Senior Manager of Content Strategy & Operations, Integral Ad Science

• 8+ years in B2B content marketing (SaaS, adtech, fintech, or similar preferred)
• Experience managing at least 1–2 direct reports
• High operational discipline — deadlines matter
• Proven ability to tie content programs to pipeline and revenue outcomes
• Strong editorial judgment and writing instincts
• Demonstrated success building repeatable production workflows
• Comfortable operating in a fast-paced, high-accountability environment
• Experience using project management programs and AI content tools (e.g. Asana, Monday, Jasper, etc.)

Desirable

• We’re hiring a senior content leader who can build and run a high-performing, revenue-aligned content engine. This role sits at the intersection of strategy, execution, and operational rigor
• You’ll own our editorial vision and ensure content directly supports demand generation, product marketing, and sales priorities
• You’ll manage a Content Marketing Manager and a Copywriter while building the systems, workflows, and KPIs that keep production on track
• This is a player-coach role: strategic enough to shape narrative, hands-on enough to ensure every asset ships on time and drives impact
• Content Strategy & Narrative:
• Develop and evolve the company’s content strategy aligned to GTM priorities
• Translate product positioning into compelling thought leadership and campaign content
• Build quarterly editorial roadmaps tied to revenue initiatives and ABM programs
• Ensure consistency of voice and messaging across channels
• Leverage the use of AI tools to improve efficiency without compromising on quality (e.g. Jasper)
• Editorial Operations & Project Management:
• Build and manage the end-to-end content production workflow (brief → draft → review → channel alignment → publish → distribute)
• Own editorial calendar and capacity planning
• Establish SLAs across Marketing, Product Marketing, and Sales
• Implement project management rigor (Asana, etc.)
• Manage external freelancers and agencies as needed
• Team Leadership:
• Lead and develop a Content Marketing Manager and Copywriter
• Provide clear briefs, feedback, and performance direction
• Elevate quality, speed, and accountability across the team
• Measurement & Optimization:
• Define KPIs for content performance (engagement, influenced pipeline, conversion)
• Partner with Demand Gen to track MQL → SQL contribution
• Report on impact and continuously optimize based on performance data
• You’ll have real ownership. This isn’t a content strategist role buried inside brand marketing. You’ll directly shape how our company shows up in market and how content drives measurable business outcomes