Senior Field Marketing Manager, Maze
EST
$102-138k
Salary range for Canada is $82,000-$111,000 CAN + Equity
Mid level
Remote in Canada, US
More information about location
User research platform
Be an early applicant
User research platform
101-200 employees
B2BEnterpriseDesignAnalyticsSaaSProduct Management
Be an early applicant
$102-138k
Salary range for Canada is $82,000-$111,000 CAN + Equity
Mid level
Remote in Canada, US
More information about location
101-200 employees
B2BEnterpriseDesignAnalyticsSaaSProduct Management
Company mission
To empower any company to build the right products faster, by making user insights available at the speed of product development.
Role
Who you are
- Track record of success with 3+ years of experience in B2B, SaaS, Enterprise event marketing (both digital and in-person experience a plus)
- Proven experience carrying out end-to-end field event marketing efforts, including planning, prioritizing, budgeting, and implementing strategy
- Experience partnering with an enterprise sales team, and understanding the impact of events throughout the customer lifecycle
- A passion for measurement, metrics, and event attribution
- An excellent communicator who is unafraid to ask questions, build consensus, delegate support, and be a champion internally and externally
- Excited to join a company and a marketing team that is disrupting an industry
- Ability to take a data-driven approach to decision-making, analysis, and recommendations
- Ability to thrive in a fast-paced, dynamic environment
- Possess a relentless drive for continuous learning, growth, and innovation
What the job involves
- Maze is seeking a creative field marketing manager to lead our in-person event strategy, which is pivotal to our growth in FY25
- As our Field Marketing Manager, you will be responsible for owning and driving the strategy and execution of all in-person events, including 3rd party sponsorships, Maze-hosted events, and regional, account-based activities (eg., executive dinners) aligned with our business objectives and target audience
- Working closely with cross-functional teams, you’ll ensure seamless integration of events into our overall marketing and sales strategies and oversee everything from venue selection to vendor management, budgeting, timelines, and alignment with sales
- You’ll also lead the charge in engaging our audience through targeted campaigns, leveraging various marketing channels such as email, social media, and content marketing to promote our events effectively
- This role requires a creative, detail-oriented individual with strong project management skills, cross-functional collaboration, and a passion for delivering high-quality experiences
- Plan and execute Maze in-person events end-to-end, including trade shows, 3rd party conferences, roadshows, target account dinners and happy hours, and customer workshops
- Provide insights and recommendations on venues and vendors that are cost-effective, premium, and meaningfully convey the Maze brand
- Manage the logistics and smooth operation of high-touch and white-glove experiences for customers, prospects, partners, and our community
- Partner with sales leadership to determine key accounts and regions to prioritize quarter over quarter, align on expectations, and drive accountability
- Partner across the marketing team on promotional strategies to drive event attendance and engagement, including email, social, and account-based approaches
- Collaborate closely with Marketing Operations, Website, Email Marketing, etc. to ensure a seamless experience for our target attendees, both pre- and post-event
- Ensure effective post-event follow-up, both marketing- and sales-driven
- Leverage data-driven insights to optimize future events, including the analysis of attendee behavior throughout the customer journey, event performance metrics, and return on spend
- Develop and maintain relationships with industry partners, associations, and media outlets to expand event reach
- Support digital events as needed, including our annual user conference, Disco Conf
Our take
Maze is a rapid testing platform designed for product and marketing teams to run large-scale user tests and gain actionable insights within hours. Tailored for user-facing experiences, it enables teams to test prototypes, and concepts, and copy remotely and collaboratively, transforming results into quantitative data quickly.
The platform is intuitive, browser-based, and device-agnostic, seamlessly integrating with top design tools like Figma, InVision, Adobe XD, Marvel, and Sketch, speeding up the testing process.
Operating as a fully remote team, Maze practices what it preaches about the effectiveness of remote work. In 2022, it secured $40M in funding, which is being invested in new product solutions and workflow integrations, furthering its mission to democratize product research.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Top investors
Company
Funding (last 2 of 4 rounds)
Jun 2022
$40m
SERIES B
Feb 2021
$15m
SERIES A
Total funding: $57.5m
Company benefits
- To help our team do their best work, we provide a non-windows computer and funds to get setup. As computing requirements vary from team to team, the best option is according to personal and team preferences
- Fund to get everything you need for you rhome office set up
- Every month, each amazing will be given 500 bonusly points (converts to around $70) that they can give to other amazings to recognize them for teamwork, dedication and helpfulness. You can use the points you receive from your colleagues to redeem products on Amazon, cash out on Paypal, donate to non-profits and many more options (depending on what country you're based)
- Referral bonus: What's better than working with people you trust? If you know someone who you trust to do a great job for one of the open positions at Maze, we want to know about them. This will help Maze build a great product, create a great culture, and make sure every a-maze-ing is, well, amazing. So, if hired, on their 6 months anniversary you will receive a $1000 bonus for full time team member recruits or $500 for part time team member recruits (that are not fixed term i.e. have no set end date)
- Company off-site: Our teams gather in person 1-2 times per year to collaborate together, generate deeper bonds, and get some face-to-face time in. These events may be smaller team meetups or larger department gathering depending on the objective of the off-site. In the past we have also done company wide retreats, but we are currently putting more focus on the department/team events. 100% of airfare, accommodation, meals are paid by Maze plus you get an activity fund to have some fun
- All team members are able to book drop-in sessions and therapy courses with mental health professionals via Oliva
- Team members have access to free virtual wellness sessions and self-guided resources such as Yoga, exercise classes, bed time stories, meditation resources, and more. Plus a library of resource clips on managing things like anxiety, stress, burnout, parenting, and more
- Learning and Development Stipend to pay for all of your professional development needs
- ThanksBen Pers at Work
Company values
- Build fast: With speed comes faster learnings. We believe in continuous improvements so that our users get more value faster and we can learn rapidly
- Beautiful always: We’re a design-led company and believe in the power of beautiful design to drive business growth, user satisfaction and ultimately to change the world
- Iterate everything: Everything we do at Maze is an iteration to the next step. We don’t strive for immediate perfection but rather take an experimental approach to everything we do
- Informed by data: We believe in the power of data. And this is why we use data as the basis of our decision-making—but we also believe in going with your gut feeling from time to time. We’re human after all
- Embrace vulnerability: We believe that improving anything starts with the ability to listen to others. Feedback — both internal and external — is vital to everything we do
- Human design: We always consider the human on the other side of every interaction: when we design experiences, develop our product, create marketing materials, or walk you through our product
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Jonathan Widawksi
(Co-Founder & CEO)Former UX Lead at Bam.tech and Founder of game messaging platform Pin.gg
Thomas Mary
(Co-Founder)Thomas was Lead Developer at Playabl for nearly 2 years and, before this, CTO at Viceversa.
Share this job
View 10 more jobs at Maze