Product Manager, Whatnot
International Growth
$200-245k
Offers equity
More information about location
Live stream platform & marketplace
Posted today
Live stream platform & marketplace
1001+ employees
Posted today
$200-245k
Offers equity
More information about location
1001+ employees
Company mission
To enable anyone to turn their passion into a business and bring people together through commerce.
Role
Who you are
- 6+ years of product management experience, including substantial time as a Growth PM or similar role (e.g., owning acquisition, activation, engagement, or monetization in a consumer or marketplace product)
- Proven track record driving measurable growth in a high‑velocity consumer product or marketplace—owning end‑to‑end funnels, setting targets, and using experimentation to move core KPIs
- Experience scaling international (non‑US) markets, such as:
- Launching or growing products in multiple countries,
- Adapting product experiences to local behaviors, regulations, or infrastructure, and
- Partnering with regional teams to build repeatable playbooks
- Strong data and experimentation skills: comfortable defining metrics, digging into country‑level analytics and scorecards, designing experiments, and using both quantitative and qualitative insights to inform decisions
- Demonstrated ability to work in ambiguous, fast‑paced environments, making sound decisions with imperfect information, and balancing speed, risk, and quality on complex multi‑team initiatives
- Excellent cross‑functional leadership and communication, with experience partnering closely with Engineering, Design, Data Science, UXR, BizOps, CX/Trust, Logistics, Payments/Tax, and regional go‑to‑market teams
- High empathy for international users and stakeholders, with a strong desire to build trustworthy, transparent, and locally resonant experiences for buyers and sellers
- Experience working as a PM in a marketplace or multi‑sided platform is preferred but not required
What the job involves
- We’re looking for an experienced Product Manager, International Growth to lead the strategy and execution of the experiences that power Whatnot’s non‑US markets
- You will own the international growth roadmap across acquisition, activation, engagement, and retention—building a world‑class, standardized buyer and seller experience across geos and scaling a repeatable playbook beyond our lead markets
- In this role, you will partner closely with teams across the company to unlock the next wave of growth in our international markets
- Your work will help grow international into a multi‑billion dollar, double‑digit share of company GMV over the coming years
- Own the international growth vision and roadmap, defining how we standardize a high‑quality product experience across markets while respecting local nuances and regulations
- Drive systemic unlocks first, then paper cuts: each term, identify a small number of high‑leverage opportunities that materially unlock growth or reduce chronic friction across multiple markets, while continuously burning down the backlog of country‑critical bugs and UX/localization gaps
- Champion a “hub‑and‑spoke” model for international, working with core product teams who own long‑term platforms while ensuring international needs are prioritized, unblocked, and shipped on scalable foundations—never as one‑off forks
- Own international growth metrics and country scorecards, including acquisition, activation, retention, monetization, and market health. Use these to guide prioritization and to hold DRIs accountable for outcomes at the country and regional level
- Design and run experiments across the funnel, partnering with Data Science and UXR to understand user behavior, size opportunities, and validate the impact of new product bets in specific markets
- Translate regional expertise into scalable products, working closely with regional CatEx/Sales, Ops, and Marketing to understand local behaviors and convert them into productized playbooks that can be rolled out across multiple countries
- Ensure our product is “global‑ready by default”, partnering with Engineering and Design to bake i18n best practices, localization requirements, and regulatory constraints into new features from the start
Our take
Live shopping is changing the way people engage with eCommerce and Whatnot is one of the key platforms driving this shift. The company operates across the US, UK, and Europe, where millions of people connect each day to buy, sell, and build communities around shared interests.
Founded in 2019, Whatnot allows real-time auctions where buyers can watch sellers showcase products and share their expertise, creating a more interactive and personal shopper experience. Sellers include individual creators and small businesses who use live shows to reach audiences and grow their online presence.
As of 2025, the company reports over $6B in sales, with sellers earning significantly more on average than other major marketplaces. And with a range of investor support, Whatnot is committed to developing new ways to make online shopping more social and community-driven.
Steph
Company Specialist at Welcome to the Jungle
Meet the team
Jon Malkemus, VP Product Design
Insights
54% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Oct 2025
$225m
SERIES F
Jan 2025
$265m
SERIES E
Total funding: $974.2m
Company benefits
- Wellness: Health, dental, vision, and life insurance plans. We also cover some of the cost for your dependents as well.
- Compensation: Generous compensation, including a competitive base salary and equity. Whatnot offers monthly reimbursement for internet and phone costs, along with a one-time home office set-up allowance. Whatnot offers a pension plan and matches employee contributions of up to 4% of the employee’s base salary.
- Recharge: Whatnot gives you the freedom to take time off as you see fit. And, we take company-wide Winter and Summer breaks so we can recharge. Whatnot provides a monthly allowance for wellness expenses. We know that to take care of our customers, we have to take care of ourselves. Supplemental health and life insurance coverage comes standard at Whatnot. 16 weeks of paid parental leave, and an additional one-month gradual return-to-work period.* Plus an additional childcare allowance, and a lifetime allowance for family planning, including adoption and fertility expenses. *The leave allowances provided by Whatnot may be dictated / informed by your country’s legal requirements,
- Flexibility: As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Germany, Ireland, and Poland, we’re building the future of online marketplaces –together.
Company values
- Always listen to customers
- Move uncomfortably fast
- Prioritize impact ruthlessly
- Own everything and nothing
- Set crazy goals
- Provide extreme transparency
- Optimize for the upside
- Team over ego
- Figure it out
- Deeply understand why
- Have fun & be kind
Company HQ
Venice, Los Angeles, CA
Articles
Leadership
Grant LaFontaine
(Co-Founder & CEO)Former Product Marketing Manager at Google, Project Manager at Facebook. Also co-founded Kit.
Logan Head
(Co-Founder & CTO)Experience in Engineering, including at Maker's Row, Factr, and Flight Club. Former Senior Product Manager at GOAT.
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