Director of Product Marketing, Smartsheet
$195-247.5k
+ Market competitive incentive opportunity
More information about location
Dynamic workspace platform for collaboration
Be an early applicant
Dynamic workspace platform for collaboration
1001+ employees
Be an early applicant
$195-247.5k
+ Market competitive incentive opportunity
More information about location
1001+ employees
Company mission
to empower anyone to drive meaningful change — for themselves, their businesses, and the world.
Role
Who you are
- Smartsheet is looking for a highly accomplished and results-driven product marketing leader with 10+ years of experience in the technology sector, specializing in content management and collaboration solutions
- Proven ability to define and execute go-to-market strategies, develop compelling messaging, and drive market adoption for innovative products
- Expertise in Digital Asset Management (DAM), Enterprise Content Management (ECM), and resource and scenario planning
- Passionate about empowering teams with the tools and technologies they need to collaborate effectively and achieve their goals
- Bachelor's degree or comparable work experience
- 15+ years product marketing experience in enterprise technologies, including experience in cloud / SaaS environments
- Experience in leadership roles, with both direct reports and across teams
- Experience working across marketing, sales and product management
- Proven ability to influence senior leaders regarding matters of significance
- Experience and metric-driven success in marketing to specific audiences and industries
What the job involves
- You will report to our Sr. Director, Product Marketing located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer
- Lead the charge: Define and champion the product marketing vision for Smartsheet's content management and enterprise collaboration solutions, grounded in a deep understanding of customer needs, market trends, competitive landscape, and emerging opportunities
- Build a high-performing team: Develop and mentor a team of product marketers specializing in content and collaboration, fostering a culture of excellence through effective hiring, mentorship, and performance management
- Drive cross-functional alignment: Collaborate closely with product management, sales, and other key stakeholders to ensure alignment and maximize the impact of content and collaboration solutions across the organization
- Empower the field: Equip sales teams with the resources they need to effectively position and sell content and collaboration solutions, including compelling sales narratives, demos, presentations, and competitive battle cards
- Champion customer needs: Be a passionate advocate for customers seeking content and collaboration solutions, ensuring their needs are prioritized in product development and go-to-market strategies
- Fuel global growth: Identify and pursue opportunities to expand the reach and impact of Smartsheet's content and collaboration solutions globally, driving adoption and market leadership
- Embrace innovation: Continuously explore new approaches and innovative strategies to optimize product marketing efforts and drive growth in the content and collaboration space
- Measure and optimize: Establish clear and measurable metrics to track performance, and foster a data-driven, "test and learn" approach to optimize results and ensure continuous improvement
- Support other duties as needed
Our take
With teams increasingly moving to remote work across many industries, companies have been reaching for tools to keep operations smooth and communications open. Founded in 2005, Smartsheet is a cloud-based work management platform helping a vast range of companies, from small businesses to large enterprises, plan, track, and report on work.
Like other team collaboration software companies Lucid and Atlassian, Smartsheet saw strong growth between 2020-2022, achieving almost 40% year on year revenue increases through 2022. If the company can continue this success, it stands to make real gains in a global team collaboration market expected to be worth about $20 billion by 2028.
Smartsheet has embedded itself across various industries, with deep integrations with applications from the likes of Salesforce, Atlassian, Google, and Microsoft, leading to it being the first work management sector Unicorn to reach $1 billion in recurring annual revenue in 2024. Whilst remaining broad in application, it is also expanding and upgrading its product offerings; this may prove crucial in further distinguishing itself from well-backed startups like Monday.com and Asana as they begin jostling for market space.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
May 2017
$56.5m
SERIES F
May 2014
$35m
SERIES E
Total funding: $123.9m
Company benefits
- Lucrative Employee Stock Purchase Program (15% discount)
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Incidental Sick Leave
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to LinkedIn Learning online courses
- Company Funded Perks, including a counseling membership, primary care membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location (role specific)
- HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
- Equity - Restricted Stock Units (RSUs) with all offers
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
Company HQ
West Bellevue, Bellevue, WA
Leadership
Mark Mader
(President & CEO)Having studied at Dartmouth, Mark spent 2 years as a Greenwich Associates Research Associate before 10 years at Onyx Software. They then founded Smartsheet in 2005 as CEO.
Brent Frei
(Board Member)Brent worked at Motorola and Microsoft for 4 years before founding Onyx Software in 1994 and Smartsheet in 2005. They have been a Board Member since, alongside working as CEO of TerraClear.
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