Field Marketing Manager, Mintlify
$180-220k
+ Equity + Bonus
Documentation platform
Be an early applicant
Documentation platform
21-100 employees
Be an early applicant
$180-220k
+ Equity + Bonus
21-100 employees
Company mission
To empower millions of developers worldwide.
Role
Who you are
- 4-7 years in field marketing, event marketing, or demand generation with a significant events component, with at least 2 years at a B2B SaaS company
- Data-driven decision making. Does not just run events because "we always go to this conference." Uses pipeline data, lead quality analysis, and cost-per-lead metrics to inform event selection and investment. Can push back on events that don't align with strategy, work with sales team to align events with goals, and can clearly communicate event ROI (or lac thereof) to leadership
- Experience personally owning the full lifecycle of events, from strategy and budget to logistics and post-event analysis. Not just someone who "helped with" events but someone who ran them
- CRM and marketing automation proficiency: comfortable setting up event campaigns, tracking leads, and building attribution reports. Does not need to be an admin but can work independently in the tools
- Ability to remain calm under pressure and troubleshoot quickly
- Bonus points: Experience working at a Seed > Series B startup, particularly in the devtools space and can understand the constraints of building a function without an established process or large team. Familiarity with webinar platforms and virtual event production. Experience with ABM (account-based marketing) event strategies. Graphic design or creative direction skills for booth and event collateral. Experience with public speaking or moderating panel discussions
What the job involves
- Event strategy and planning: building an event calendar from scratch, balancing trade shows, hosted events, partner events, and webinars based on business priorities and budget
- Managing contracts, logistics, vendor relationships, booth design, and on-site execution. Knows what can go wrong and plans for it, driving things forward without waiting for perfect information or approvals
- Cross-functional coordination: can create clear event briefs, assign responsibilities across teams, and keep complex multi-stakeholder projects on track
- Can design pre-event campaigns, audience segmentation, and post-event nurture workflows that maximize pipeline from each event
- Building strong relationships with sales leadership, partner teams, product marketing, and external vendors - earning influence through reliability and results
- Operational excellence with strategic thinking. Can handle the logistics of shipping booth materials while also thinking about which events will drive the most pipeline next quarter. Comfortable toggling between tactical execution and strategic planning
Our take
Software documentation has long been a challenge for developers, requiring significant time and effort to create and maintain. As companies like Stripe and Twilio set higher standards, the pressure on teams to produce clear, interactive documentation has increased, leaving many struggling to keep up with expectations.
Mintlify addresses this problem by offering a suite of documentation-authoring tools that simplify the creation process. The platform enables auto-generation of documents from codebases, features built-in templates, and incorporates AI-powered chatbots for enhanced user interaction.
With a growing customer base that includes prominent brands like Anthropic and Fidelity, and the recent closure of a successful funding round, Mintlify is poised for continued success. The company is further innovating its platform by personalising content and enhancing AI capabilities, positioning itself to meet the evolving needs of software documentation and support in the tech industry.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Sep 2024
$18.5m
SERIES A
May 2022
$2.8m
SEED
Total funding: $21.5m
Company benefits
- Flexible work culture
- 20 days paid time off every year
- Health, dental, vision
- 401k or RRSP
- Free lunch and dinners
- $700/year work setup stipend
- $200/month wellness stipend
- Annual team offsite
- Unlimited free mints
Company HQ
SoMa, San Francisco, CA
Leadership
Hahnbee Lee
(Co-Founder)Previously co-founded pe•ple (acquired by BetterMode). Experienced Software Engineer, having worked at Duolingo, Cornell Design & Tech Initiative, Cornell Rocketry Team, Tribe Community Platform, Vera.Zone, GoodStuff and Leidos.
Han Wang
(Co-Founder)Previously co-founded pe•ple (acquired by BetterMode) and Foodful. Also an experienced Software Engineer having previously worked at Bettermode and Facebook.
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