Business Data Analyst, DraftKings

CRM Analytics

Salary not provided

SQL

Python

Tableau

Looker

Excel

Google Sheets

Periscope

Junior and Mid level

Boston

Digital sports betting platform

Job no longer available

Digital sports betting platform

1001+ employees

B2CGamingGambling

Job no longer available

Salary not provided

SQL

Python

Tableau

Looker

Excel

Google Sheets

Periscope

Junior and Mid level

Boston

1001+ employees

B2CGamingGambling

Company mission

DraftKings' mission is to provide sports fans with exciting and engaging sports entertainment, with skin in the game.

Job

Company

Role

Who you are

Bachelor’s degree or equivalent in Mathematics, Statistics, Computer Science, Business Analytics, or another relevant discipline, or equivalent experience
Skilled with SQL and Excel/Google Sheets. Knowledge of R, python, or another statistical programming language is a plus
Proficiency in Tableau, or similar data visualization tools like Looker or Periscope Data is a plus
Experience with inferential statistics and predictive modeling
Comfortable in a fast-paced, results-driven environment
Ability to work autonomously, with a strong desire to produce high-quality work

What the job involves

Develop data analysis and reports to measure and inform on our marketing initiatives and use those to guide business decisions for future treatments
Drive the development of data visualizations and dashboards that help quickly tell the story of our marketing efforts
Build new metrics that enable our marketing organization to measure their performance
Collaborate with members of our marketing team to streamline reporting and automate and build alerts to help detect potential issues
Proactively generate new ideas, build business cases, and measure results to help DraftKings Marketing Analytics stay best-in-class

Our take

DraftKings is a sports betting company. It allowing users to enter a wide variety of different fantasy and non-fantasy sport competitions. In 2021 the platform had 8+ million customers and was live in 12 U.S. states, there is good potential to enter 10+ other states where sports betting has recently been made legal.

The company's Sportsbook offers mobile and retail betting for major U.S. and international sports. There are leagues for fantasy football, baseball, basketball, hockey, golf, college football, and college basketball.

In 2021 DraftKings announced they plan on launching an NFT collectables marketplace where they will create sports and entertainment-themed collectibles. They are further hoping to make the purchase of NFTs simpler by allowing customers to buy in USD rather than cryptocurrency. Whilst it is a high risk, entering the NFT market could be massively profitable for the company.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

20% employee growth in 12 months

Glassdoor (3.85)

Company

Funding (last 2 of 5 rounds)

Mar 2017

$118m

SERIES E

Sep 2016

$150m

SERIES E

Total funding: $633m

Company benefits

Vision and dental insurance
Flexible working hours
Equal opportunity employer
Work from home opportunities
Health insurance

Company HQ

Back Bay East, Boston, MA

Leadership

Jason Robins

(CEO)

Jason studied at Duke University before working for Capital One and Vistaprint for a combined 4 years. In 2012, they co-founded DraftKings as CEO.

Matt Kalish

(President)

Matt started their career at Fidelity Investments before spending a combined 6 years at Capital One and Vistaprint. In 2012 they left this CRM Marketing Manager role to found DraftKings.

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