eCommerce sales are growing, unfortunately for online retailers, so too is payment fraud. In a landscape where 84% of first-time shoppers with smaller merchants are concerned about data security, retailers have to find ways to earn trust.
Sift is one company that sets out to prevent digital fraud by verifying customer identities and payment methods, giving its clients, who include Twitter, McDonalds Harry’s, DoorDash, and Poshmark, the ability to confidently gain trust from their own customers.
Worldwide, sift serves tens of thousands of websites and apps and analyses over 70B account sign ups and purchases each month. Building on its growth and successful fundraising efforts, Sift acquired longtime partner Chargeback, a leader in real-time dispute management for merchants and passwordless authentication company Keyless. These acquisitions allow Sift to offer its customers a more complete solution moving forward.
Steph
Company Specialist at Welcome to the Jungle