D2C Marketing Lead, Muse Group

• Experience delivering high-reach and high-impact campaigns across marketing channels, particularly email and social media
• Experience managing a mid-sized team of marketers, ideally across multiple products or brands
• An experimental, metric-based approach to marketing
• The ability to take the initiative to propose new creative and marketing concepts
• Experience playing a musical instrument and/or reading sheet music
• Excellent time management skills, including the ability to prioritize the most high impact projects
• An attitude of being unafraid to jump in and assist with execution of tasks when necessary
• A love of music and music culture

Desirable

• Lead a team of D2C marketers executing acquisition and retention campaigns across email, blog, social media and affiliate channels
• Lead a regular cadence of strategy sessions and retrospectives, taking a metric-based approach to future planning
• Build and maintain a D2C marketing dashboard
• Define the future shape of the D2C marketing sub-team along with the Director of Marketing, including building an effective affiliate marketing function
• Collaborate with the D2E Marketing Lead and B2B Marketing Lead to find opportunities to mutually grow revenue and user-bases across the business
• Align with the Director of Marketing and Creative team on brand and copy guidelines in any outgoing communications