Product Marketing Lead, Windranger
Product lab working on the BitDAO ecosystem
Open for applications
Product lab working on the BitDAO ecosystem
1-20 employees
Open for applications
1-20 employees
Company mission
To make new forms of organization and collaboration a reality through realizing BitDAO's vision.
Role
Who you are
- We are seeking a dynamic, strategic Product Marketing Manager to join our team
- The ideal candidate will have a deep understanding of Web3 technologies and a proven track record of successfully developing and executing marketing strategies that drive awareness, adoption, and engagement for our consumer-focused Web3 products
- Experience: 5+ years of experience in product marketing, preferably within the B2C Web3, or blockchain industry. Bonus points if also a background in gaming
- Technical Knowledge: Strong understanding of Web3 technologies, including blockchain, smart contracts, and Web3 centric products
- Communication Skills: Excellent written and verbal communication skills. Ability to simplify complex concepts for a broad audience
- Creativity: Innovative thinker with a passion for developing unique marketing strategies and campaigns
- Collaboration: Proven ability to work collaboratively in a fast-paced, cross-functional team environment
- Adaptability: Ability to thrive in a rapidly evolving industry and adapt to changing market conditions
What the job involves
- As a key player in our team, you'll work hand-in-hand with our founders and product teams, shaping the success of Game7’s groundbreaking products. Your insights and creativity will directly influence our go-to-market strategies and feed into our product strategies
- Market Research & Analysis: Conduct comprehensive market research to identify trends, customer needs, and competitive landscape within the Web3 space. Share this data with our product teams and translate these insights into actionable marketing strategies
- Go-to-Market Strategy: Develop and implement go-to-market strategies for new product launches and feature updates based on product strategies. Coordinate with cross-functional teams to ensure seamless execution
- Product Positioning & Messaging: Create compelling product positioning and messaging that resonates with target audiences. Develop and maintain a deep understanding of customer personas
- Campaign Management: Plan and execute integrated marketing campaigns across multiple channels (e.g., email, social media, paid advertising, events). Monitor and analyze campaign performance, making data-driven adjustments as needed
- Product Evangelism: Serve as a product evangelist, representing the company at industry events and partner meetings. Deliver compelling product demonstrations and presentations
- Metrics & Reporting: Define and track key performance indicators (KPIs) to measure the success of marketing initiatives. Provide regular reports and insights to senior management
Our take
Popularized by cryptocurrency enthusiasts and blockchain technology, decentralized autonomous organizations (DAOs) are governed by the entirety of their token holders through a bottom-up management approach.
Windranger is a research and development center that builds tools and infrastructure for organizations to operate within the BitDAO ecosystem. The company has broken itself down into two key projects (BitDAO & BitNetwork), two support service options (Operations & Talent and People), and Margin Trade explorations.
As a core contributor to the BitDAO ecosystem, Windranger’s solutions enable organizations to scale Ethereum while remaining secure and decentralized, integrate financial capabilities into their operations stacks, streamline recruitment, and provide ETH traders with more leveraging power.
The company is well-positioned to see growth as it accelerates and innovates the BitDAO ecosystem.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Company benefits
- Work Supplies, HW & Home Office Equipment
- Co-working space or home office-related expenses
- Any learning or education materials related to work
- Travel related expenses that are related to work
- Any expenses related to food and entertainment for work
- Any expenses related to both physical or mental health and well-being
Company values
- We are All In This Together : We value every block in the chain and thrive to support each one by taking care. We keep an open mind and always treat others how we expect to be treated. We enjoy the journey!
- Build Transparently : We humbly build with value and automation in mind whilst constantly looking to iterate retrospectively. We strive to understand (Know Your Customer) and if we say we'll do something, we do it..
- Proof of Culture : We want to build deep relationships based on ownership, trust and respect, both amongst ourselves and with our stakeholders/community. We always look to set standards and first principles to achieve sustainable growth models.
Company HQ
Original Town, Midland, TX
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