Manager of Growth, Runna
£61-67k
Offers equity
3 days a week in office (Vauxhall, London)
Tailored running training plans
Be an early applicant
Tailored running training plans
201-500 employees
Be an early applicant
£61-67k
Offers equity
3 days a week in office (Vauxhall, London)
201-500 employees
Company mission
To make running training effective, enjoyable and easy for everyone.
Role
Who you are
- If you’re a data-driven problem-solver passionate about experimentation and optimisation, this role is for you!
- Optimising: You thrive on improving performance and driving measurable results - be that through SEO or CRO
- Experimenting: Running A/B tests excites you, from small tweaks to major redesigns, and you enjoy analysing the results
- Collaborating & Communicating - you love working with multiple teams and stakeholders; and you’re just as comfortable collaborating with designers as you are developers
- Conducting User Research - speaking to users to understand more about what makes them tick and how we can help them achieve their goals
- We care the most about you looking at the ‘We’re looking for someone that loves…’ section and thinking ‘Wow this role was made for me’. That said, we do need you to have 1.5+ years of proven experience in growth marketing and/or product management (web)
- You are data and results-driven. You love to test, learn, iterate and repeat. You’re motivated by seeing the quantifiable impact of the team’s work
- You’re a “doer”; not just a “thinker”. You’re hands on and want to roll up your sleeves / get stuck in
- You’re a problem-solver with a strategic mind
- You’re organised, efficient, and can execute at pace
- You (hopefully!) love running and you’re passionate about our mission to make running training effective, easy and enjoyable for everyone
- You’re ideally London based (or able to work in person 2-3 days per week)
Desirable
- You know your way around WebFlow
- You have experience at a mobile app business
- You have previously been responsible for web acquisition journeys (e.g. web to web/ web to app)
What the job involves
- Reporting to the Head of Growth, you’ll be focused on optimising web experiences to drive growth across key touchpoints
- Your role will involve managing the Runna website, driving SEO efforts, and optimising web-to-app flows
- Overseeing Runna Website: including maintaining existing pages, ideating, scoping, roadmap planning and prioritisation
- Working closely with engineering and design teams to ensure high quality delivery against the roadmap
- Conversion rate optimisation: constant & iterative multivariate testing using web experimentation tools like VWO and Statsig
- Taking ownership of Runna’s landing page strategy for acquisition channels including performance marketing, partnerships & ambassadors
- Managing web conversion tracking, including web-to-app flows, ensuring data visibility and informed decision-making across the team
- Managing the web-to-app flow, ensuring a seamless transition and optimising for conversions
- Collaborating with product and engineering teams and performance marketing team to implement improvements based on user data and campaign insights
- Measuring and reporting on Runna’s SEO performance
- Implementing Runna’s SEO strategy
- Taking ownership of programmatic SEO efforts
- Staying on top of technical SEO performance and continuously looking for opportunities to maximise organic acquisition via web
Application process
- Introductory chat with Josh, Talent Partner (20-minute video call)
- Second round interview with Laura (Senior Manager, Performance Marketing) and another member of the team (50 minutes video call)
- Final round in-person interview at our office in Vauxhall where you’ll get to meet more of the team
Salary benchmarks
Our take
As a way to keep fit, running has shot up in popularity in recent years, partially due to accessibility, especially during the pandemic. But for those who want to take running to the next level – whether that be a 5K or a marathon – it can be difficult to know where to start in terms of a training plan. Runna supplies an app with personalised training plans for all types of runs, to help people achieve their running and fitness goals.
Runna was founded by running enthusiasts for running enthusiasts, in response to the lack of tools available to help them train. Although there are many running apps available, Runna stands by providing training plans for specific races, which can be distinguished by distance and goal time. In addition, it supports a sense of community, and still caters to a range of experience levels.
Runna has seen consistent subscriber growth since its launch, serving thousands of users globally. The company has plans to expand both its features and team, while reaching more customers in the future. Its acquisition by fitness giant Strava will certainly help it on its way to achieving these aims.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Nov 2023
$6.8m
SEED
Dec 2022
$2.6m
SEED
Total funding: $10.3m
Company benefits
- Own a part of Runna: We want you to own a part of the company you're building. Everyone who joins Runna receives a generous stock options package
- Grow with us: As one of our early hires, you'll have a unique opportunity to shape and influence Runna's product and culture from the beginning
- Learn and develop: We work with all of the latest tools and technologies so you can learn at the cutting edge of product development
- Team socials: We're a friendly bunch and like to make work-like fun, whether that's lunches and dinners or our bi-weekly team run
- Paid vacation: We want people to take time off to rest and rejuvenate. Runna offers 25 vacation days + bank holidays
- Tools: You'll receive all new equipment including a laptop, running watch of your choice, and anything else you need to do your best work
- Get paid to Run(na): We have a dedicated hour block each week where you'll get paid to run! Whether you want to build up to your first 5k or do that tough intervals sessions it's up to you!
- Enhanced family care: 3 months fully paid when you welcome a new Runna into the family, as well as fertility support & a host of other benefits
Company HQ
Vauxhall, London, UK
Leadership
Walter Holohan
(CTO)Initially joined Runna as a Technical Lead before being promoted to CTO. Prior to Runna, they were a React Native Developer at 11:FS, a Full Stack Engineer at Nationwide Building Society and a Director at Spartn.
Josh Oppenheim
(MD)Initially joined Runna as COO before being promoted to Managing Director. Prior to Runna, they worked in Strategy and Operations at Let's Do This, was a Senior Consultant at Bain & Company and Strategist at X, the moonshot factory.
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