Senior Product Marketing Manager, Xeneta
£70-85k
Salesforce
Hubspot
Confluence
Mid and Senior level
London
Remote from UK
Ocean & air freight rate benchmarking & market analytics platform
Be an early applicant
Ocean & air freight rate benchmarking & market analytics platform
201-500 employees
B2BLogisticsFreightAnalyticsSupply Chain
Be an early applicant
£70-85k
Salesforce
Hubspot
Confluence
Mid and Senior level
London
Remote from UK
201-500 employees
B2BLogisticsFreightAnalyticsSupply Chain
Company mission
To transform the ocean and air freight markets.
Role
Who you are
- 3-8+ years of experience in Product Marketing (depending on seniority), or 5+ years of experience in Marketing or Product Management ideally in B2B SaaS or DaaS
- A background in shipping, logistics or supply chain tech is desired but not a must-have
- Excellent writing, communication, and stakeholder management skills
- Experience in using AI to make day-to-day tasks more efficient
- Ability to connect with and empathize with customers and colleagues at all levels and functions
- Familiarity with tools like Confluence, Salesforce, HubSpot, and Microsoft Office
- Some travel to regional offices and events is required (usually Europe and the US)
- Analytical mindset with strong problem-solving abilities
- Growth-oriented mindset with a strong desire for continuous improvement and research into best practices
- Highly organized and skilled in prioritization, maintaining a high standard of quality
- A high level of ownership and ability to work effectively as part of a team and individually
What the job involves
- We are looking for a second energetic and results-driven Senior Product Marketing Manager to join the Product Marketing team. In this role, you will be responsible for creating and delivering GTM strategies and materials that enable revenue growth, drive product adoption, and support customer retention
- At Xeneta, Product Marketing reports into the wider Product Management organization and we work most closely with the Value, Marketing, Sales, and Customer Success teams
- Please note that while the Director of Product Marketing is on maternity leave this role will report into the CPO Fabio Brocca
- Reporting To: Victoria Goodwin-Hurst
- Collaborate with Product Management to understand product features, benefits, and differentiators to create compelling value propositions, identify opportunities for innovation, and contribute to roadmap planning
- Define target customer segments and develop customer personas by conducting market/voice of the customer research, and competitive analysis to identify trends and opportunities
- Create and test research-based positioning and messaging strategies in partnership with the marketing team
- Lead the go-to-market (GTM) planning for new products and features within your designated pillars, ensuring alignment with overall business objectives
- Develop enablement and marketing materials/copy for prospects, customers, partners, customer success (CS), and sales teams that support the overarching value proposition, pricing, and targeted customer segments
- Partner with the Marketing Team to create engaging content and campaigns that reinforce our positioning and messaging throughout the customer journey
- Provide ongoing support to ensure the commercial teams are equipped to effectively communicate the value proposition to potential customers
- Maintain and organize all product marketing materials, ensuring they are up to date and that requests are addressed promptly and prioritized appropriately
- Support the CPO and Director of Product Marketing in annual and quarterly planning, as well as across other product marketing activities as required
- Serve as an evangelist internally and externally
- Report on the success of Product Marketing activities and programs
Salary benchmarks
Our take
Xeneta, founded in Oslo, is changing the game in ocean freight with its smart platform for tracking shipping rates and trends.
Its platform gives businesses in the shipping world the tools they need to understand how rates are moving, both now and in the past. What makes Xeneta sand out its that it's not just a service but a business intellignce parnter, helping companies make better, more data-driven decisions.
With hundreds of millions of data points gathered from some of the world';s biggest shipping companies, Xeneta is on a roll. And with substantial funding under its belt, the company is ready to grow further, expanding its data and customer base to cover even more global shipping routes.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Top investors
33% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Sep 2022
$80m
LATE VC
Jun 2021
$28.5m
SERIES C
Total funding: $136.3m
Company benefits
- Work-life balance: We value work-life balance, and we want to make sure you can spend quality time with your family or enjoy your hobbies when your work-day is over
- Xeneta Benefit Days: You will enjoy our generous vacation plan: 5-10 extra paid days off around public holidays throughout the year
- Educate yourself: You will receive an individual education budget and can educate yourself during work hours: you can spend several hours each month attending courses and/or conferences, reading books or getting involved in communities. We will cover courses, books and conference fees for you
- Diversity & Inclusion: We hire and develop great people from all walks of life and all corners of the world - not because it's the right thing to do, but because it truly makes us better and stronger!
- Flexible work environment: We offer flexible working hours and the option to work remotely for extended periods of time when needed
- Career development: We will help you grow your career: our managers will help identify areas of improvement for you, either if you want to grow into a specialist in your field, or if you want to eventually go into leadership / management direction
- Growing company: You will be a part of a growing company that is currently redefining a multi-million dollar industry through a period of unprecedented upheaval. Your work will have significant impact on this
- Open communication & transparency: We aim to be open and accountable and to share information regularly and promptly
- Choose your own equipment: You will get a mobile phone (iPhone or Samsung) and subscription and can choose your own laptop (Mac, Windows or Linux)
Company HQ
Sentrum, Oslo, Oslo
Leadership
Patrik Berglund
(Co-Founder & CEO)Previously co-founded and served as a Partner for Nordilog. Experience as Business & Solution Development Manager for Kuehne + Nagel.
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