Business Development Analyst, Applovin
Marketing platform for app developers
Job no longer available
Marketing platform for app developers
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To grow the mobile app ecosystem.
Role
Who you are
- Must have 0-2 years experience in an Account Management, Sales, Business Development role, in mobile advertising, performance marketing, gaming, or relevant industries is essential
- Exceptional client management skills, with proven success in business/client retention and business growth
- Must be data-driven and detail oriented, with strong analytical and negotiation skills. A real passion for data, analysis, and problem solving
- High level of written and oral communication skills with ability to build convincing argumentation from complex data
- High level of written and oral communication skills in English is required
- BA/BS degree or equivalent
Desirable
- Proven experience in the mobile advertising and or performance marketing
- You love complex puzzles / riddles and are a problem solver at heart
- You enjoy digging (through data or otherwise) to find answers to complex questions that may not always have a clear answer
- Whether you’re an early adopter of gadgets, or an Excel whiz, or took a computer science class in school and loved it, we are a high tech and big data company, so you’ll be expected to interface with developers
- Having worked at or founded a start-up is a plus. We’re always looking for people who were key contributors in a fast-paced environment, even if their company failed!
What the job involves
- The AppLovin Business Development team develops and sustains partnerships with mobile game and application developers.
- A customer facing team, we become a key strategic consultant to each partner by combining strategic sales, strong negotiation skills and a deep knowledge of industry trends and data insights.
- The BD team transforms new opportunities into long term relationships and endurable revenues
- You will build, negotiate and develop high-impact relationships with app developers to build business partnerships and support company growth
- Use data and insights to guide strategy and implementation of AppLovin solutions against client's marketing objectives
- Become an expert in AppLovin solutions for businesses of all sizes and adapt recommendations quickly to suit varying client needs
- Rapidly build influence with C-level stakeholders to understand their vision, strategy, and game pipeline potential
- Work directly with app developers to improve their advertising campaign performance as well as monetization stacks, troubleshoot and resolve account issues in a timely manner
- Identify and pursue opportunities, prioritize accounts, handle objections and evaluate campaign effectiveness
- Liaise with our internal technical & operation teams regarding any publisher-focused technical queries, and provide customer support
- Leverage competitive analysis and understand the mobile advertising landscape
Our take
AppLovin operates a mobile ad network that helps advertisers target and deliver personalized ads to people who are similar to their existing user base. The company builds and acquires free-to-play mobile games and sells advertising space. Collectively, its portfolio attracts over tens of millions of users each day.
By 2026, the gaming industry is projected to be worth over $320B, and AppLovin commands a significant slice of this, with tools for building, monetizing and marketing apps towards increasing revenue for its users. The business has been profitable for some time and has received considerable investment, highlighting the potential that investors see in its product. It has also bolstered its offerings through numerous acquisitions, like German ad network Moboqo and Wurl, a high-growth software platform in the CTV market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jul 2018
$400m
GROWTH EQUITY VC
Jul 2014
$4m
SEED
Total funding: $408.1m
Company benefits
- Free medical, dental, and vision insurance
- Wellness stipend each paycheck
- Onsite gym & full-service cafe at PA HQ
- Phone bill covered for business usage
- Employee assistance programs
- Subsidized public transportation
- Flexible vacation time
- Equity
- 401k matching, life and disability coverage
- Team centric events
Company HQ
Palo Alto, CA
Leadership
Adam Foroughi
(Co-Founder & CEO)Began his career as a derivatives trader. Over the next decade, he applied this knowledge to adtech at three companies he founded: Lifestreet Media, Social Hour, and AppLovin.
Andrew Karam
(Co-Founder & VP Product)Began his career in pharmaceutical research. He has since co-founded three different companies in the adtech space including StylePage and Social Hour, which sold to Playphone in 2012.
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