Vice President of Sales, Illuma Technology
North America
$150-280k
3+ days a week in office
AI-powered ad targeting
Open for applications
AI-powered ad targeting
21-100 employees
Open for applications
$150-280k
3+ days a week in office
21-100 employees
Company mission
To improve ad campaign performance without using personal data.
Role
Who you are
- Suggested minimum of 7 years’ experience selling in digital media. Programmatic sales experience is preferred
- A proven track record of achieving revenue goals
- A relevant network of agency and enterprise contacts
- Proficient in the language of programmatic advertising and knowledge of the systems and technology in this sector
- Extensive knowledge of Business Development
- Creative and able to drive innovation
- Consultative approach and demonstrable passion in helping brands successfully navigate their business problems
- A curious mindset in being able to work with clients and agencies at all levels
- Excellent interpersonal and communication skills, both written and verbal
- Highly competent multi-tasker who has the ability to move quickly and definitively when making decisions
- An expert in the interpretation of marketing and digital data to improve performance and provide strategic insight and recommendations
- Excellent working knowledge of Salesforce plus MS Office including PowerPoint, Word, Excel and Outlook and adeptness at learning new computer packages
What the job involves
- As VP Sales you will be responsible for expanding the business and increasing profitability, leveraging your current contacts and the company’s existing business relationships and credibility
- You will be comfortable with driving both strategy and execution in a highly entrepreneurial environment, operating with agility and speed
- As this is a hands-on position you will dive deep into the details of all illuma’s varied products and services and add value at all levels of planning from strategy to implementation
- You will be responsible for forward-looking strategies alongside ensuring current campaigns and business are executed flawlessly
- You will be responsible for driving sales growth among the largest media agencies and brands in the US market
- You will be passionate and curious; demonstrating your desire to scale and develop our US business
- We will give you the tools and knowledge to build your network fast
- You will be excited about AI and emerging technologies, and enjoy working in an agile, growing entrepreneurial business
- Prepare market analysis to develop a strategy to identify, segment and target potential new accounts
- Develop, manage and grow a wide portfolio of new accounts in multiple US markets
- Size new opportunities and establish discipline and clear prioritization for who they target and where they spend their time
- Develop and refine go-to-market value propositions by client segment and market
- Articulate the unique value, features, and benefits of illuma in comparison to other competitor options
- Map the customer journey, define sales stages, and implement sales process best practices
- Compellingly and convincingly present and pitch to agencies and brands, in both individual and group meetings
- Build a well-organized and updated pipeline. Supporting with accurate but ambitious revenue forecasting and target setting
- Achieve, and exceed, quarterly and annual revenue targets
- Provide regular updates to the leadership team on revenue forecasting, account progress and challenges that require attention and assistance
- Understand client expectations intimately, and anticipate their responses and needs
- Actively collaborate with Technology teams and participate in product roadmap discussions based on evidence of client demand. Helping to refine our technology to increase our total addressable market opportunity
- Work with other senior leaders to refine our pricing strategy
- Act quickly when addressing obstacles and requests that need attention and prioritize accordingly
- Collaborate with global commercial colleagues on account progress and strategy
- Participate in product roadmap discussions based on evidence of client demand
- Write proposals and respond to RFPs in a timely fashion
- Represent the company at industry-leading events
- Be a positive contributor to the growing illuma company culture
- Travel when needed
Our take
Illuma is an independent contextual AI-powered ad specialist, delivering personalised mobile advertising to consumers. The company uses machine-learning algorithms to analyse users' behaviour and data in order to determine the most relevant and effective ad placement for each individual user.
Standing out in the ad targeting industry, Illuma uses proprietary technology to intelligently expand its advertising campaigns without relying on personal data or cookies, allowing advertisers to reach their targeted audience with greater efficiency. The company's platform is designed to deliver personalised ads that best cater to individuals' interests. With the aim to improve the effectiveness of mobile advertising, Illuma is delivering more relevant, targeted ads that provide advertisers with a greater insight into their audience and ad performance.
As Google plans to end cookies support on Chrome by the end of 2023, many companies are looking to re-route their ad spend, Illuma plans to capitalise on this. Already the company works with several of the world's largest brands and advertising platforms, and this is expected to grow enormously in the coming year. Illuma also plans to expand beyond its mobile ads and into TV, audio and social media, as well as further growing its technology, business development and client services teams with a focus on increasing its presence in the US.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (1 round)
Sep 2021
$1.4m
SERIES A
Total funding: $1.4m
Company benefits
- Time off to recharge: Generous paid vacation/holiday time to rest and recharge, to explore or to have a stay-cation.
- Health: Private Health insurance, access to virtual doctor and excellent medical cover depending on location.
- Wellbeing: We care about your wellbeing and want to support you in keeping fit. So depending on location we offer 50% gym discounts.
Company values
- United: We are one team across the globe. We have a shared vision and we grow together.
- Focused: We work towards our goal with a clear vision, delivering our best every day.
- Innovative: We are deep-thinkers, creators and navigators - we strive to challenge the status quo.
- Driven: We are ambitious and self-motivated. We know where we are going.
Articles
Leadership
Peter Mason
(CEO & Co-Founder)Previously founded Iconic Media and worked with Grapeshot to develop its technology for use in programmatic.
Salary benchmarks
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