Senior Technical Product Marketing Manager, Salesforce
$138.8-233.2k
3+ days a week in office
World's leading CRM provider
Posted today
World's leading CRM provider
1001+ employees
Posted today
$138.8-233.2k
3+ days a week in office
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- We are looking for someone with deep technical knowledge and a skill for translating Slack's current and future capabilities into compelling stories
- You are a big picture innovator who isn’t afraid to roll up your sleeves and craft compelling content to support our customers, partners, and sales teams
- You are comfortable both producing and presenting live demos, messaging, enablement, and demo education to our internal, partner and customer audiences
- The best candidates will be highly collaborative individuals and initiative takers who are motivated by a fast-paced environment
- 8+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent
- Experience with enterprise applications such as CRM, ERP, customer service or homegrown solutions
- Expertise in building product demos end-to-end, from building compelling narratives that accurately position our products and align to our corporate messaging, to owning the technical execution in demo videos and demo orgs
- Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers
- Consistent track record in defining/driving project execution with minimal guidance and performing well in a fast-paced environment
- Phenomenal teammate with a proven track record leading and inspiring through influence
- Hands-on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch-decks, demo videos, and event/webinar content
- Preferred experience with HTML, CSS, APIs, Apex, or other coding languages (some mix of the above) as well as design tools such as Figma
- Must be able to come into a hub office 3 xs a week
Desirable
- Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment
- Video design and editing skills including the ability to record and produce polished demo videos using tools like Adobe Premier, Camtasia, or FinalCut
- Experience with the Salesforce products and/or B2B technology platforms
- Experience with technical product marketing
- Salesforce Certifications (Administrator, Developer) and Trailhead badges a plus. As well as application development on the Salesforce Platform
- Preferred experience with JavaScript, HTML, CSS, iOS, APIs, Apex, Java (some mix), as well as design tools such as Figma
What the job involves
- We’re looking for Technical Product Marketers to join our high-impact Slack product marketing organization
- This is an opportunity that allows you to exercise your strategic vision, storytelling skills, and technical expertise
- Technical Product Marketers are storytellers: simplifying complex concepts, crafting stories that are human and easy to relate to, highlighting customer success, and grounded in an understanding of our products & features
- We measure our success by our ability to develop relevant positioning and messaging, innovative demos that bring our product use cases to life and drive sales pipeline and new customers into the business
- In this role, you will work cross-functionally with product teams, marketing teams, sales teams, developers, designers, and more
- Partner with Product Management to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging
- Build innovative and differentiated product demonstrations based on a deep understanding of our customers’ top goals and challenges
- Partner closely with campaigns, solution engineering, and other product marketers and drive cross-functional alignment on programs to drive pipeline
- Develop succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our complete suite technology
- Work with Sales Engineering to give our technical sellers new ways to showcase the power of Slack and Salesforce
- Keep current with technology trends and incorporate new technologies into our keynotes and demos
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company values
- Trust - We earn the trust of our customers, employees, and extended family through transparency, security, compliance, privacy, and performance. And we deliver the industry’s most trusted infrastructure
- Customer Success - So we champion them to achieve extraordinary things. We innovate and expand our business offerings to provide all our stakeholders with new avenues to achieve ever greater success
- Innovation - Our customers’ input helps us develop products that best serve their business needs. Providing continual technology releases and new initiatives gives our customers a competitive advantage
- Equality - We believe everyone should be seen, heard, valued, and empowered to succeed. Hearing diverse perspectives fuels innovation, deepens connections between people, and makes us a better company
- Sustainability – We are committed to bringing the full power of Salesforce to accelerate the world’s journey to net zero
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
People progressing
Joined as Recruiting Director - Futureforce University Recruiting, EMEA, and was promoted to Senior Director - EMEA & LATAM Recruiting, Futureforce after 3 years, and then again to Senior Director - Recruiting after 2 years. Now serve as COO - Employee Success EMEA.
Salary benchmarks
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Diversity, Equity & Inclusion at Salesforce
- Our goals:
- 50% of our U.S. employees will be made up of underrepresented groups (Women, Black, Latinx, Indigenous, Multiracial, LGBTQ+ employees, People with Disabilities, and Veterans) by 2023
- Double the U.S. representation of Black leaders (VP+) and increase our representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) leaders by 50% by 2023
- 50% increase our U.S. representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) employees by 50% by 2023
- We’ve met our representation goal nearly a full year early – today, 50.7% of our U.S. employees are members of underrepresented groups
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