Global Branding and Communications Manager, Awin
Connecting businesses with customers around the world
Job no longer available
Connecting businesses with customers around the world
1001+ employees
Job no longer available
1001+ employees
Company mission
To empower advertisers and publishers of all sizes to grow their businesses online.
Role
Who you are
- A charismatic branding and communications specialist with minimum five years proven experience, preferably at a technology/software company
- Native-level English proficiency required
- Thoughtful and compassionate copywriting skills across multiple channels
- Confident and comfortable owning and driving forward multiple key projects and responsibilities
- Comfortable liaising with senior stakeholders to consult on communication strategies
- Strong analytical skills, able to report and optimise communication and strategies
- Previous internal communication experience preferred
- Previous experience working B2B and/or in a global team structure preferred
- Confident communicator
- Problem solver
- Strategic and creative mindset
- Personable
- Calm under pressure
- Team player
What the job involves
- The Global Branding & Communications Manager is responsible for driving the global brand strategy and overseeing all branding initiatives to ensure cohesive and consistent brand communication across all markets
- Pivotal to driving business growth and maintaining a competitive edge, the role will shape our brand identity, build brand equity and loyalty, and expand our presence in the U.S. and global markets
- Reporting to the Global Head of Communications, you will be the branding and communications expert the rest of the business can rely on to provide carefully considered strategies to communicate our brand values and messaging as effectively as possible, both internally and externally
- Implement a central comprehensive global brand strategy created by our branding agency that aligns with our business objectives and drives brand awareness and loyalty
- Align with all markets to tailor branding efforts regionally, but cohesively as one company
- Align with internal teams to ensure consistent brand messaging in all external communications
- Identify and capitalize on opportunities to increase the company’s visibility across all target markets through creative campaigns, storytelling, collaborations and PR
- Lead and execute activities to maintain Awin’s brand reputation, including corporate announcements and Crisis Communication
- Support brand sunsetting of subsidiaries to maintain brand equity
- Collaborate with the Creative Lead on creative assets and brand guidelines, ensuring consistency across all platforms, aligning our visual identity with brand messaging
- Monitor brand perception through market research, surveys, and customer feedback to continually optimize brand strategies
- Create quarterly, and annual brand health reports to monitor progress against KPIs
- Enhance the current internal communications function, creating and implementing a strategy to harmonise internal communication at Awin
- Oversee the internal communications calendar, liaising with the internal communications stakeholders from each department to ensure all internal communications are aligned and sent at the right time to the right people through the right channel
- Empower internal teams to create internal content encompassing Awin’s Values and in Awin’s tone of voice
Our take
Serving a global community of advertisers, agencies, and publishers, Awin provides its clients with tailored business insights, connecting companies with customers across the world by fostering trusted partnerships to drive sustainable growth.
The company’s global affiliate network is spread across 17 offices worldwide, with more than 250,000 contributing publishers and over 25,000 advertisers, and it has made strong partnerships with major companies including ShareASale and Sideqik. Its solutions generated 200 million sales for its advertisers in 2022.
The company has been focusing on boosting its network of agencies and is already turning the conversation toward the future of affiliate marketing (such as metaverse advertising). Awin has shown a high level of adaptability within the market and is well poised to see further substantial growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2014
$0.2m
SEED
Mar 2014
$2.5m
SEED
Total funding: $2.7m
Company benefits
- Private Health/Vision/Dental Insurance
- Up to 28 Days Annual Holiday
- 2 Paid Days Off/Year to Volunteer During Working Hours
- In-House Language Courses
- Subsidised Corporate Gym Membership
- Childcare Vouchers
- Cycle to Work Scheme
- Personal & Business Travel Insurance
- Medical, dental and optical insurance
- Season ticket loan
- Free fruit and sweets
Company HQ
Prenzlauer Berg, Berlin, Germany
Leadership
Adam Ross
(CEO, not founder)Was COO before becoming CEO at Awin. Former COO of Affiliate Window.
Salary benchmarks
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