such as GIT, SageMaker or Data Bricks
- Academic Qualifications: Degree in numerate/statistical subject, or equivalent experience in a related field
- Technical Qualifications: No formal required however qualifications around Python, R, SQL, Statistics, Data Visualisation are desirable
What the job involves
- As a Senior Insight Analyst at UNiDAYS, your responsibility is to foster high-quality decision-making through data. You will rely on your expertise to choose the right analytical tools to address the questions while promoting a test-and-learn approach among your stakeholders
- You’ll feel at ease collaborating across various functions, managing requests and insight projects. These projects will focus on actionable recommendations for stakeholders, whether you are operating at a tactical or strategic level
- Delivery Action and Impact from your Insight:
- From Brief to delivery, you will own and lead your analytical deliverables that derive actionable insight that supports business performance
- Deliver insight with a focus on driving commercial value or marketing outcomes supporting both tactical and strategic decision-making
- Manage clear stakeholder communications throughout the insight project lifecycle ensuring you drive impact from the insight and recommendations you deliver through strong stakeholder relationships
- Collaborate with other analysts in the department to both improve the outcomes of your own deliverables and support those of others
- Be an ambassador for the team - raise the profile of the team through showcasing insight work across the business (ie. through ad-hoc training, lunch and learns)
- Using the right tools for the job and supporting others learning them:
- Ensure the technical delivery across projects is appropriate/fit for purpose
- Making considered choices on leaning on previously learned skills and analytical techniques or learning new methods where needed to meet the deliverable or project goal
- Crafting communication of your insight and recommendations to fit the audience's needs to maximise impact through adjusting your communication and presentation style
- Support the development of best practices around statistics, coding, visualisation, storytelling, QA, project delivery
- Adhere to Data Governance guidelines, making sure we leverage and share the right data at the right times
Salary benchmarks
Our take
Rewarding loyal customers with discounts is a tried and tested strategy for brands to engage with their audience. An ideal audience for such engagement is students on a budget. But, with rewards programs fragmented by brand, many potential customers can miss out on the opportunity.
UNiDAYS provides a student-driven brand marketing network, partnering with brands to market rewards, discounts, and opportunities to student demographics. Any student can sign up, giving them access to a large marketplace of curated freebies and deals, helping them be rewarded for their shopping whilst greatly boosting brand engagement for businesses.
Whilst there are various other brand marketing networks competing with UNiDAYS, it is undeniably a dominant force. It has over 25 million student members, meaning it is in a prime position to empower brands that want to reach this market - and save students money in the process.
Steph
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Company benefits
- 25 days holiday per year increasing with length of service, plus flexible bank holidays
- 4pm finishes every Friday
- Company bonus scheme
- Company pension scheme
- Private health insurance (Vitality)
- Income protection policy
- Life assurance policy
- Employee Assistance Program
- Enhanced parental leave pay
- Core hours with flexibility around how/when you manage your time
- Regular team building activities
- The latest tech and hardware will be supplied from day one
- Good Vibes Program to boost your remote working experience (think virtual parties, pottery classes, wellness classes, guest speakers, etc)
- Support for home working for all new team members (you can expense £150 towards any additional furniture you may need to be safe and comfortable)
Company HQ
Nottingham city centre, Nottingham, UK
Leadership
Jon Hawley
(CEO)Graduated from Nottingham Trent University with a BA in Graphic Design and Branding. Previously co-founded Orb & Crash and also worked as a Mentor/Lecturer at Nottingham Trent University.
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