Senior Manager of Marketing Finance, PlayStation
$162.1-243.1k
Gaming and digital entertainment provider
Job no longer available
Gaming and digital entertainment provider
1001+ employees
Job no longer available
$162.1-243.1k
1001+ employees
Company mission
To create a gaming experience without barriers that fits the needs of players of all abilities.
Role
Who you are
- Bachelor’s degree in Finance, Accounting, Economics, Business Analytics, or a related field. An MBA, CPA, or CFA is strongly preferred
- 8-10+ years of experience in financial analysis, marketing analytics, or related fields. Part of that experience preferred to come from similar role in other publishing organisation
- Strong understanding of marketing principles and strategies
- Demonstrated influencing skills allowing to create impact in the organisation and drive value thinking
- Strong analytical and problem-solving skills, with the ability to interpret complex data and develop actionable insights
- Excellent communication and presentation skills
- Resilience under pressure including from senior stakeholders
- Self-starter, showing initiative and ability to work independently
- Strong communication and presentation skills
- Experience in gaming industry and/or is an advantage but not a must
- Strong work ethic and confidentiality a must
What the job involves
- Studio Business Group (SBG) is looking for Senior Manager Marketing Finance who will be responsible for review and optimization of marketing budget on SBG titles ensuring maximization of value for a marketing investment
- The role will play a pivotal role ensuring marketing investment is optimized within individual project P&L as well as within overall SBG portfolio and is aligned with SBG strategic goals and targets
- The role will report to Finance Director, Publishing and will work closely with SBG Publishing organization, especially marketing and collaborate with many internal teams ensuring analysis are robust and deep and recommendations sound
- The role will require strong understanding and experience of marketing value analysis and will require be both analytical as well having ability to influence stakeholders as well as form and present recommendations to senior management
- Strategic Oversight: Lead the evaluation and optimization of marketing investments to maximize attribution, incrementality and overall value and profitability
- Financial Analysis: perform financial and value analysis on marketing investment utilizing financial metrics such as RoI and other
- Change Management: develop, implement and continuously improve methodology for assessing marketing value in SBG Publishing organisation
- Budget Management: Partner with marketing leadership to develop, manage, and optimize marketing budgets, ensuring efficient allocation of resources to high-impact channels
- Performance Analysis: Oversee the design and implementation of advanced financial models to analyze marketing performance, assess effectiveness, and identify growth opportunities
- Data-Driven Insights: Leverage financial and marketing data to provide actionable insights, forecasts, and recommendations to leadership
- Collaboration: Act as a key liaison between finance, marketing, publishing, commercial insights and analytics, and other departments to ensure alignment on goals, data accuracy, and performance metrics
- Scenario Planning: Lead scenario analyses to understand the financial impact of marketing initiatives, campaigns, and channel mix strategies
- Executive Reporting: Deliver clear and concise presentations to executive leadership, highlighting key trends, insights, and recommendations for strategic decisions
Our take
Since the release of the PS1 in 1994, PlayStation has been a consistent leader in the video gaming market. Its consoles are iconic in the gaming community - Playstation has produced both the top-selling and fastest-selling console of all time - and the company is still pushing boundaries. Its current flagship - the PS5 - promises to revolutionize gaming, featuring new technology that will create improvements across the board.
As well as its consoles, PlayStation has also developed online services, connecting its users and giving them access to diversified media. A PlayStation can be used for a huge range of activities - from Netflix to guided workouts - which has led to the expansion of the company's audience over time and across generations.
PlayStation faces competition in its field from the likes of Microsoft, with its Xbox range, and PC gaming, which has been becoming more popular in recent years. Regardless, PlayStation shows no signs of slowing down. The upcoming implementation of in-game ads in free games looks to significantly increase revenue, and the wider PlayStation gaming experience also appears to be evolving from plans to launch live service games in upcoming years.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
8% employee growth in 12 months
Company
Company benefits
- Private medical insurance
- Private dental insurance
- Flexible working policy (remote working, flexible hours)
- Free fruit every day in our offices
- On-site free gym (London & Liverpool)
- On-site subsidised cafés
- On-site bar (Thursdays & Fridays, London & Liverpool)
- Employee Assistance Programme
- Eye care assistance
- x2 volunteering days each year
- Group pension plan
- Discretionary bonus scheme
- Season ticket loans
- Life assurance
- Income protection
- 25 days holiday, plus Bank Holidays
- Discretionary days off over Christmas and summer
- Free giveaways of select first party products and services
- Discounts on PlayStation products
- Discounts on Sony products
- Access to other corporate discounts
Company HQ
East San Mateo, San Mateo, CA
Articles
Leadership
Jim Ryan
(CEO, not founder)Ryan joined Sony Interactive Entertainment Europe (SIEE) in 1994. Taking over as SIEE president in 2011, he later moved on to head of global sales and marketing at SIE in April 2016. Ryan has served as deputy president of SIE since January 2018, before being appointed CEO in February 2019.
Diversity, Equity & Inclusion at PlayStation
- We're proud to celebrate diversity at PlayStation
- Our Employee Resource groups, including Women@PlayStation, REPRESENT@PlayStation, Wellbeing@PlayStation, and our award-winning LGBTQ+ group, Pride@PlayStation, actively promote inclusion in the workplace and beyond
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