Senior Digital and Campaign Marketing Manager, Tecton
$115.2-140.4k
+Equity. Salary applicable for candidates based in CA & NY only
The feature platform for machine learning
Job no longer available
The feature platform for machine learning
101-200 employees
Job no longer available
$115.2-140.4k
+Equity. Salary applicable for candidates based in CA & NY only
101-200 employees
Company mission
To transform the way companies solve real-world problems with machine learning.
Role
Who you are
- 5+ years of experience in digital, campaign and email marketing, with a proven track record of driving results
- Proficient in email marketing platforms, social media management tools, Google Analytics, and other digital marketing software
- Strong understanding of SEO, SEM, content marketing, and marketing automation
- An excellent storyteller with a strong ability to articulate value through email copy and ad copy
- Excellent analytical and data-driven decision-making skills
- Effective project management and team leadership abilities
- Familiar with web design, HTML, and CSS
- Bachelor's degree in marketing, communications, or a related field
What the job involves
- The senior digital and campaign marketing manager is responsible for developing and executing digital marketing strategies to drive brand awareness, customer engagement, and lead generation. This includes managing the company's email marketing campaigns, social media presence, and digital advertising
- This role will work closely with the broader marketing team to align digital initiatives with the overall marketing plan and business objectives
- Develop and implement the digital marketing strategy, including email marketing, social media, SEO, PPC, and website optimization
- Manage the editorial calendar and content creation for all digital marketing channels
- Oversee and execute email marketing campaigns, including list segmentation, A/B testing, automation, and performance analysis
- Monitor and report on the performance of all digital marketing activities, providing insights and recommendations for improvement
- Manage the digital marketing budget and optimize digital marketing KPIs like CPL, CPC and ROAS
- Stay up-to-date on the latest digital marketing trends, tools, and best practices, and make recommendations for new initiatives
- Collaborate cross-functionally with the marketing, sales, and product teams to align digital efforts and achieve business goals
- Manage and optimize the company's website, including content updates, design enhancements, and technical improvements
- Oversee the work of any digital marketing vendors or agencies
Our take
Tecton provides an innovative solution that makes it possible for all companies to benefit from machine learning, regardless of their level of expertise and experience. The company is committed to the democratisation of artificial intelligence, believing that it is something that all businesses should be able to access, not just the privileged few.
As part of this process, Tecton provides a range of services, ensuring that machine learning applications can be built at business level. The experience of the company makes it possible for businesses to implement machine learning projects in real-time, and then use them to derive insights from the best data available.
Tecton also offers what it believes to be the first enterprise-ready feature store for machine learning, enabling data scientists and engineers to build a library of great features and serve them in production. The unique nature of its product coupled with the CEOs' experience at Uber and Google elevates Tecton above other machine learning companies. With 2022's series C funding, Tecton has been scaling its engineering and go-to-market teams and positioning itself well for future growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jul 2022
$100m
SERIES C
Dec 2020
$35m
SERIES B
Total funding: $160m
Company benefits
- Comprehensive health plans = Our health plan options give you the flexibility to select the right coverage for you and your family. We cover 100% for employees and 80% for dependents
- Remote-friendly work environment - We are remote-friendly and make it easy for our people to be in the office if they want to be
- Parental leave - We offer 8-16 weeks of paid leave to spend quality time with family
- Competitive salary, equity and 401(k) savings plans - We offer meaningful compensation and equity packages that reflect our commitment to hire the best talent
- Wellbeing benefits - We provide a range of benefits that holistically support your physical, mental, and financial wellbeing
- Flexible time off - There is life outside of work. Our flexible policy means every employee is encouraged to take the time they need to rest and rejuvenate
Company HQ
Mid-Market, San Francisco, CA
Leadership
Mike Del Balso
(CEO)Product Manager at Google, then Senior Product Manager at Uber - where they were responsible for Michelangelo. Co-founded Tecton in 2018.
Kevin Stumpf
(CTO)MBA Stanford. Co-found and CTO at Dispatcher. Technical Lead at Uber, involved in Michelangelo project. Co-founded Tecton in 2018.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job