Partner Marketing Manager, Arctic Wolf

• Proven experience developing and executing executive-level or high-touch partner programs that drive engagement and measurable business impact
• Exceptional communication and executive presence, with the ability to influence and align stakeholders across functions and levels
• Deep channel acumen, including partner business models, profitability levers, go-to-market strategies, and engagement best practices; strong understanding of how marketing and sales funnels accelerate partner-driven pipeline
• Analytical and data-driven, skilled at interpreting performance metrics, extracting insights, and applying continuous improvement
• Highly organized and proactive, with excellent prioritization, project management, and problem-solving skills
• Collaborative relationship builder who fosters trust and alignment with sales leaders, partner teams, and cross-functional stakeholders
• Able to manage budgets and prioritize investments based on performance and business need
• Familiarity across Salesforce, PRM platforms, and marketing automation tools.​
• 5-7+ years proven experience in B2B field or partner marketing
• Comfortable leveraging marketing automation tools and Salesforce to build campaigns and track performance
• Must be willing and able to travel up to 20%, namely to Partner events

Desirable

• The Partner Marketing Manager is a self-sufficient, strategic marketer responsible for leading programs and initiatives that deepen engagement with Arctic Wolf’s most invested partners and elevate their experience across the partner lifecycle
• This role drives meaningful, high-impact engagement among executive, technical, and sales audiences through signature programs such as Partner Jam (Global Partner Week), the Partner Advisory Council, and the Partner Champions Club
• Reporting to Director, Global Partner Marketing, the ideal candidate combines executive presence and communication, strong product and business acumen, and operational excellence with a creative, “builder” mindset
• Strengthen partner loyalty through deeper connection, recognition, and access
• Translate engagement insights into strategic decisions that shape channel investments and benefits
• Equip internal and external teams with scalable, high-value engagement frameworks that redefine what it means to partner with Arctic Wolf
• Lead high-impact partner programs that strengthen relationships and elevate the partner experience
• Own strategy and execution for flagship engagement programs, including Partner Jam (Global Partner Week), Partner Advisory Council, and Partner Champions Club
• Align cross-functional and executive stakeholders across Channel, Product, Customer Success, and Sales to drive cohesive event strategy, content, and follow-up
• Deliver consistent, high-impact partner experiences through thoughtful planning, communication, and vendor management
• Manage and report on program budgets to ensure investments deliver measurable partner and business results
• Partner with the Lifecycle & GTM Manager to translate lifecycle strategy into actionable engagement programs and communications
• Leverage engagement data and insights to grow Arctic Wolf’s most committed partners and inform benefit design, channel growth strategy, and program investments
• Design exclusive experiences that recognize and engage top-performing partners while reinforcing the value of partnership
• Integrate incentives, gamification, and communications strategies that drive participation and advocacy
• Build scalable playbooks that regional and global teams can replicate to deliver consistent, high-value engagement
• Define and measure engagement health, sentiment, and advocacy to track success and guide continuous improvement
• Collaborate across Channel Leadership, Growth & Revenue Marketing, Global Partner Marketing, Enablement, and Operations to align engagement programs into a unified partner experience strategy
• Share best practices globally to ensure consistency, scalability, and innovation across partner types and regions

• To support a fair, transparent, and engaging interview experience, candidates interviewing remotely are expected to be on camera during all video interviews
• Being on camera fosters authentic connection, improves communication, and allows for full engagement from both candidates and interviewers
• We understand that technical, bandwidth, or location-related challenges may occasionally prevent video use. If this applies, candidates are required to notify us in advance so we can explore appropriate accommodations