Director of Brand Design, Opendoor
$140-192.5k
+ RSUs + Bonuses
End-to-end online platform for selling and buying homes
Be an early applicant
End-to-end online platform for selling and buying homes
1001+ employees
Be an early applicant
$140-192.5k
+ RSUs + Bonuses
1001+ employees
Company mission
To power life's progress one move at a time.
Role
Who you are
- 8–12+ years in brand, visual, or hybrid product/marketing design roles; tech, fintech, or consumer marketplace experience preferred
- A portfolio that demonstrates both storytelling and systems thinking — brand expressed across UI, campaigns, and content with measurable impact
- Proven track record building and scaling design systems used by product and marketing; fluency in tokens, components, documentation, and governance
- Strong cross-functional chops — comfortable partnering with Growth, Product, Data Science, Media, and Engineering
- Mastery of Figma and modern design workflows; familiarity with motion design, illustration, and component libraries is a plus
- Bias for clarity, simplicity, and trust; exceptional craft and a knack for translating strategy into shipped work
- Player-coach mindset: you can zoom out to set direction and zoom in to execute with excellence
- AI Fluency: Demonstrated mastery of AI-powered design tools (e.g., Midjourney, Magnific, Runway, etc.) for ideation, asset creation, and production
- Scalable Systems: Experience building and using scalable design systems, including AI prompt libraries and component kits to accelerate team-wide output
- High-Velocity Execution: A portfolio that showcases an ability to produce high-quality work in rapid, iterative cycles, with examples of projects that went from concept to launch in days, not weeks
- Pragmatic Craft: Proven ability to make smart trade-offs between speed and polish, delivering excellent results within a fast-paced, evolving environment
What the job involves
- We’re looking for a Director, Brand Design who can bridge product and marketing — a hybrid thinker who crafts beautiful, scalable systems and brings them to life in campaigns, UI, and content
- You’ll sit in the Growth org, led by Morgan Brown, and partner closely with Product Design, Creative, and Comms
- Your north star: make every experience — from ad to app — feel unmistakably Opendoor, and use a refreshed design system as a growth lever
- This is a player-coach role: you’ll set the vision, build the system and standards, ship real work, and mentor your team and collaborators across functions
- Translate brand strategy into a modern, scalable design system (tokens, color, type, iconography, illustration, motion, accessibility) that powers both product and marketing
- Lead the end-to-end refresh of Opendoor’s design system; establish governance, documentation, versioning, and adoption plans
- Build clear, modular guidelines and templates for internal teams and external partners to move fast with quality
- Partner with Product Design and Growth PMs to infuse brand personality into in-product moments (onboarding, confirmations, animations, empty states, education)
- Design and optimize growth surfaces: website, landing pages, offer flows, onboarding, email/CRM, and paid media destinations
- Champion an end-to-end customer journey — ensuring visual and emotional consistency from first impression to closed deal
- Concept and deliver integrated campaigns and content that connect seamlessly to the product experience
- Create tooling and repeatable systems for performance creative across channels (CRM, web, social, programmatic, video, OOH, retail signage)
- Infuse motion and storytelling to bring warmth, confidence, and humanity to the brand while driving measurable lift
- Serve as a connector across Marketing, Product Design, Comms, Data, and Media — aligning what we promise with what we deliver
- Establish design quality bars, review rituals, accessibility standards, and localization guidance
- Manage agency/vendor relationships; coach and uplevel designers and cross-functional creators. Opportunity to build a small, high-impact team over time
Our take
Opendoor makes selling homes easy and stress-free by cutting out the prolonged processing time usually involved with a sale. Sellers can offload a house quickly and easily to the company for cash and a 6-9% fee. Currently operating in a growing number of markets nationwide, Opendoor has chimed well with millennials who gel quickly with online businesses that offer solutions to problems they encounter.
This buying and selling model doesn't come without risk. The longer Opendoor keeps a property, the lower its profit margin. However, Opendoor's performance has been anything but disappointing; it went public in 2021, with its pre-SPAC merger presentation calling for $3.5 billion in revenue. Its actual revenue trounced it, coming in at $8 billion - more than double its estimate.
Opendoor's largest competitor Zillow dropped out of the space in late 2021 because it struggled to price the homes it acquired accurately. Opendoor's closest remaining competitor is Offerpad, which does just a fraction of the transaction volume that Opendoor does. With strong earnings coming out of 2024, if Opendoor can continue to ride on this success long term it will have an enormous lead on existing and future competitors, giving it a shot to become the overwhelming market leader.
Steph
Company Specialist at Welcome to the Jungle
Insights
-19% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Mar 2019
$300m
SERIES F
Sep 2018
$400m
SERIES F
Total funding: $1.5bn
Company benefits
- Save for tomorrow: Select our Pre-tax or Roth 401k plans to save towards retirement
- Healthy healthcare: Medical, dental and vision is 100% covered for employees
- Family planning: We offer specialty programs like Carrot, Cleo & Ginger
- Flexible vacation: Most of our team take at least 20 days off per year to decompress and be their best
- Resource groups: Join the group that works for you
- Income protection: 100% company sponsored: life insurance short term and long term disability
- Other: Flexible spending account, commuter benefit, employee assistance programs, and paid parental leave
Company HQ
Financial District, San Francisco, CA
Leadership
Carrie Wheeler
(CEO)Initially joined Opendoor in 2019 as a Board Member, before becoming the CFO in 2020 and CEO in 2022. Previously a Partner and the Head of Retail and COnsumer Investing at TPG Capital as well as an Analyst at Goldman Sachs.
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