Executive Director of Social Networks, Brandwatch
$173-346k
Digital consumer intelligence company
Be an early applicant
Digital consumer intelligence company
1001+ employees
Be an early applicant
$173-346k
1001+ employees
Company mission
To build a new kind of enterprise intelligence that helps marketers find smart, fast, insightful answers at scale and at speed.
Role
Who you are
- Experience: 8-10 years of experience in account management, customer success, or business development, with at least 3 years in a leadership role managing large, complex, and high-value accounts
- Industry Expertise: Strong understanding of the social media and technology sectors, particularly with high-profile companies like Meta, TikTok, X, Reddit, and Google
- Proven Results: Demonstrated success in retaining and expanding relationships with high-spend customers that engage deeply with both technology solutions and professional services
- Executive Presence: Proven ability to engage with senior executives at the highest levels to influence key decisions and represent Brandwatch’s interests
- Strategic Thinking: Ability to develop and execute strategies that balance customer needs with business goals, ensuring growth in both technology and services utilization
- Communication Skills: Exceptional communication, negotiation, and interpersonal skills, with a proven ability to lead through influence
What the job involves
- Brandwatch is seeking a strategic leader for the position of Executive Director of Social Networks
- This highly visible role will lead a small team of Account Managers, focusing on driving retention and expansion within major global social networks and tech companies, including Meta, TikTok, X, Reddit, and Google
- These high-spend customers rely not only on our technology but also on our professional services, with dedicated services teams supporting their needs
- You will regularly engage with senior leadership at both Brandwatch and these key accounts to ensure long-term success and growth
- Team Leadership: Lead and develop a team of Account Managers to effectively manage high-value accounts, ensuring alignment between customer needs and Brandwatch’s solutions
- Customer Relationship Management: Build strong relationships with senior executives at major social networks and tech companies, ensuring customer satisfaction and fostering long-term partnerships
- Strategic Account Management: Drive retention and expansion strategies across a portfolio of high-spend customers, with a focus on both technology adoption and leveraging professional services. Collaborate closely with dedicated services teams to deliver tailored solutions that meet the unique needs of each customer
- Executive Collaboration: Provide regular updates and strategic recommendations to Brandwatch’s senior leadership team, ensuring alignment with business objectives and driving results across key accounts
- Tailored Solutions: Work with your team and the dedicated services teams to address customer-specific challenges and goals, delivering personalized solutions that increase customer value and drive growth
- Contract Negotiation & Renewals: Oversee contract renewals, upsell opportunities, and ensure long-term account health with high-value customers
- Cross-Functional Coordination: Partner with internal teams such as sales, product, marketing, and engineering to ensure coordinated efforts and seamless execution of account strategies
Our take
Brandwatch's subscription-based social intelligence service boasts thousands of clients, including Unilever, Whirlpool, British Airways, Walmart and Dell.
The company has pivoted from its initial mission of improving marketers' ROI with social listening to a more ambitious one: 'building a new kind of intelligence'. The pivot comes after its merger with former main rival, Crimson Hexagon and its acquisition with PR and media software company Cision.
The company is positioning itself to help big brands to use social data, among many other types, to make deep-acting business decisions. This is opening up an even larger market for its services, with two-thirds of the Forbes 100 companies as clients.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Oct 2015
$33m
SERIES C
May 2014
$22m
SERIES B
Total funding: $64.3m
Company benefits
- Medical, dental, vision
- Life & disability insurance
- 401(k) with company match
- Laptop
- PTO, Holidays, Floating Holidays, Sick Time, and Community Service Day
- Casual work environment with amazing co-workers
- Monthly company events/bonding
- PTO, Holidays, Floating Holidays, Sick Time, and Community Service Day
- Casual work environment with amazing co-workers
Company values
- Authentic - We value openness and integrity, and strive for both between our colleagues and customers.
- Bold - We value fearlessness and conviction, and encourage our employees to push the company forward.
- Creative - We value originality and curiosity, and apply both to our work at all levels and in all areas.
Company HQ
Brighton, UK
Articles
Leadership
Cali Tran
(President & CEO, not founder)Previously worked as the company's CCO before becoming CEO. Current CEO of Cision. Former President & CBO of Centerfield, and was President & CEO of Valassis.
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