Marketing Operations Manager, Sumo Logic

• Advanced knowledge (5+ years) of Marketo, SFDC, and integrations with both platforms
• Proven experience using and integrating MarTech tools to create business operations, data flows and support overall efficiency in our organization
• Ability to understand advanced marketing lifecycle processes, definitions, dataflows
• Results-oriented and able to collaborate effectively with peers and stakeholders across teams (Marketing, Sales Operations, Revenue Operations) to optimize decision-making
• Strong organizational skills and experience with agile marketing and project management software (Asana)

Desirable

• As a Marketing Operation manager at Sumo Logic, you will have a demonstrated ability to effectively assist in strategy and execution from simple to complex multi-channel programs
• This person should have expertise in executing successful demand generation programs while collaborating closely with product marketing, field marketing, digital marketing, creative team, customer marketing and content marketing
• Administration and optimization of a comprehensive marketing technology stack
• Help maintain a robust lifecycle of prospects and customers within systems from a data and operational perspective and identifying areas for improvement
• Ensure data structure, integrity, and collection processes are aligned with reporting and business needs, including tracking and attribution of multi-touch user journeys as well as data privacy and compliance
• Implement automated processes and templates to support marketing programs and additional internal customers
• Documentation of business processes, customer journeys, and expected outcomes - mapped requisite data and automation capabilities solutions
• Enablement of internal colleagues on the usage of our systems as needed
• Global operational experiences in Europe, India, and Asia-Pacific
• Deep partnership with cross-functional teams in and outside marketing on business operations and overall strategy on our ecosystem of tools and processes within
• Assist with fulfilling marketing automation requests from internal customers. These requests range from single emails, nurture campaigns, troubleshooting, reporting, events, content syndication and more
• Conduct special project and “post mortem” support on program initiatives to determine what went well and where to improve upon in marketing efforts