Associate Core Product Marketing Manager, Articulate
$81.4-107.9k
+ Bonus Eligible
Training & development platform
Be an early applicant
Training & development platform
501-1000 employees
Be an early applicant
$81.4-107.9k
+ Bonus Eligible
501-1000 employees
Company mission
To change the way the world learns with products that make it easy to create, distribute, and manage online training that delights learners.
Role
Who you are
- 2+ years in product marketing or related roles such as marketing, product management, or management consulting. B2B SaaS experience is a plus
- Organized and detail-oriented: Strong project management skills, with the ability to juggle multiple projects
- Entrepreneurial: Self-starter with a positive, get-it-done mindset
- Fast learner: Open to picking up new skills and quickly adapting to unstructured, ambiguous situations
- Strong communicator: Able to adapt your communication to best reach your audience, both for internal audiences and customer-facing messages
- Collaborative: Ability to build relationships and partner effectively with internal and external stakeholders at all levels
- Data-orientation: Ability to synthesize qualitative and quantitative research to make informed business decisions
- Bachelor’s degree required
What the job involves
- We are seeking an Associate Product Marketing Manager to join our growing Product Marketing team to support Articulate’s go-to-market strategy!
- In partnership with the Sr. Manager of Core Product Marketing, this person will do foundational product marketing work such as run release marketing, support event execution, analyze competition and partner with product, marketing and sales stakeholders to deliver business results across a variety of other projects.
- The ideal candidate is someone who can bring a strong foundation of B2B product marketing to the role and is looking to grow, learn, and take on more responsibility over time
- Build foundational product marketing processes through supporting projects such as: go-to-market strategy, persona research, segmentation, messaging and much more
- Manage cross-functional projects, such as our quarterly product releases - bringing together key stakeholders, helping to define audience and messaging
- Perform research on Articlate’s market, customers and competitors - uncovering trends, competitor details and compelling events to incorporate into go-to-market plans
- Support product and feature launches, working in collaboration with integrated marketing, product, content and creative teams to execute multi-channel launches that effectively drive customer acquisition and retention
- Help with strategy and execution of physical and virtual events with project management, messaging, content and insights
- Contribute to assets for our revenue generation teams throughout the sales and customer success process (e.g pitch decks, brochures, sales sheets, battlecards, etc.)
Our take
Articulate is a SaaS based training platform for SMBs and Enterprises, aiming to empower anyone – not just learning professionals – to deliver training to a business.
The business was founded in 2002 as a plug-in for Microsoft PowerPoint, and was entirely bootstrapped until a 2021 funding round of $1.5 billion. Since its launch, it has grown significantly - now serving over 100,000 organizations and upwards of 100 million learners customers across the globe, including every single one of the Fortune 100.
The company has invested in aggressive expansion, and is already the most dominant player by far in course-authoring apps. This is in part due to capitalizing on the significant opportunity in targeting businesses that are looking to move from in-person to online-based learning.
Freddie
Company Specialist at Welcome to the Jungle
Insights
4% employee growth in 12 months
Company
Funding (1 round)
Jul 2021
$1.5bn
SERIES A
Total funding: $1.5bn
Company benefits
- Student debt repayment - Get up to $2,400 annually ($200/month) in student loan repayments
- Flexible PTO
- Fully remote (we'll help set up your home office with awesome equipment and technology)
- We offer $100 a month toward well-being
- We offer Fortune 500-level medical, dental, and vision coverage for our employees and their dependents
- We offer a baby bonding benefit of up to 17 weeks paid leave to primary and non-primary caregivers
- We offer all employees up to $3,000 tax-free annually for child care assistance
- Tuition reimbursement - Continue your education in any subject you want. We provide up to $5,250/year for classes at a code school or accredited college
- Transgender benefit - We offer medical coverage for gender-affirming surgery and supplemental procedures, along with paid leave for recovery
- We match up to $500 of employee donations each calendar year to nonprofit organizations
- We offer $4,000 annually to travel to seek legal abortion services
- Contribute to your choice of Fidelity 401k plans. Articulate will also contribute 3% of your salary to your 401k whether you decide to contribute or not
- Give your loved ones peace of mind. We provide life, AD&D, short-term disability, and long-term disability benefits to all employees
- We cover 100% of eleven therapy sessions and eleven therapeutic coaching sessions per year with a licensed therapist through the Modern Health platform for each employee and their dependents
- Health savings account (HSA) - We contribute $1000 for family and $500 for individuals annually to help cover co-pays and other medical expenses
- Get coaching in social, physical, financial, and mental well-being. We offer unlimited life-coaching sessions with certified coaches through the Wellness Coach platform
- We value our employees and the important milestones in their lives. We celebrate with cupcakes, Slack shoutouts, and virtual parties
- We support the growth and development of our employees through coaching, internal training, and skills training opportunities
- We offer our employees time off to volunteer in meaningful ways within their communities and beyond
- We offer service sabbaticals to support our employees in doing the work to advance human rights, civil rights, and environmental health
- Cash for Change - Our employee-guided corporate giving program supports organizations advancing human rights, civil rights, and environmental health
Company HQ
NoMad, New York, NY
Leadership
Adam Schwartz
(Founder, CEO & Executive Chair)Founded Articulate in 2002 with a vision to make it easier for the world to learn. Previously served as General Manager for a division of Knowledge Universe.
Lucy Suros
(Director & Vice Chair of the Board)Served as CEO of the company from 2021 to 2023. Previously acted as Marketing Consultant for The Content Bureau and as PR Director for Switzer Communications.
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