Senior Regional Marketing Manager, Immuta
North America
Cloud-native data governance platform
Be an early applicant
Cloud-native data governance platform
201-500 employees
Be an early applicant
201-500 employees
Company mission
To ensure data is accessible to only those who need it, for the right reasons, and in the right form.
Role
Who you are
- This role is ideal for someone who thrives in a fast-paced environment, enjoys collaborating closely with sales teams and partners, and is passionate about driving the strategy and execution of impactful marketing programs across North America that shape the future of data security
- 5+ years of experience in demand generation or field marketing in B2B tech, preferably within the data industry
- Proven experience in developing and executing partner marketing strategies that drive measurable business outcomes
- Strong understanding of the B2B marketing landscape, including experience with ABM, demand generation, and event marketing
- Excellent project management and organizational skills with the ability to manage multiple programs and priorities simultaneously
- Ability to build and maintain strong relationships with internal stakeholders and external partners
- Experience with marketing automation platforms (e.g., Pardot, Marketo, HubSpot), CRM (e.g., Salesforce), and event management tools. 6Sense, LinkedIn Campaign Manager a plus
- Strong analytical skills with the ability to measure program success and optimize accordingly
- Excellent communication skills, both written and verbal, with a focus on collaboration and partnership
- A passion for innovation, creative problem-solving, and continuously improving processes
What the job involves
- As a Senior Regional Marketing Manager - North America, you will play a pivotal role in driving Immuta’s growth by building and executing marketing programs that enhance collaboration between our field sales team and strategic partners
- This role focuses on driving awareness, engagement, and pipeline development by aligning field marketing strategies with our partner ecosystem to ensure impactful results
- You will work closely with our sales, marketing, and partner teams to create and implement regional marketing initiatives that enable our sales teams to win in the field
- This position will report to the Senior Director, Global Partner & Regional Marketing and offers an exciting opportunity to develop programs that directly influence revenue generation
- Develop and implement comprehensive field marketing strategies that drive sales pipeline growth, enhance engagement with enterprise accounts, and strengthen territory performance across regional markets
- Stay on top of market trends and industry best practices to continuously innovate and improve marketing programs
- Support the broader marketing and sales goals by aligning partner marketing efforts with company-wide initiatives and campaigns
- Manage Immuta-branded field events. partner market-with & co-sponsored events and participate in third-party conferences
- Ensure all marketing efforts align with key business objectives and deliver impactful customer engagements to boost Immuta's market presence, drive partner awareness and generate demand
- Own the execution of field events, including regional conferences, workshops, and partner co-branded initiatives, ensuring seamless logistics and impactful outcomes
- Partner with regional sales teams to identify priority markets, design account-based marketing campaigns, and support demand generation initiatives
- Collaborate with field sales and partner teams to build and execute regional marketing activities that drive demand and sales opportunities
- Build tailored marketing programs that align with partner and field sales goals, leveraging partner relationships to maximize reach and engagement
- Leverage digital marketing tools such as email, social media, ABX tactics and content marketing to expand Immuta’s reach and generate qualified opportunities
- Collaborate with the content and digital marketing teams to develop collateral, messaging, and digital assets tailored for field and partner engagement
- Plan and execute 1:1 Account-Based Experience (ABX) programs, driving targeted engagement and personalized marketing strategies to support regional sales and business growth
- Develop and manage marketing strategies, including joint events, webinars, and content marketing initiatives
- Utilize data-driven insights and key performance indicators (KPIs) to refine marketing strategies, improve funnel performance, and maximize return on marketing investments
- Manage marketing budgets and ensure effective use of resources to deliver high-impact campaigns
- Track, analyze, and report on the success of marketing campaigns and events, using data-driven insights to optimize future efforts
- Serve as the primary point of contact for the North American Sales Team, managing regional goals and pipeline targets
Our take
Immuta provides a cloud-native data governance platform for organizations to automate data access control, security, and privacy compliance, ensuring each user who queries data sees only the data they’re supposed to see, for their approved purpose or role.
Immuta has created a platform that allows data engineers and operations teams universal access to data in order to automate and control access throughout the cloud infrastructure. Immuta’s platform utilizes attribute-based access control to enhance scalability and ease of access, reducing data access time to only minutes and increasing permitted usage by 4x.
This enhanced data efficiency has become coveted among many organizations, including Credit Suisse and Daimler. With data analytics being an integral component of all future business operations, Immuta's operations have successfully expanded across Europe and the UK and it is well set to continue to make the cloud more secure.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
4% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jun 2022
$100m
SERIES E
May 2021
$90m
SERIES D
Total funding: $266.2m
Company benefits
- 100% employer paid Healthcare (Medical, Dental, Vision) premiums for you and your dependents (including Domestic Partners)
- 100% employer paid mental wellness platform for you and your dependents
- Stock Options
- Wellness perks (100% employer paid Whoop fitness band and subscription)
- Paid parental leave (Both Maternity and Paternity)
- Unlimited Paid time off (U.S. based positions)
- Learning and Development Resources
Company values
- Mission Focused - Born out of a government mission, we understand why data is about more than just analytics – it also represents our values. Our mission is to enable the legal and ethical use of data, ensuring that data is accessible to only those who need it, for the right reasons, and in the proper form
- Humble Intellects - We are experts in privacy, ethics, law, and engineering. But true expertise requires constant change – to always learn and to always adapt. And that means we excel as students and as teachers. We have something to learn from everyone, any time, in any place
- Personal Responsibility - We are independent achievers and don’t need guidance to get things done. We accomplish our mission while upholding our values both in and outside the office
- Helpful and Grit - For us, life is about the values we uphold, not the credit we receive or the attention we garner. We operate with respect for our peers with a service-oriented mindset. We’re in it together and are optimistic and deterministic with respect to outcomes
- Teamwork - We bring unique and individualized skill sets, experiences, and knowledge to our roles, but we problem solve and achieve as a team. By communicating effectively, collaborating respectfully, and honoring the diversity of our ideas, we create an environment where our effectiveness as a team drives our success
Company HQ
Fort Point Channel Landmark District, Boston, MA
Articles
Leadership
Matthew Carroll
(CEO)Prior to co-founding Immuta, Matthew served as CTO of CSC’s Defense Intelligence Group where they led data fusion and analytics programs, and advised the U.S. Government leadership on data management and analytics issues.
Michael Schiller
(Interim CFO)Prior to joining Immuta, Mike was the Technical Director of CSC’s Defense Intelligence Group and at Berico Technologies. He also held engineering roles at a technical services provider to intelligence agencies, RABA Technologies (acquired by SRA), and the U.S. Department of Defense.
Steven Touw
(CTO)Steven has a long history of designing large-scale geo-temporal analytics across the U.S. intelligence community, including some of the very first Hadoop analytics and frameworks to manage complex multi-tenant data policy controls. Previously, Steve was the CTO of 42Six Solutions, where they led a large Big Data services engineering team.
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