Product Marketing Manager, uberall
+ VSOP/ESOP
Multi-location customer experience platform
Open for applications
Multi-location customer experience platform
201-500 employees
Open for applications
+ VSOP/ESOP
201-500 employees
Company mission
To empower businesses to deliver great experiences to local customers.
Role
Who you are
- 5+ years in product marketing
- Proficiency in value-driven messaging
- The aptitude for managing multiple product launches in a fast paced agile environment with tight deadlines and numerous stakeholders
- Experience in sales enablement, especially for resellers
- Excellent verbal and written communication skills
- Good project management, organizational and analytical skills
- Ability to multitask and prioritize in order to meet deadlines
- Ability to deal with ambiguity and execute with minimum guidance
- Comfortable working fully remote and independently
- Highly self-motivated
- B2B SaaS marketing experience preferred
- Bonus points if you have experience with resellers and technology partners
What the job involves
- As a Product Marketing Manager, you will work closely with the Product, Marketing, Customer Success, Partner and Sales teams to develop, manage and execute all the key areas of product marketing from go-to-market (GTM) to sales enablement to drive both acquisition and retention
- You will need to quickly become an expert on Uberall products, our industry, our customers, our resellers, competitors and our technology partners. We are looking for someone who is particularly strong at messaging, GTM, sales enablement to contribute to the success of a high-performance marketing team
- Build product positioning and value-driven messaging
- Lead our product launches - multiple features, across multiple cross-functional stakeholders to ensure our launches are smooth, on time
- Build and deliver sales enablement to our sales teams as well as to our (branded and white label) resellers
- Communicate and promote the value of the Uberall’s ecosystem (technology partners) to our prospects and customers helping us to drive pipeline and increase customer value
- Product content creation: develop one pagers, product website pages, webinar presentations and product education materials to both direct customers and to our resellers’ network
- Build and execute initiatives to drive product usage, adoption and upsell
- Work with the head of Product Marketing to craft strong positioning and messaging, develop our use cases, refine our ICPs, buyer personas
- Understand our customers, their needs, and how Uberall products meet those needs; be one conduit for the voice of the customer across the company
- Work closely with product managers and solution consultants to deeply understand the products, its use cases and how they solve customer pain points
- Maintain strong alignment with brand, content and growth marketing
Our take
Location-based services are now part of our everyday lives, but there are still gaps in the way location information interacts with accurate data. Uberall solves this problem by connecting companies with local customers through search and discovery, engagement and conversion.
Uberall helps brick-and-mortar companies to provide more accurate information about themselves across the apps that customers use to discover them. The company's impressive roster of customers now includes Hyundai, Pizza Hut and Lufthansa, as well as a raft of small- and medium-sized businesses.
This breadth of customer base is testament to the benefits Uberall brings to businesses. The company continues to expand and diversify its services, both through acquisitions and platform development. An important integration with Apple Business Connect is also helping solidify its utility for clients, to place the platform as a top choice into the future.
Freddie
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2021
$115m
GROWTH EQUITY VC
Sep 2018
$25m
SERIES B
Total funding: $175.6m
Company benefits
- Corporate Shopping Discounts
- Dog Friendly Offices
- Home Office / Remote Work
- Language Courses (German & Business English)
- Flexible Working Hours
- State of the Art Hardware
- Personal Development Budget
- LinkedIn Learning & internal training
- Virtual Stock Option Plan (VSOP) and an Equity Plan (ESOP) for all eligible employees
Company HQ
Brunnenviertel, Berlin, BE
Leadership
David Federhen
(Founder & Board Director)Started out as a Strategy Consultant at Roland Berger, and previously founded Returbo.
Florian Hübner
(Founder & President)Previously worked as a Consultant at McKinsey, and founded Berlin Tech Meetup.
Anthony Foy
(CEO)Investor and Board Director at CloudSigma. Formerly CEO at Qredo, Workshare and SkyDox, as well as Group Managing Director at Interxion.
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