Web Marketing Manager, DroneDeploy
Drone mapping and analytics platform
Job no longer available
Drone mapping and analytics platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To make the power of interactive digital twins accessible and productive for everyone.
Role
Who you are
- Proven experience as a website designer, owner and optimizer, with a strong portfolio showcasing creative marketing materials and web design projects
- Design and implementation:
- Expertise in using Webflow to design, build and maintain websites, with a solid understanding of HTML, CSS, JavaScript and responsive design principles
- Experience in UX for marketing websites and/or campaigns
- Proficiency in Figma, Adobe Creative Suite and other design tools
- Experience with designing and implementing custom animations and interactions using Webflow's visual development tools
- Extra credit for being able or willing to learn how to jump into software like Blender, Premiere Pro and After Effects to bring an idea to life
- Optimization and analytics:
- Understanding of B2B demand generation channels and how they interplay with website technology, architecture and content
- In-depth knowledge of conversion rate optimization strategies, tools and methodologies, with a track record of driving measurable improvements in conversion rates
- Well versed in analytics, tracking and A/B testing tools such as Google Analytics, Google Search Console, Google Tag Manager, Optimizely, Convert, Hotjar, Semrush, ahrefs or similar tools
- Expertise leading SEO efforts and campaigns, with a clear understanding of search engine algorithms, ranking methods, keyword research, measurement and data mining tools
- Strong analytical skills and ability to derive actionable insights from data
- General:
- The ideal candidate has previous B2B web marketing experience and a deep understanding of web systems and modern marketing technologies
- In-depth knowledge of the Webflow platform, including its features, limitations and best practices
- Excellent communication, stakeholder management and project management skills
- A passion for drones, robotics, AI and other emerging tech a huge plus!
- Able to work Monday – Friday, 8am-5pm (PT, CT, MT or ET acceptable)
- Able to work 100% remote or in a hybrid fashion depending on proximity to our regional offices and co-working spaces
- Available to travel occasionally for work-related events, such as conferences and company in-person gatherings
What the job involves
- Digital design and Webflow development:
- Develop design concepts that align with brand guidelines and effectively communicate our platform, vision and messaging
- Design engaging landing pages, email templates and other digital assets that enhance user experience and drive conversions
- Develop custom Webflow components, animations and interactions to enhance user engagement and interactivity
- Ensure a seamless and visually appealing user experience by optimizing the website's layout, navigation and responsiveness
- Stay up to date with design trends, industry best practices and emerging technologies to continuously improve the quality of the website and digital assets
- Assist with other marketing design projects when needed
- Conversion rate optimization (CRO) and SEO:
- Conduct thorough analysis of the website's performance using analytics tools, heatmaps, user feedback and A/B testing to identify areas of improvement
- Develop and implement CRO strategies to increase conversion rates, improve user engagement and reduce bounce rates
- Define, measure, and optimize web visitor/prospect journey, partner with Demand Generation and Marketing Operations on lead scoring efforts, traffic and lead analysis, and provide ongoing reporting on performance
- Monitor key performance indicators related to conversion rates and provide actionable insights and recommendations to optimize marketing campaigns and user journeys
- Collaborate with cross-functional teams, including Design, Revenue Operations, Product and Engineering, to execute CRO initiatives and measure their impact
- Lead SEO efforts, including content audits, partnering with Content to handle content updates and opportunities, and implement SEO best practices to improve organic search visibility and website performance
- Website management:
- Own the website, including strategy, leading new page development and UX/UI optimization in partnership with the Product Marketing and Content teams (ensuring a regular cadence of fresh site content), as well as daily maintenance
- Manage the day-to-day operations of the website, in collaboration with our DevOps team and external contractors as appropriate
- Collaborate with the Marketing Operations team to integrate custom functionality and troubleshoot any technical issues that may arise
Our take
Drone Deploy, headquartered in San Francisco, is a cloud-based platform specializing in drone mapping and analytics. With a mission to revolutionize how businesses acquire, manage, and interpret reality capture data from drones, 360-degree cameras, and mobile ground robots.
The company is dedicated to staying at the forefront of innovation within the drone industry, and it consistently seeks out opportunities to broaden the horizons of its capabilities. The company's strategic acquisitions, such as Rocos and StructionSite, are pivotal in achieving this goal.
With substantial investments, including a funding round led by Energize Ventures and AirTree, Drone Deploy is well-positioned for further expansion. The company aims to diversify beyond the drone sector and intensify its efforts to establish a stronger presence in the European market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Sep 2025
$15m
GROWTH EQUITY VC
Feb 2021
$50m
SERIES E
Total funding: $157.6m
Company benefits
- Hybrid Workplace - We believe that people do best when they're happy at work. Whether you’re happiest working from home or want to join us in the office, it’s OK with us
- Great Benefits - It's important to support physical and mental well-being, so we offer the kind of benefits that help meet employee needs and those of their dependents
- Growth and Development - We're in a dynamic and innovative industry and we’re committed to investing in our employees to ensure they're growing, creating, and breaking new ground in their careers
- Work/Life Balance - Time away from work is important to recharge your batteries and enjoy life. We provide flexible hours and paid time off, and work with employees to support their priorities
Company HQ
Showplace Square, San Francisco, CA
Leadership
Jono Millin
(Co-Founder)Previously founded AdvertEyes, Zoomatelo, Infatics.
Michael Winn
(Co-Founder & CEO)Previously served as the Tech Lead of Big Data & Tools and Large Customer Sales for Google. Also co-founded Zoomatelo.
Nicholas Pilkington
(Co-Founder & CTO)Previously co-founded Luno. Experience as a Software Engineer for Toshibi and NVIDIA.
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