Director of Customer Success, AnyRoad
Travel: Up to 30%
Experiential marketing platform
Open for applications
Experiential marketing platform
201-500 employees
Open for applications
Travel: Up to 30%
201-500 employees
Company mission
To enable businesses to operate and optimize their events, tours, classes, and activations to grow consumer brand loyalty and drive greater ROI.
Role
Who you are
- 8–12+ years in Customer Success, Account Management, or Growth within B2B SaaS
- Proven ownership of 120%+ NRR in a growth environment
- Experience leading multi-disciplinary teams
- Comfortable being customer-facing, commercial, and hands-on
- Strong executive presence with the ability to influence senior stakeholders
Desirable
- Experience working with or selling into Beverage alcohol, Consumer brands / CPG and Retail apparel or lifestyle brands
- Experience in a venture-backed, fast-scaling SaaS company
- Familiarity with tech - CRM, payments, ecommerce, loyalty, or marketing automation
- French language skills (helpful but not required)
What the job involves
- What you'll own: Revenue & Growth Accountability
- Own 120%+ Net Revenue Retention (NRR) across a defined portfolio
- Drive expansion through growth opportunities like brand and geographic expansion or increased adoption
- Lead renewals, pricing discussions, and long-term account growth strategy
- Drive organic growth from existing usage revenue by increasing adoption, increasing visitor counts, identifying opportunities for customers to grow their revenues
- Hands-On Customer Leadership
- Act as executive sponsor for strategic accounts. Personally lead:
- On-site customer meetings
- Quarterly Business Reviews (QBRs) and roadmap discussions
- Expansion and renewal negotiations
- Build trusted relationships with senior leaders at global consumer brands
- Team Leadership
- Lead and coach 7 direct reports across:
- Implementation
- Customer Enablement
- Account Directors / Account Managers
- Set clear expectations around performance, ownership, and growth outcomes
- Develop future leaders while maintaining a high bar for execution
- Attendance or participation in industry events, conferences, and tradeshows as needed
- Cross-Functional & Executive Collaboration
- Work closely with AnyRoad’s executive team on strategic account expansion
- Partner with Product and Engineering to translate customer needs into roadmap
- Collaborate with leadership on forecasting and growth strategy
- Serve as a senior AnyRoad leader in Europe
- Help scale processes while maintaining flexibility and speed
- Travel up to 30% to customer sites, events, and meetings (Europe + occasional US)
Our take
AnyRoad is a data and insights platform helping brands scale smart experiential marketing efforts. Whilst originally focused on helping brands track the impact of real-world marketing events, it has swiftly adapted its model to cover online and hybrid marketing events as well, providing accurate in-depth analysis on experiential marketing strategies and customer engagement.
As more brands switch to this form of marketing - forming bonds with customers through experiences rather than direct advertising - AnyRoad has reaped the benefits of being a first mover in this space. With a customer base that exceeds 200 customers including the likes of Beam Suntory, Nestlé and Unilever, it has a formidable head start against newer rivals entering this space.
AnyRoad's biggest strength is perhaps its willingness to experiment. As experiential marketing becomes more widespread, verticals such as Web3 have opened up. As community engagement is key to organizations working in this space, AnyRoad offers a powerful means to bring communities off Discord and into real-world spaces such as conferences and sales events.
Freddie
Company Specialist at Welcome to the Jungle
Insights
52% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Feb 2022
$47m
SERIES B
Mar 2021
$10m
SERIES A
Total funding: $69.4m
Company benefits
- Equity and 401(k) plan
- Flexible Time Off
- Health & Dental Plans
- One medical Membership
- Dog-Friendly Office
- Work from Anywhere
Company HQ
SoMa, San Francisco, CA
Leadership
Jonathan Yaffe
(Co-Founder & CEO)Former Board member at ZeroGap NGO and Co-founder of Mirai Institute and KAIS International School. BA in Neuroscience from Berkley.
Daniel Yaffe
(Co-Founder & COO)Founder and former author at Drink Me magazine. Former Producer and Creative Director at Open Content Media. BA in International Development from Berkley.
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