Senior Field Marketing Manager, Qlik
More information about location
AI powered data integration, quality, & analytics solutions
Be an early applicant
AI powered data integration, quality, & analytics solutions
1001+ employees
Be an early applicant
More information about location
1001+ employees
Company mission
To be the best at enabling our customers to use data, analytics, and AI to create value by solving their and the world's greatest challenges.
Role
Who you are
- Deep understanding of how to build, deliver and optimize marketing plans, with a focus on driving results and business impact
- Data driven marketer who is digital savvy and understands today’s marketing landscape
- Ability to work effectively in a distributed team / matrixed environment – proven ability to collaborate with multiple stakeholders to drive a project or program to success
- Excellent verbal and written communications, with the proven ability to develop relationships and communicate with all levels of the organization
- Strong analytical and project management skills
- Proven ability to excel in a fast-paced environment is extremely important, particularly an entrepreneurial attitude and the ability to thrive in an environment of change and ambiguity
- Experience in managing agencies and negotiating with vendors
- A positive, self-starter
- Ability to travel as needed – up to 25%
- Excellent oral and written communication skills, with the proven ability to develop relationships and communicate with all levels of the organization
- 12+y of marketing experience, specifically with a background in B2B Field Marketing
- Enterprise cloud software, BI or SaaS experience a plus
- Have worked across EMEA North/ UKI regions
- Bachelor’s degree in marketing, business management, or equivalent experience
- Partner marketing experience
- Knowledge of marketing technologies such as SalesForce.com, Marketo, ON24, social platforms such as LinkedIn, and Microsoft office
- Experience of working with/ ability to read Intent data (6Sense will be a plus) at expert level
- Experience in collaborating with multiple stakeholders to drive a project or program to success
- Have end-to-end, hands-on approach to marketing activities and programs
What the job involves
- As a Senior Field Marketing Manager, you’re responsible for partnering with the local Sales leadership team to translate business objectives into an efficient and effective integrated marketing plan aligned with GTM (direct & indirect business)
- You’ll act as a strategic partner and collaborate with partners / BDR / Sales and cross - functional marketing teams to identify gaps and opportunities to build Qlik brand equity (full portfolio) as well as drive pipeline and revenue growth
- You’ll oversee the extension of global marketing activities, providing opportunities to connect and further engage with prospects and customers in the region
- You’ll execute a variety of marketing programs and activities including cross sell/upsell campaigns, acquisition campaigns, and events/webinars
- You’ll leverage our Tech Alliances and Global System Integrators partners to gain new audiences and expand our reach
- You’ll support our focus partners (re-sellers) to generate revenue by managing MDF budget and set up co-marketing efforts aligned to specific GTMs
- You’ll measure marketing impact and evaluate event/campaign performance in order to drive continuous improvement and improve the overall effectiveness of marketing
- You will manage the appropriate marketing budget for your activities
- You will actively participate to regular pipeline reviews with key stakeholders and drives actions
- You will Implement data driven environment to drive sales conversations and take informed decisions on budget investment on
- You’ll provide direction into global marketing functions to influence centralized plans and execution
- You’ll ensure that field has a full understanding and visibility on all marketing programs and how it will support the local business objectives
Salary benchmarks
Our take
As more organizations seek out more robust tools and capabilities to visualize and better understand data, the analytics and business intelligence market landscape has continued to grow. Qlik is a self-service BI software company that offers real-time data integration and analytics solutions.
The company’s suite of products closes the gap between data, insights, and action. With offerings including Qlik Cloud (the only cloud platform built for Active Intelligence), the company has amassed 38,000+ customers and partnerships worldwide, including Lloyds, Paypal, NHS, Sephora, UiPath, and more.
The unicorn company has continued to adapt and innovate to the changing demands of the market. It has continually released new products to cover analytics across a range of industries, unveiling new integrations for customers to use the platform on the cloud of their choice. This means that Qlik is well-positioned to see continued success and global growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (1 round)
Dec 2004
$12.5m
SERIES A
Total funding: $12.5m
Company benefits
- Top-notch employee benefits: Insurance to take care of you and your family’s financial, physical and mental well-being
- Flexible working: A truly flexible approach to working - we are big believers in the work-life balance
- Opportunities to grow: Something new to be learned every day, from our fast-paced, buzzing tech environment to a variety of on-the-job experiences
Company HQ
Upper Merion Township, King of Prussia, PA
Leadership
Mike Capone
(CEO, not founder)Current Member Board Of Directors at Greenphire and Dynatrace, previously Member Board Of Directors at Ellie Mae. Former COO at Medidata Solutions, and worked at ADP in a variety of roles, including Head of Product Development & Chief Information Officer.
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