Email Marketing Manager, Bonterra
$60-100k
Software for social impact organizations
Job no longer available
Software for social impact organizations
1001+ employees
Job no longer available
$60-100k
1001+ employees
Company mission
To propel every doer of good to their peak impact.
Role
Who you are
- The ideal candidate will be a self-starter who is comfortable taking on new challenges and learning new processes and technology quickly.
- They will be detail-oriented, responsive, solution-oriented, and able to process multiple workflows at once while still meeting agreed upon timelines
- 4+ years experience in email marketing
- Successfully run email marketing campaigns across multiple product lines
- Excellent writing skills and able to package up content in a compelling way that engages new and existing customers
- Experience working with Marketo or similar, Salesforce, and project management tools (e.g. Wrike) to drive operational efficiency; Experience with BI tools a plus
- In-depth experience and comfort with uncovering, utilizing, and benchmarking email marketing analytics tied to event promotions, nurture sequences, newsletters, and other channels
- Experience managing email marketing efforts in support of live event (tradeshow / conference) activations
- Creative, innovative, and resourceful problem-solver with a positive, get-it-done attitude
- Ability to work within a highly-collaborative, fast-paced, and cross-functional team
- Ability to find solutions in an ever-changing environment with competing priorities
- Excellent communication, presentation, time management, and project management skills
- Wanting to learn new skills, proactively provide new ideas, and grow within a marketing organization
- Comfortable working in a remote environment and connecting on camera regularly with peers
What the job involves
- We are seeking an Email Marketing Manager to architect, execute, and optimize new acquisition and existing customer-based email campaigns, automations, newsletters, and promotional campaigns
- Reporting to the Sr. Director of Demand Generation within the Demand Generation team, the Email Marketing Manager will work closely with internal stakeholders across the organization to drive best-in-class email marketing activities
- Manage email marketing channels and campaign activation, including identifying requirements, crafting email copy, partnering with internal teams for email design templates and graphics, testing, launching, and reporting
- Partner with Marketing teams to ensure on-brand, relevant messaging that’s tailored to appropriate audience segments
- Build new customer acquisition and existing install-base email automations that support various levels of the buying stages and drive awareness, engagement, and revenue for multiple markets
- Create A/B test email templates and calls-to-action that align to recipient preferences and optimize engagement
- Analyze, report on, and optimize against key metrics including open rates, CTRs, revenue influence, and engagement activities
- Manage communications pre- and post- presence at live events, ensuring straightforward onboarding and informed handoff to Sales
- Maintain a project timeline and track deliverables within our project management tools to ensure on-time delivery of email marketing activities
- Communicate email campaign updates to key stakeholders in a timely manner and actively participate in regular planning sessions to keep activities on track
- Drive various types of email marketing activities, including but not limited to nurture sequences, re-engagement series, live event follow-ups, and newsletters across multiple markets
- Track email best practices, industry trends, and make proactive recommendations on how best to increase deliverability and engagement in email channels
Application process
- We will be accepting applications for this role until 04/11/2025
Our take
Bonterra is a social good software company supplying an array of solutions to make social impact organizations more efficient, effective, and user-friendly. The company combines products from CyberGrants, EveryAction, Network for Good, Social Solutions, and more into a comprehensive tool suite for everything from case and grant management to fundraising and volunteer work.
As the fastest-growing company of its kind, Bonterra has certainly made a splash. It supports over 20,000 customers including 16,000 nonprofit organizations and over half the Fortune 100. The company also boasts a high number of positive reviews and emphasizes that it keeps "an ear to the ground" to make sure it knows what its customers want and can improve and enhance its offering to remain a key leader in the space.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Company benefits
- Work in office: Join us in our Austin, Texas, or Washington, D.C. offices if you live nearby
- Work remotely: Enjoy the flexibility of remote work with our work-from-home option. No matter where you live, there's an opportunity for you at Bonterra
- Work hybrid: Reap the benefits of both remote and in-person work with a hybrid approach. Visit the office closest to you and work from home when your schedule allows it.
- Health & wellness: Our robust set of health insurance options will keep you and your loved ones ready for anything. And our holistic wellness program means you can create a plan tailored to what matters most to you
- Generous time off: Our flexible time off policy means you don’t have to worry about a limit on your vacation days. Plus, we offer 15 paid holidays with a focus on DEIB, social justice, and self-care
- Fully paid parental leave: We value your time spent with family. No matter your gender identity, all Bonterra employees can take fully paid parental leave after the birth or adoption of a child
- Development resources: We believe in fostering an environment that encourages growth and development. With access to learning resources, goal-setting activities, and networking opportunities, we work to ensure our workforce is positioned for success
- Giving opportunities: We know that it's imperative for us to live our purpose. Through our employee giving program, Doers of Good, employees have the opportunity to track volunteerism by logging hours and creating events
Company HQ
North Burnet, Austin, TX
Leadership
Scott Brighton
(CEO, not founder)Held previous positions as CEO of Aurea Software, Board Member at Khoros, Chair of the Board at Optiva and more. Founded Austin Post, a hyperlocal online news source for the Austin.
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