Product Marketing Specialist, Darktrace

• Bachelor’s degree in Marketing, Business, Communications, Cybersecurity, Computer Science, or a related field, or equivalent practical experience
• At least two years of experience in product marketing, solutions marketing, product management, sales enablement, or a related marketing role, preferably within a technology or SaaS organization
• Experience developing clear, engaging content for customer-facing or internal audiences, such as messaging, presentations, sales tools, or marketing collateral
• Strong written, verbal, presentation, research, and analytical skills, with the ability to synthesize complex information into clear recommendations and compelling narratives
• Excellent organizational and project-management skills, including the ability to manage multiple priorities and deadlines in a fast-moving environment
• A collaborative, proactive approach and demonstrated ability to build productive relationships across cross-functional teams
• Strong attention to detail and proficiency with Microsoft PowerPoint, Word, Excel, and common marketing and collaboration tools

Desirable

• Darktrace is seeking a highly motivated Product Marketing Specialist to join our Platform Product Marketing team and help bring the value of our cybersecurity platform to life
• Reporting to the Director of Product Marketing, you will contribute to high-impact programs that build market awareness, accelerate product adoption, enable our global sales organization, and support revenue growth.
• You will help translate sophisticated technology and market insights into clear, compelling stories for customers, prospects, sellers, and other key audiences
• Working across Product Management, Sales, Demand Generation, Field Marketing, Customer Success, and Corporate Marketing, you will play an important role in executing product launches and go-to-market initiatives across Darktrace’s portfolio.
• This is an exciting opportunity for a creative and analytical marketer who wants to deepen their product marketing expertise, take ownership of meaningful projects, and help shape how a pioneering AI cybersecurity company goes to market
• Bring products and solutions to market by supporting product launches, go-to-market plans, customer announcements, release communications, campaigns, webinars, events, analyst engagements, and industry conferences
• Create compelling product stories and content across solution briefs, presentations, pitch decks, sales collateral, blogs, case studies, newsletters, FAQs, and other customer-facing and internal materials
• Help shape positioning and messaging by translating product capabilities, customer needs, and market trends into clear value propositions and messaging frameworks
• Equip Sales to win by developing and maintaining sales plays, battlecards, competitive intelligence, pitch materials, and other enablement resources that support effective customer conversations
• Turn market intelligence into action by researching competitors, customers, emerging technologies, and cybersecurity trends and sharing insights that strengthen positioning, campaigns, and go-to-market strategy
• Partner across the business to capture product and roadmap updates, customer feedback, and market requirements while coordinating deliverables across Product, Marketing, Sales, and Customer Success
• Measure and improve our impact by monitoring program and campaign performance, identifying opportunities to optimize results, and helping evolve our product marketing processes as the business grows
• What Success Looks Like;
• You consistently deliver high-quality content and enablement resources that strengthen customer engagement and support pipeline and revenue goals
• You help launches and go-to-market programs move from plan to execution smoothly, bringing structure, collaboration, and attention to detail to every initiative
• You become a trusted partner to Product, Sales, Marketing, and Customer Success by providing responsive support and valuable market and customer insight
• You build meaningful expertise in Darktrace’s technology and the cybersecurity landscape, using that knowledge to improve our messaging, market presence, and thought leadership
• You identify opportunities to make programs and processes more effective, and increasingly take ownership of high-impact product marketing initiatives