Senior SEO Specialist, Okta
$108-148.5k
Canadian annual salary: $88,000—$121,000 CAD. + Bonus
More information about location
Management platform securing resources from cloud to ground
Open for applications
Management platform securing resources from cloud to ground
1001+ employees
Open for applications
$108-148.5k
Canadian annual salary: $88,000—$121,000 CAD. + Bonus
More information about location
1001+ employees
Company mission
To improve the connections between people and tools to make companies more productive and secure.
Role
Who you are
- 5+ years of professional experience demonstrating advanced SEO expertise (technical, content, and analytical)
- Knowledge of multiple SEO platforms such as STAT, SEMRush, Lumar/DeepCrawl, Looker Studio, Google Analytics, Google Search Console, Screaming Frog, and more
- Experience with Adobe Experience Manager (AEM) is a plus
- Passionate about SEO, GEO, content strategy, AI, and digital marketing
- Proficiency in spreadsheets, including, but limited to functions such as VLOOKUPs, % change formulas, conditional formatting, and more
- Comfortable navigating CMS platforms and making accurate site changes if needed
- Experience with reporting platforms like GA4, Adobe Analytics, Looker Studio, and more
- Proven ability to leverage SEO tools, AI, and automation to increase efficiency and scale impact
- Ability to create impactful slide decks, deliverables, and reporting materials for senior-level audiences
- A collaborative mindset that contributes positively to team velocity, quality, and morale
What the job involves
- Okta is seeking a highly skilled and results-oriented Senior SEO Specialist to independently drive high-impact SEO and GEO work across Okta.com
- This is a senior individual contributor role that requires full ownership, proactive problem-solving, and senior-level decision-making across technical, content, and analytical SEO initiatives
- The ideal candidate demonstrates strong judgment, clear communication, operational rigor, fruitful cross-functional collaboration, and the ability to translate SEO insights into measurable business outcomes with minimal oversight
- Operate with minimal supervision, taking full ownership of all assigned work and proactively solving problems and identifying opportunities
- Self-initiate SEO checks, QA, competitive research, and the development of new ideas and strategies
- Manage multiple concurrent projects effectively, meeting both deadlines and quality standards while triaging needs based on business impact
- Create and communicate SEO strategy roadmaps with stakeholders and Okta leadership
- Proactively update manager and stakeholders on project status and progress
- Understands how to work in a collaborative team environment and enterprise organization who can be impactful via strong POVs, but can also
- Stay current on industry changes (SEO, AI/GEO/AEO) and apply new insights to daily work and long-term strategy
- Demonstrate SEO expertise consistent with 5+ years of professional experience, understanding the why behind SEO issues
- Identify and prioritize SEO gaps based on potential business impact and measurable outcomes (acquisition, performance)
- Utilize systems, checklists, and repeatable processes to ensure comprehensive and high-quality analysis and execution
- Maintain a strong working understanding of Okta’s business model and product offerings
- Correlate cause-and-effect relationships in SEO performance to synthesize trends and patterns
- Mentor and enable marketing and non-marketing stakeholders to adopt SEO best practices
- Develop best practice documentation to enable internal teams to self-service
- Provide senior-level insights, synthesis, and actionable recommendations
- Communicate complex SEO concepts clearly and effectively to both technical and non-technical audiences
- QA all work prior to stakeholder review, have a strong attention to detail, and anticipate stakeholder questions and address them proactively
- Use a self-owned resources and task management system (e.g., Asana) to manage work, files, tools, links, and deadlines with accurate status, ownership, and due dates
Our take
Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.
The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. It aims to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.
Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2015
$75m
SERIES F
Jun 2014
$75m
SERIES E
Total funding: $229.3m
Company benefits
- Work from home opportunities
- Health + Wellness
- Financial Benefits
- Pay + Incentives
- Time Off
- Everyday Living
- Resources
Company HQ
The East Cut, San Francisco, CA
Leadership
Todd McKinnon
(Co-Founder & CEO)VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.
Frederic Kerrest
(Co-Founder & Vice Chairman)Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.
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