Head of Demand Generation, DeepL
Globlal communications platform powered by Language AI
Job no longer available
Globlal communications platform powered by Language AI
1001+ employees
Job no longer available
1001+ employees
Company mission
To break down language barriers for businesses and individuals around the world.
Role
Who you are
- Proven experience in leading innovative marketing operations teams, preferably in a technology or SaaS company
- Strong expertise in product-led growth (PLG) including advanced scoring and automation that drives measurable results
- Experience designing account-based capabilities to enable ABM and expansion programs
- In-depth knowledge of marketing automation platforms, CRM systems, and other marketing technologies (e.g., HubSpot, Salesforce, Marketo, etc.)
- Proficiency in data analysis and reporting, using tools such as Excel, Looker/Tableau, or similar platforms
- Demonstrated experience in building, managing, and developing high-performing teams
- Excellent strategic thinking and problem-solving abilities, with a keen eye for detail and a data-driven mindset
- Strong project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple initiatives simultaneously
- Outstanding communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and present complex ideas to both technical and non-technical stakeholders
- Proactive and self-motivated, with a passion for continuous learning and staying up-to-date with industry trends and best practices
What the job involves
- As the Head of Demand Generation, you will lead the development and reliability of our demand engine to drive growth, enhance efficiency, and maximize ROI of our programs
- You will work closely with the marketing, sales, and executive leadership to develop and execute our marketing engine that align with our business objectives
- Your expertise in large scale product-led growth (PLG), traditional inbound, and account-based marketing (ABM) programs and technologies will be critical in shaping our marketing operations results
- Demand Generation Strategy: Develop and manage a comprehensive demand generation strategy that delivers on the company's growth objectives. Collaborate with cross-functional teams including sales, product, and marketing, to identify key market segments, buyer personas, and competitive positioning
- Lead Generation & Conversion: Oversee the end-to-end lead generation process, from identifying target audiences and creating compelling content to optimizing conversion rates. Implement lead scoring and nurturing programs to move prospects through the sales funnel effectively
- Digital Marketing & Campaign Management: Drive digital marketing efforts across various channels, such as email, social media, paid advertising, SEO/SEM, and content marketing. Utilise data-driven insights to optimise campaigns, improve ROI, and continuously innovate marketing strategies
- Marketing Automation, Operations, & Analytics: Leverage marketing automation tools and technology to streamline processes, enhance efficiency, and deliver personalised experiences to prospects and customers. Implement robust tracking and reporting mechanisms to monitor marketing performance, analyse campaign effectiveness, and provide actionable insights to stakeholders
- Budget Management: Develop and manage the demand generation budget, ensuring optimal allocation of resources for maximum impact and ROI
- Team Leadership: Attract, mentor, and motivate a high-performing demand generation team. Provide coaching and professional development opportunities to foster individual growth and team success
- Collaboration: Foster a collaborative culture within the marketing team and across departments. Work closely with sales to align demand generation efforts with revenue goals and ensure smooth handoff of qualified leads
Our take
DeepL is a deep tech company developing neural networks that help people work with languages. Committed to advancing precision and idiomatic comprehension in business translation.
Founded in 2017, DeepL quickly became a leader in language translation with its advanced generative AI model, setting new standards for accuracy and sophistication. Serving over 100,000 customers across media, education, transportation, and more, the company enhances communication efficiency across multinational teams and customer interactions via web apps, and integrated platforms, solidifying its industry position.
With funding, the launch of its new Write product, and the recent announcement of three additional languages to its platform, the company plans to expand globally, focusing on the US, Asia, and LATAM. As businesses prioritize accuracy, privacy, and security in translations, DeepL is well-positioned to meet the growing demand for specialised AI solutions in the enterprise sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
103% employee growth in 12 months
Glassdoor (4.2)
Trustpilot (2.1)
Company
Funding (2 rounds)
May 2024
$300m
LATE VC
Jan 2023
$115.3m
LATE VC
Total funding: $415.3m
Company benefits
- Diverse and internationally distributed team: joining our team means becoming part of a large, global community with people of more than 90 nationalities. We're more than just colleagues; we're a group of professionals with a shared mission to connect diverse cultures. Our global presence is growing–we've doubled in size nearly every year, with our employees based in the UK, Germany, the Netherlands, Poland, the US, and Japan, and we continue to expand our network
- Open communication, regular feedback: as a language-focused company, we value the importance of clear, honest communication. We value smooth collaboration, direct and actionable feedback, and believe that leading with empathy and growth mindset makes us better together
- Hybrid work, flexible hours: we offer a hybrid work schedule, with team members coming into the office twice a week. This allows you to engage directly with your team and experience the unique energy of our workspace, while still enjoying the flexibility and comfort of working from home. With flexible working hours and trust in your productivity, we are in sync with your team’s general locations and time zones to foster effective and seamless collaboration
- Regular in-person team events: we bond over vibrant events that are as unique as our team, from local team and business unit gatherings, to new-joiner onboardings, to company-wide events that bring us all together–literally
- Monthly full-day hacking sessions: every month, we have Hack Fridays, where you can spend your time diving into a project you're passionate about and get the opportunity to work with other teams–we value your initiatives, impact, and creativity
- 30 days of annual leave: we value your peace of mind. With 30 days off (excluding public holidays) and access to mental health resources, we make sure you're as strong mentally as you are professionally
- Competitive benefits: just as our team spans the globe, so does our benefits package. We've crafted it to reflect the diversity of our team and tailored it to align with your unique location, to ensure you feel supported every step of the way
Company HQ
GE Ehrenfeld, Köln, Germany
Leadership
Jaroslaw Kutylowski
(Founder & CEO)Originally the Head of Software Development at Andagon, before moving on to serve as CTO at Linguee - which resulted in the founding of DeepL.
Salary benchmarks
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