Senior User Acquisition Manager, Spoke
$118k
+ Performance Bonus + WFH Office, Laptop & Learning Allowance + Equity.
Rebuilding the delivery experience
Job no longer available
Rebuilding the delivery experience
21-100 employees
Job no longer available
$118k
+ Performance Bonus + WFH Office, Laptop & Learning Allowance + Equity.
21-100 employees
Company mission
To fix the broken last mile of delivery by building route navigation and parcel tracking apps to make deliveries fast and efficient.
Role
Who you are
- 7+ years experience of paid performance marketing channels, including at least 3+ years running Google App campaigns
- Professional work experience managing web Google AdWords PPC (Optimising ads, copy, landing pages, bids and budgets)
- Experience with other mobile paid media channels (Apple, Facebook, Ad Networks) including various media buying strategies and options (CPM, CPC, CPI, CPE)
- Understanding of ad attribution and tracking with mobile measurement partners (i.e. Firebase, Adjust, Appsflyer, Branch)
- Experience working in analytical, data-driven environments, and the ability to understand and extract audience insights from a variety of tools and data sets. (Google Analytics, Amplitude, Periscope, MixPanel, Tableau, Looker and similar data analytics platforms
- An aptitude for numbers and metrics and expert level knowledge of data manipulation tools (Excel, pivot tables, vlookups, ) - comfortable with large data sets
- Experience with app store optimization and related analytics tools and software (AppAnnie, SensorTower, StoreMaven , AppRadar Appfigures etc. )
- Familiarity with organic acquisition strategies and channels (SEO & ASO)
- Exceptional verbal, written communication skills in English, fluency in other languages is also a bonus. (We are present in 50+ countries)
- As we are a fully remote company, we require a candidate that is comfortable working in a remote environment with a lot of autonomy
- Comfortable working in a fast-paced and highly dynamic environment where you wear multiple hats
- Outstanding organisational and time management skills, attention to detail, the ability to collaborate effectively, meet deadlines and work on multiple tasks
What the job involves
- Define, deliver and execute best in class user acquisition strategies to acquire users across a portfolio of B2C and B2B products, leverage a variety of channels across mobile and web to drive profitable scale using a test and learn approach
- Run global marketing campaigns with multi-million dollar budgets across a variety of platforms including: App Stores, Google Ads (PPC/Programmatic), Facebook and other 3rd party networks
- Own, manage and optimise acquisition budgets with clear retention, LTV, ROAS and ROI targets
- Use data-driven insights to enhance performance through optimisation of bids, budgets, targeting, segmentation, creatives, audiences, networks, devices and placements that unlock opportunities for revenue growth
- Develop and continuously execute A/B/Multivariate tests to statistical significance and implement learnings/recommendations
- Audit and develop internal frameworks, processes and best practices for measuring and reporting on campaign performance
- Closely collaborate with the rest of the Marketing team to develop integrated marketing campaigns and leverage opportunities
- Identify new and innovative solutions around marketing technology, analytics and automation with a focus on to improve efficiency and drive growth
- Conduct competitive analysis and research, staying up to date on the technological and competitive landscape
Our take
Spoke's app allows delivery drivers and teams to plan, track and manage routes more effectively. This appeals directly to companies and drivers looking to simplify their delivery operations, save valuable time and money, and to increase customer satisfaction.
Spoke powers millions of deliveries a year, which is testament to the value of their product, and is set on scaling even further. Expanding its marketing efforts and scaling its technology will help to power this growth as it pursues further success in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Fully remote - with no head office and our teams spread across 10+ different countries, we are truly a remote company, and we always have been
- Flexible working - we're flexible around when you start, end, and how long your breaks are, providing it doesn’t affect your ability to do great work
- 32 Days PTO
- Equity
- Annual company performance bonus
- £500 home office equipment stipend per year
- £1000 Learning stipend per year
- £1000 Conference Attendance Budget per year
- £2000 Laptop budget every three years (non design/engineering roles)
- £3200 Laptop budget every three years (design & engineering roles)
- £1000 Wellness Stipend per year
- PTO for sickness, bereavement, and time off for dependants (inc loss or a pet)
Company values
- Customer-focused - Our primary motivation is to help our customers succeed. We view the world through our customer’s eyes and make solutions for the problems to be solved
- Transparent - We give and get frank and constructive feedback often. We share our challenges, successes, and failures. We measure the impact of our work, not the effort
- Brave - We look for opportunities for things to be ten times better than they were before. We are never “done”, and almost nothing is "impossible"
Company HQ
London, UK
Leadership
Jack Underwood
(CEO)Studied Economics at the University of Reading, and founded Circuit in 2018.
Pol Kuijken
(CPO)Previously worked as Lead UI/UX Designer (Android) at Adidas's Runtastic. Was an Interaction Designer at Google.
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