GTM Senior Analyst, Rokt
$148-170k
Target total compensation ranges from $178,000 - $200,000 + Equity plan grant
3+ days a week in office
eCommerce technology & software solutions
Be an early applicant
eCommerce technology & software solutions
501-1000 employees
Be an early applicant
$148-170k
Target total compensation ranges from $178,000 - $200,000 + Equity plan grant
3+ days a week in office
501-1000 employees
Company mission
To make eCommerce smarter, faster, and better.
Role
Who you are
- Bachelor’s degree in Business, Analytics, Data Science, or a related field
- 5+ years of experience in analytics, performance advertising, or ecommerce consulting
- Proficiency in data analytics tools (e.g., SQL, Tableau) and a strong understanding of digital marketing metrics and ecommerce funnels
- Exceptional communication and presentation skills, with the ability to simplify complex analyses and build productive client relationships
What the job involves
- We’re seeking a data-driven, consultative and impact-oriented Strategic Analytics Lead to join our Key Accounts team. You are an extension of the client team and will work closely with our largest performance advertisers and ecommerce partners to deliver data insights that guide strategic decisions.
- You analyze and interpret performance data, identify optimization strategies, review long term trends, understand customer behavior, and much more, to provide actionable data insights. You own the outcome to help deliver the best results for our clients
- Client Strategy & Optimization: Provide strategic guidance directly to clients by conducting independent, proactive and comprehensive data analysis using various languages and analytics platforms (e.g., SQL, Tableau), identifying areas for improvement, and executing clear, actionable recommendations to improve ad performance and transactional success
- Data-Driven Decision Making: Analyze performance and transactional data to uncover insights, identify trends, and provide actionable recommendations that enhance client KPIs and contribute to client growth
- Effective Time & Priority Management: Proactively manage your time and prioritize projects based on the business impact and client outcomes
- Independent Problem-Solving: Work autonomously to unlock significant value for clients, demonstrating initiative and resourcefulness in delivering insights that drive measurable outcomes. Be inquisitive and curious about the client, the problems they face and how we can use data to solve them
- Industry Expertise: Develop expertise in specific industry verticals you work in, becoming a trusted partner to clients and internal teams for insights, strategies, and best practices within those sectors
- Cross-Functional Collaboration: Work with internal teams (product, engineering, sales) to enhance the client experience and drive performance by applying insights across products, tools, and analytics
- Relationship Building & Presentation: Build strong relationships with client analysts and stakeholders by presenting insights effectively, ensuring clarity and fostering collaborative decision-making, and actively engaging in client-facing interactions to understand client needs and drive impactful solutions
Our take
eCommerce marketing company Rokt is helping brands leverage the power of good timing. With Rokt, brands can present their customers with AI-curated offers and messages at every stage in their transaction, at tailored times of the day, or to market themselves at the point of transaction on other major eCommerce sites.
The idea is that “transaction moments” are when shoppers are most inclined to engage further with the brand or its products - the success of Rokt’s clients, and the runaway success of Rokt itself, show that it's successfully cracked it.
Rokt has a strong client base that includes giants like Groupon, GoDaddy, and Disney, and after hitting Unicorn status, it is eyeing up a US IPO. This should come as no surprise - the surge in eCommerce trade over recent years has led to most companies investing in tools to stay competitive.
Rokt has expanded its tool suite since it first started up, and will be focused on continuing to innovate to keep ahead of the MarTech pack, and abreast of changing demand in the rapidly shifting market. The eCommerce marketing tech sector has ballooned to a $120B global operation - Rokt is positioned comfortably to keep ahead.
Freddie
Company Specialist at Welcome to the Jungle
Insights
28% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Dec 2021
$325m
SERIES E
Oct 2020
$80m
SERIES D
Total funding: $485.8m
Company benefits
- Interest groups, sports clubs, and social events
- Global training events & online training courses
- Stock options
- Global all-staff events in amazing locations (Phuket, Thailand in January 2020)
- Generous relocation packages
- Generous time off
- Parental leave
- Mental health and wellness days
- Paid Sabbatical for employees who have been with us 3 years or more
- £55 per month social/wellness allowance, 6 sessions with a licensed therapist, 6 coaching sessions and other mental health perks
- Gym membership
- Premium health insurance
- £25 per month telephone allowance
Company values
- Smart with humility
- Customer obsessed
- Conquer new frontiers
- Enjoy the ride
Company HQ
Hudson Square, New York, NY
Articles
Leadership
Bruce Buchanan
(CEO)Previously a Principal at Boston Consulting Group, before serving as Chief Commercial Officer, then Group Chief Executive Officer at Jetstar Airways.
Justin Viles
(Advisor)Previously worked on strategic partnerships in the APAC region for Google, before moving on to co-found and serve as CEO at Rocklive.
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