Strategy Lead, ustwo
1 year Fixed-Term Contract
£80k
More information about location
2 days a week in office (Shoreditch, London)
Digital product studio
Job no longer available
Digital product studio
101-200 employees
Job no longer available
£80k
More information about location
2 days a week in office (Shoreditch, London)
101-200 employees
Company mission
To help clients have confidence in a new future by creating breakthrough experiences.
Role
Who you are
- You’re someone who can hold the big picture while navigating the details
- You inspire confidence through clear storytelling, pragmatic recommendations and collaborative energy
- You bring clarity to complexity - equally comfortable shaping a long-term vision or guiding teams and clients through the day-to-day
- Above all, you’re motivated by helping teams and clients create digital products and services that truly matter
- Have deep experience in digital product or experience strategy - ideally in a digital agency or consultancy environment
- Have shaped strategies and experiences that drive engagement and meaningful behaviour change
- Balance analytical rigour with creativity and empathy for users
- Are an excellent communicator and storyteller, able to influence senior stakeholders with clarity and conviction
- Can lead multidisciplinary teams at pace - with confidence, empathy and structure
- Are comfortable working in ambiguity, making sense of complexity and guiding others through it
- Have the curiosity to challenge assumptions and the optimism to find better ways forward
- Embody ustwo’s values: Be Human, Learn Together, Use the Freedom, Raise the Bar and Enjoy the Journey
- Interested but think your experience doesn’t perfectly align with this job description? That’s ok. Research shows underrepresented groups in particular are less inclined to apply for jobs where they don’t meet 100% of the requirements listed. We’d still love to hear from you if you feel passionate about this role!
What the job involves
- 12 months FTC - Jan 2026 start with ad hoc onboarding days in Dec 2025
- As Strategy Lead at ustwo, you’ll play a pivotal role in shaping how strategy drives impact - both within client work and across the studio
- You’ll lead the strategic direction on projects, partnering with design, product, and technology teams to uncover opportunities, define propositions, and shape experiences from insight to launch
- Your work will help create products and services that drive engagement, influence behaviour and make a genuine difference in people’s lives
- You’ll also contribute to ustwo’s broader growth - playing a key role in new business efforts alongside the leadership and business development teams
- As Strategy Lead, you’ll bring clarity, energy and direction to complex challenges - helping teams and clients make confident decisions that create real value for people and businesses
- Define the strategic vision for projects and communicate a clear, compelling narrative that connects user needs, business goals and market opportunities
- Identify growth opportunities and advise on business design, commercial models and organisational implications
- Shape and validate propositions through a mix of qualitative and quantitative research - using the right methods for the context
- Translate insight into action, guiding teams to make decisions at pace while balancing ambition, feasibility and impact
- Partner closely with senior client stakeholders to distil objectives, define success metrics, and steer projects to meaningful outcomes
- Spot risks early and work with teams to find pragmatic ways forward
- Lead and facilitate workshops that inspire collaboration, align direction and co-create solutions
- Collaborate with product designers, technologists and delivery leads to turn strategic thinking into tangible products and services
- Shape go-to-market and growth strategies - from early validation through to launch and scale
- Contribute to new business efforts through thought leadership, proposals and pitches with strategic storytelling that demonstrates ustwo’s value
Salary benchmarks
Our take
ustwo is a group of digital product studios where creativity and cutting-edge technology blend together to create award-winning solutions. With a focus on design and tech excellence, ustwo partners with clients to tackle challenges and transform ideas into tangible, impactful products.
At the heart of ustwo's process is a focus on the user. By understanding customers needs and outcomes, it crafts unique, innovative solutions that go beyond the ordinary. Driven by the belief that technology should improve lives, ustwo aims to bring joy and value to ever project it takes on, turning complex problems into simple, delightful solutions.
It's also a B-Corporation, standing for social and ethical responsibility, integrating these values into its work and relationships with clients. And it has an impressive portfolio, including major brands like LEGo, Fresenius medical Care, Go Go, Bots, and the Body Coach. Known for its groundbreaking work on mobile ticketing platform DICE and the cionic game Monument Valley, ustwo continues to push boundaries, striving to create fun, meaningful products that improve lives and inspire positive change.
Steph
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Company benefits
- Healthcare coverage
- Retirement savings
- Profit share
- Wellness & resilience benefits
- Inclusivity training
- People manager training
- Referral bonuses
- Annual growth & development
- Work from anywhere policy
- 10 weeks & 10K at 10 years
- 5 days vacation at 5 years
- 3 month sabbatical at 3 years
Company HQ
London, UK
Leadership
Nicki Sprinz
(CEO)Initially joined ustwo in 2014 as a Business Director, since then they have worked in a number of roles, becoming CEO in 2024. Previously worked as a Writer for the Guardian and freelance before working at NHS Health Scotland, Whitespace, and Made By Many.
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