Data Analyst, Kajabi

• 4+ years experience in an analytically driven role
• 3+ years Python or R
• 3+ years of SQL
• Experience working with SaaS and/or subscription-based products
• The ability to identify, analyze, and interpret trends or patterns in complex data sets
• The ability to synthesize complex data and hypotheses into a digestible format for both technical & non-technical audiences

Desirable

• As a Data Analyst you will help drive strategic and operational product initiatives that help accelerate Kajabi’s growth, performance, and market position in the Knowledge Economy
• The role will report to our Director of Data Science & Engineering. As a member of the analytics team you will join a team of data enthusiasts who work cross functionally with other departments across the company in analyzing and predicting customer behavior using cutting edge ML algorithms and a modern data stack (Snowflake, DBT, Looker)
• You will be working with the Product team as an embedded analyst to help guide the team in understanding the impact of product releases on customer behavior
• Lead cross functional analysis using advanced data modeling techniques to discover insights that will guide strategic decisions and uncover opportunities for optimization across our marketing channels
• Work with Marketing in developing marketing & media mix models and multi-touch attribution solutions to inform marketing spend allocations and partners for future campaigns
• Work with other analysts to uncover insights that drive hypothesis testing geared towards optimizing site conversion
• Work with marketing departments to design and measure A/B and multivariate tests
• Identify, build and analyze key metrics and traffic patterns to measure attribution and performance of marketing programs
• Perform ad-hoc reporting and analysis to uncover changes in performance within statistical significance