Digital Marketing Manager, Stensul

Salary not provided

+ Equity

Google Analytics
Google AdWords
Senior level
New York
Stensul

Email and landing page creation platform

Job no longer available

Stensul

Email and landing page creation platform

101-200 employees

B2BEnterpriseMarketingContentCommunicationSaaS

Job no longer available

Salary not provided

+ Equity

Google Analytics
Google AdWords
Senior level
New York

101-200 employees

B2BEnterpriseMarketingContentCommunicationSaaS

Company mission

To empower cross-functional teams to create high-quality, high-performing emails and landing pages in hours, not weeks.

Role

Who you are

  • 5+ years of experience in digital marketing with a proven track record of managing successful digital campaigns in a B2B environment that targets enterprises
  • Strong understanding of digital marketing channels, including SEO, SEM, paid social media, and content marketing
  • Proficiency in digital marketing tools and platforms like Google Analytics, Google Ads, LinkedIn, Meta, et al
  • You are a full-funnel marketer adept at working with marketing automation software, CRM, and BI tools
  • Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
  • Exceptional written and verbal communication skills
  • Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines
  • Creative thinking and problem-solving skills, with a passion for innovation and staying ahead of digital marketing trends
  • Bachelor’s degree in Marketing, Business, or a related field. Advanced degrees or certifications (e.g., Google Analytics, Google Ads, etc) are a plus

What the job involves

  • We are seeking a highly skilled and motivated Digital Marketing Manager to join our dynamic marketing team. In this role, you will be responsible for developing and executing digital marketing strategies to acquire, engage, and accelerate and buyers
  • You will leverage various digital channels including paid media (paid search, paid social, video, display) and organic search to reach our target market of enterprise customers across the customer journey. You’ll be responsible for Stensul’s website from a conversion rate optimization perspective
  • Digital strategy development: Create and implement comprehensive digital marketing strategies that align with Stensul's business goals and drive traffic, leads, and conversion from our target market
  • Campaign management: Plan, execute, and optimize multi-channel digital marketing campaigns including paid media, content syndication, sponsorship to achieve key performance indicators (KPIs)
  • SEO & SEM: Manage search engine optimization (SEO) and search engine marketing (SEM) efforts to enhance organic search visibility and drive targeted traffic to our website
  • Paid social media management: Develop and execute social media strategies to build brand presence, engage with our audience, and drive traffic and conversions
  • Website ownership: Own the website from a conversion rate optimization perspective and drive the roadmap of website enhancements with web development resources
  • Performance analysis: Monitor and analyze campaign performance using analytics tools. Provide actionable insights and recommendations to improve ROI and overall digital marketing effectiveness
  • Collaboration: Work closely with cross-functional teams, including demand generation, product marketing, content marketing, and creative teams, to ensure alignment and consistency across all digital marketing efforts

Our take

Creating high-performance marketing emails can be time consuming for internal teams, who often have to rely on engineering and product teams for support. The founders of Stensul noted the number of tools available to businesses to support email delivery, but saw this gap for helping with creation.

Considering the importance of email in the world of marketing, every company in the world is a potential client for Stensul, and it has already worked with enterprise brands including YouTube, Samsung, Verizon Media, BMW, and Capital One. Despite competition from larger email marketing services such as MailChimp and Moosend, the company has secured substantial backing which enabled it to expand operations throughout the last few years.

Most lately, Stensul has focussed on improving its functionality, with the largest change being the addition of a landing page builder to its platform. This capability is now treated as a core part of the company's offering, and should help it expand its roster of clientele. In addition, it has added generative AI features with the aim to "improve creation efficiency" for its users, another step to ensure it stays at the front of the market.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Some candidates hear
back within 2 weeks

6% employee growth in 12 months

Company

Funding (last 2 of 3 rounds)

Nov 2023

$34.5m

SERIES C

Nov 2020

$16m

SERIES B

Total funding: $57.5m

Company benefits

  • Hybrid working model including opportunities to travel between New York and BA offices
  • Full health coverage (medical/dental/vision)
  • Generous vacation and leave policy (including parental)
  • Fun team events and outings
  • Year-round Mental Health Days off
  • Engagement & professional development opportunities
  • Join a fast growing start-up with Fortune 100 clients and top tier investors
  • 401(k), life insurance, and commuter benefits

Company values

  • Learning agile - The ability and passion to continually acquire new skills, learn from experience, embrace new challenges and identify ways to make things better
  • Team players - We’re a team, and so we show up for each other. This means we prioritize winning together even if it means doing work outside of our “normal” scope
  • Garra - Heart. Hunger. Passion. Garra is a Spanish word that encapsulates these ideas, and reminds us to be relentless in how we show up for our customers and each other
  • Above & beyond - We raise the bar, strive for excellence, and don’t settle for subpar work. We go the extra mile vs. just meeting expectations

Company HQ

Midtown South, New York, NY

Leadership

Gained a degree in Marketing at NYU. Co-founded FanBridge in 2006 before founding Stensul in 2016.

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