Staff Product Designer, Gusto
Growth Acquisition
$147-221k
Salary dependent on location
More information about location
2-3 days a week in office
Automated payroll, benefits & HR platform
Be an early applicant
Automated payroll, benefits & HR platform
1001+ employees
Be an early applicant
$147-221k
Salary dependent on location
More information about location
2-3 days a week in office
1001+ employees
Company mission
To create a world where work empowers a better life.
Role
Who you are
- 5-7+ years of experience in full-stack design, with a strong focus on growth and funnel optimization
- Proven experience designing complex, interconnected systems and products
- Strong communication and collaboration skills, especially within cross-functional teams
- Demonstrated proficiency in translating research findings into design solutions
- Familiarity with service design principles and user-centered research
- Experience defining and prioritizing high-value projects that impact product roadmaps
- Ability to mentor and coach other designers is a plus
- HR, Payroll, Healthcare, or Fintech industry experience is a plus, particularly in payments or risk management
What the job involves
- Gusto is seeking a Growth Staff Product Designer to help elevate user experiences that contribute to our business's continued growth
- This designer will play a crucial role in shaping how Gusto engages and acquires new customers, serving varied audiences such as employers, employees, accountants, and Gusto's wider ecosystem
- As a designer for the Growth team, you'll leverage data, partner closely with cross-functional teams, and create designs that align with our commitment to long-term, trust-centered growth
- The Growth Team at Gusto is dedicated to helping customers find, adopt, and engage with our products meaningfully.
- Our approach prioritizes a user-centric design ethos, ensuring that growth initiatives are backed by value and trust
- As a key contributor, you’ll join a collaborative environment with Engineers, Product Managers, Data Scientists, and strategic Marketing and Business partners, focusing on critical touchpoints in the customer journey, including on Gusto.com
- Lead design strategy and execution for growth initiatives, owning key acquisition touchpoints across Gusto.com and campaign-driven experiences
- Collaborate with cross-functional teams (e.g., Engineering, Product, Marketing) to craft and test data-driven hypotheses
- Drive personalized user journey design tailored to diverse personas and customer needs
- Develop and execute experimentation programs to optimize user flow and inform decisions
- Translate quantitative and qualitative data into actionable design insights
- Utilize Gusto’s design system to ensure consistency across all growth-focused projects
- Advocate for customer-first, empathetic design thinking to maintain trust and engagement
Our take
For many small businesses, vital administrative tasks such as payroll, taxes, and benefits are manual tasks that take time and energy which many SMB owners don’t have. The three co-founders of Gusto – all coming from small business backgrounds – collaborated on a Fintech company that would handle employee payments, benefits administration, and compliance support specifically for small businesses.
The company may have started slowly, as the founders focused on nailing each individual aspect of Gusto’s operations, but has now skyrocketed to unicorn status with more than 200,000 customers and a multi-billion dollar valuation. In 2021, Gusto began acquiring other companies to strengthen its offering and its position in a competitive market, including two other fintech startups, Ardius and Symmetry.
Through its continued acquisitions and fundraising efforts, the company has carved out a strong position for itself in the space. Although Gusto has found itself impacted by the macroeconomic situation, through the significant effect it has had on its clientele, the company still appears positive for the future after raising funds in 2023 that will see it reach key profitability benchmarks. It continues to consolidate its platform, for example by integrating with OpenComp to grant its users access to the company's Compensation Intelligence Platform.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
May 2022
$55m
SERIES E
Aug 2021
$175m
SERIES E
Total funding: $706.1m
Company benefits
- Comprehensive medical, dental, and vision benefits, plus a variety of mental health resources
- Flexible vacation - Gusties are encouraged to take the time off they need to continue doing great work
- Fertility treatments, parental leave, pregnancy termination, caregiving, gender-affirming surgery, hormone treatments, transgender-inclusive services, and more
- If you work at one of our homebases, enjoy food, drinks, and good conversation — on us
- Celebrate 5 or 10 years at Gusto and take a month off to recharge
- Take advantage of internet, phone, commuter, and wellness stipends each month, along with a WFH stipend and cash for anniversaries
Company values
- Embody a service mindset - Never stop advocating for the needs of others
- Dream big, then make it real - Be ambitious. Show and do, rather than tell and talk
- Be proud of the how - Ensure deep integrity in everything you do
- Embrace an ownership mentality - Take initiative to leave things better than you found them
- Debate then commit - Share openly, question respectfully, and once a decision is made, commit fully
Company HQ
Central Waterfront, San Francisco, CA
Articles
Leadership
Joshua Reeves
(CEO)Studied Electrical Engineering at Stanford and went onto co-found Gusto in 2011.
Tomer London
(CPO)Has a PhD in Electrical Engineering from Stanford. Was a Researcher at Intel, and then interned at Bump Technologies. Co-founded Vizmo, a mobile self-service technologies company, in 2008. Co-founded Gusto in 2011.
Edward Kim
(Head of Engineering)Studied Electrical Engineering at Stanford. Was Senior Project Engineer at Volkswagen of America Electronics Research Lab and then co-founded Picwing, a printed photos company, in 2008. Co-founded Gusto in 2011.
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