Director of Product Marketing, Ramp
$264-363k
+ Equity
More information about location
Corporate cards and finance automation
Posted today
Corporate cards and finance automation
501-1000 employees
Posted today
$264-363k
+ Equity
More information about location
501-1000 employees
Company mission
To help finance teams build healthier businesses.
Role
Who you are
- Minimum of 10 years of relevant work experience, with a minimum of 6 years in product marketing and 5 years of prior people management, with proven experience in managing and developing teams
- Excellent written and verbal communication skills, capable of distilling complex ideas into engaging narratives for diverse audiences, including executives and customers
- Ability to take complex concepts and distill them into digestible, relatable, and easy-to understand writing
- Strong analytical skills and strategic mindset, with the ability to navigate ambiguity and make data-driven decisions
- Demonstrated success in working cross-functionally and influencing stakeholders across various levels of an organization
- Ability to work autonomously and influence in a fast-paced startup environment
What the job involves
- Ramp is looking for a Director of Product Marketing to lead and expand our product marketing function
- This strategic role is pivotal in defining and executing our GTM strategy, crafting compelling product narratives, and driving differentiation in the marketplace
- We want a strategic storyteller who can bring teams, innovations, and opportunities together to create market-making moments that expand across product portfolios
- Someone who has done it before – launched products at speed and scale, crafted resonant narratives that cement leadership, and led highly integrated motions to drive awareness and consideration
- This team will partner with Product across the entire lifecycle, from shaping what’s built, launching and commercializing, and growing adoption
- This will be a player-coach role, meaning they will be rolling up their sleeves while leading a high-performing, growing team
- Market-intelligent, competitor-aware, and customer-obsessed, this candidate will bring strategy, craft, and rigor to their team and Ramp at large
- Strategic Leadership: Develop and lead the execution of comprehensive GTM strategies, including market positioning, messaging, and product differentiation. You will ensure that Ramp's product offerings are effectively communicated to target audiences, aligning with broader business goals
- Customer and Market Insights: Act as the voice of the customer, leveraging deep market research and insights to inform product development, roadmaps, and GTM strategies. You'll use these insights to drive category creation and enhance product-market fit
- Cross-functional Collaboration: Partner closely with Product, Sales, Finance, Design, Enablement, and Marketing teams to influence product roadmaps and prioritize features that meet market needs. Your role will be central in aligning cross-functional teams on product positioning and launch strategies
- Team Leadership and Development: Serve as a player-coach, managing a growing team of product marketers. You will mentor and develop team members, fostering a culture of innovation and excellence while also being hands-on in executing key initiatives
- Content and Messaging: Oversee the creation of high-impact content, including product collateral, sales enablement materials, and executive presentations. Your role will ensure that all messaging is clear, consistent, and compelling, resonating with both internal and external audiences
- Performance Measurement: Define and track key performance metrics to assess the success of product marketing initiatives. You'll continuously optimize strategies based on data-driven insights, focusing on metrics such as customer adoption, engagement, and revenue growth
Our take
Ramp provides companies with a dual offering of corporate cards and a spending management dashboard. The dashboard allows companies to oversee their costs, automate manual accounting practices, reimburse out-of-pocket spending, and earn cashback on financial outlays.
Founded in 2019 and coming out of stealth in 2020, the company has already reached a valuation of a whopping $8.1 billion in early 2022. Its clients include several big-name companies including fast-growth health tech startup Ro, Planned Parenthood, and Truebill. 90% of its customers have made the switch from legacy players such as Expensify and Concur, showing that Ramp provides real customer value.
The team that built Ramp is the same one that launched the automated price tracking company Paribus before selling it to Capital One. It is now focused on scoping out more M&A opportunities and boosting its headcount to support investing in its software and going into new verticals.
Freddie
Company Specialist at Welcome to the Jungle
Insights
77% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jun 2025
$200m
SERIES E
Apr 2024
$150m
SERIES D
Total funding: $1.3bn
Company benefits
- Comprehensive medical, dental, and vision insurance
- One Medical Membership
- 401(k) including an employer match
- Unlimited PTO
- Parental leave
- Monthly wellness stipend
- WFH stipend
- Relocation support to move to NYC
- Pet Insurance
Company HQ
Ukrainian Village, New York, NY
Leadership
Eric Glyman
(CEO)Studied Economics at Harvard. Was a Trustee at Global China Connection for over 5 years, and then became a Financial Analyst working at Millstein & Co. Co-founded Paribus, which became Capital One.
Karim Atiyeh
(CTO)Studied Computer Science at Harvard, and became a Teaching Fellow. Worked in PowerPoint and Excel at Oliver Wyman. Became an Advisor at One Zero Capital. Founded and served as CTO to Paribus, later sold to Capital One.
Gene Lee
(Co-Founder)Studied at and became a Research Assistant at the University of Chicago. Was a Marketing Contractor at AdBlock and worked as a Software Engineer at BTCjam. Worked again as a Software Engineer at Paribus and then became Senior Engineering Manager at Capital One.
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