Social Media Manager, Klaviyo
$108-162k
1+ day a week in office
Intelligent marketing automation powered by customer data
Open for applications
Intelligent marketing automation powered by customer data
1001+ employees
Open for applications
$108-162k
1+ day a week in office
1001+ employees
Company mission
To give online brands direct ownership of their consumer data and interactions, empowering them to turn transactions with customers into long-term relationships—at scale.
Role
Who you are
- We are looking for a high-energy self-starter who is passionate about social media trends and loves to get creative across all mediums
- 2-4+ years experience in social media and content creation
- Energetic, ambitious, curious and creative individual; you love to learn the ins and outs of a new audience and figure out what makes it tick
- Experienced shooting on iPhone and digital cameras, with video editing and graphic design
- Strong instinct for storytelling and experience with both proactive and reactive content–yes, you can hop on a trend, but you know how to make the most of any moment, from jumping in on a brand shoot to banking the perfect Reel to turning brand photography into a truly inspired Tiktok carousel
- Passionate about staying up to date on social media trends, cultural moments and love generating creative ideas
- Self-starter, highly detailed and comfortable handling multiple tasks at once in a fast-paced environment
- Bonus if you love retail, entrepreneurship, marketing and consumer brands of all shapes and sizes
What the job involves
- Klaviyo is looking for a Social Media Manager with content creation experience to concept, develop and publish creative content across all Klaviyo social media channels
- Reporting to the Director of Social Media, this role will be an important part of driving Klaviyo’s social channel growth and engagement and helping to evolve how we show up on our owned channels
- You’ll focus your attention on execution and creative ideation, but should be a strong strategic thinker and invested in how your work impacts our larger goals
- This person will work across the organization to help amplify our product, values and customer
- Execute channel-specific social strategies and lead test-and-learn for social media content, pitching and developing new content ideas and reporting on results
- Manage and execute an editorial calendar across core social media channels including Instagram, TikTok, X and LinkedIn
- Concept and execute daily and weekly content including directing, shooting and editing short-form video
- Work cross-functionally with teams across the company including brand, creative, product marketing, communications and employer brand to produce engagement-driven content across all organic channels
- Research and stay on top of content trends and insert Klaviyo into real-time relevant conversations
- Assist with amplification and content capture for external events and activities
- Work closely with customer support to execute community management and ensure we are appropriately responding on channels
- Using provided tools, assist with tracking and reporting on metrics across all channels; optimize our content based on insights
- Develop a deep understanding of Klaviyo’s customers, their challenges and opportunities, and develop clever ideas for content designed to engage them
Our take
Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.
Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.
Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
46% female employees
4% employee growth in 12 months
Company
Employee endorsements
Opportunities to learn
"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."
Funding (last 2 of 6 rounds)
Aug 2022
$100m
LATE VC
May 2021
$320m
SERIES D
Total funding: $778.5m
Company benefits
- Private health care cover
- All full time employees receive equity
- Commuting allowance for when you do travel to the office,
- A very generous education allowance every year for you to spend on learning and development.
- Free books policy - if you’re better off for having read it (or listened to it—audiobooks are covered too!) we’ll pay for it.
- Generous and flexible PTO policy
- Participation in Klaviyo ESPP
Company values
- We always put our customers first.
- We are owners.
- We strive to make the world more equitable.
- We are ambitious.
- We are always learning.
- We collaborate radically.
- We are remarkable.
Company HQ
Financial District, Boston, MA
Articles
Leadership
Andrew Bialecki
(CEO)Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft
Ed Hallen
(Chief Product Officer)Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.
Salary benchmarks
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Diversity, Equity & Inclusion at Klaviyo
Katelyn Nnake (Director of Diversity, Equity & Inclusion)
- At Klaviyo one of our key values is "we strive to make the world more equitable"
- In 2023 over 75% of Klaviyos participated in a Klaviyo Resource Group
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