Brand Marketing Intern, Airbnb
France
€25.000—€25.000 EUR
Community marketplace for holiday accomodation
Posted today
Community marketplace for holiday accomodation
1001+ employees
Posted today
€25.000—€25.000 EUR
1001+ employees
Company mission
To create a world where anyone can belong anywhere.
Role
Who you are
- Preferred: End-of-studies internship
- Currently pursuing a Master’s degree in Marketing, Communications, or a related field
- French fluency & professional proficiency in English
- Proven record of creative skills and attention to detail
- Prior experience in marketing, communications and/or PR (internship or student projects)
- Sensitivity to creative, brand, and media environments
- Solid project management & communication skills: ability to manage multiple stakeholders and tasks, respect deadlines, and prioritize
- Strong analytical skills
- Versatile, proactive, and “can-do” attitude
- Comfortable with the Google Suite (Sheets, Slides, Docs, Gmail)
What the job involves
- Supporting the operational execution of Local Programs & Partnerships
- Act as a day-to-day point of contact for the media agency on campaign execution
- Help execute the creative strategy:
- Be the liaison with the internal creative teams and creative agency on the execution of high-quality, premium content
- Ensure creative outputs are aligned with the overall campaign objectives and media plan requirements
- Coordinate with the Community team to identify, source, and onboard hosts and listings participating in the campaign
- Partner with cross-functional teams to ensure smooth execution of the plan, including collecting internal clearances of selected listings through Legal and other relevant teams
- Help with contracts and administrative follow-ups
- Supervise production, attend shooting, manage schedules, timelines and logistics
- Organise creative reviews and approvals by coordinating feedback loops while ensuring deadlines are met
- Helping on the day-to-day execution of always-on campaigns for guests & hosts
- Participate in the creative & localization efforts for France:
- Supporting on the localization of the assets in French jointly with the localization and copy writing teams, ensuring consumer and market relevance
- Attend the recording sessions of spots
- Partnering with the media team to determine weekly TV/OTT media rotations in line with the approved strategy for the French market
- Analyze creative and media performances, formulating future recommendations
- Help execute the Audio strategy (Podcasts, Radio) for France
- Acting as a Strategic Partner to the Marketing Team
- Help us go beyond our usual scope by bringing a fresh perspective to the table:
- Market & Competitor Insights
- Monitor competitors and market best practices in France, Belgium, and the Netherlands
- Identify emerging trends, new and up‑and‑coming platforms, and opportunities to differentiate Airbnb from the competition
- Process & Ways of Working
- Support the team in streamlining existing processes to improve collaboration, clarity, and efficiency
- Help build or refine simple tools (trackers, templates, checklists) that make day-to-day execution smoother
- Measurement, Reporting & Learnings
- Collect campaign results and key metrics from agencies and internal teams
- Consolidate data and insights into clear, structured post‑campaign reports
- Highlight key learnings and formulate actionable recommendations for future campaigns
- As an intern, you’ll be integrated into a team where you’ll contribute to challenging projects. Your manager, team, and our incredible employee community will strive to be superhosts to you during the summer.
- We provide the support, mentorship, fun, and real world experience needed to accelerate your learning and make a real impact on our product, as Airbnb revolutionizes connection, belonging, and travel. You can expect to:
- Collaborate with multiple team members to achieve project milestones
- Communicate with stakeholders across different teams to provide project updates
- Seek and provide feedback throughout the internship
- Actively participate in and contribute to the Marketing team and broader Airbnb community
Our take
When Airbnb was originally founded, the product helped customers book air mattresses on people's apartment floors. Since then, Airbnb has had over a billion customers hosted through its platform. With more than 4 million registered hosts worldwide, it has grown into a major player in the hospitality sector.
Airbnb has been successful in disrupting the traditional holiday lettings sector. Before it existed accommodation was limited to hotels and bed and breakfasts, but Airbnb has mainstreamed the idea of renting out spare rooms or even entire homes. It has created a new sector of hosts purchasing properties to rent out on the platform and provides a level of flexibility and a range of offerings not previously possible for travelers.
Perhaps a victim of its own success, by 2022 supply of Airbnb-listed properties began to outstrip demand in some markets, as hosts overestimated the appetite for domestic travel. However, the company is still posting strong financials and has unveiled new tools to support its hosts in a tougher rental market. With a healthy bottom line and a huge user base, Airbnb is very likely to overcome the current market turbulence and continue its growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
25% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Apr 2020
$500m
GROWTH EQUITY VC
Mar 2017
$447.8m
SERIES F
Total funding: $3.8bn
Company benefits
- Paid volunteer time
- Health food and snacks
- Generous parental and family leave
- Learning and development
- Annual travel and experiences credit
Company HQ
Showplace Square, San Francisco, CA
Leadership
Brian Chesky
(Co-Founder & CEO)Previously an Industrial Designer, studying at Rhode Island School of Design.
Nathan Blecharczyk
(Co-Founder & CSO)Studied Computer Science at Harvard, and had around 4 years of professional Software Engineering experience before founding Airbnb, including interning at Microsoft.
Joe Gebbia
(Co-Founder)Also studied Industrial Design at Rhode Island, and previously founded various design-related startups
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