Director of Product Management CTV, TripleLift
$240-310k
Omnichannel advertisement marketplace
Be an early applicant
Omnichannel advertisement marketplace
201-500 employees
Be an early applicant
$240-310k
201-500 employees
Company mission
To elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting.
Role
Who you are
- 4+ years of product management experience in the advertising technology field
- 2+ years experience as a product management leader, managing and coaching other PMs
- Strong experience managing products in the Programmatic Digital Video and CTV market, as well as strong knowledge of the underlying technical infrastructure that powers programmatic digital video advertising
- Deep understanding of the ad tech ecosystem, value chain, current trends and underlying technologies
- Strongly organized, very detail oriented, good at running processes and documenting work
- "Systems thinker" who understands and can see the full ad tech value chain
- Comfort level working across engineering, business facing teams as well as interacting directly with clients
- Background in technical services, sales engineering or solutions engineering a plus
What the job involves
- TripleLift is looking for an experienced ad-tech product management leader to run a team of product managers and own a significant portion of our product strategy in the Connected TV (CTV) advertising space
- This role works closely with our executives, technical leaders, and revenue leaders to concept, develop, and commercialize innovative product offerings for CTV
- You will help grow our Product team and be at the cutting edge of technology, advertising, and emerging channels of online content consumption
- This position presents an outsized opportunity to have an impact on the future of digital advertising
- Own a significant portion of our overall product strategy in the CTV advertising arena, including unique products such as CTV pause ads and CTV enhanced spots
- Manage and mentor a team of product managers who focus on various capabilities of our technology platform
- Establish and manage to quantifiable OKRs as it pertains to product deliverables, value we provide to our clients, and revenue to TripleLift
- Exemplify good product management practices from gathering market intelligence, analyzing use cases, writing thoughtful PRDs, and prioritizing work according to value and revenue impact
- Coach the team on breaking down hard problems and making tough prioritization decisions
- Drive product commercialization in collaboration with cross-functional teams including Product Marketing, Sales, Partnerships, Solutions, Client Services, and others
Our take
In order to survive in the digital age, businesses must now market their brand through omnichannel digital advertisement formats. However, building the technological infrastructure for omnichannel advertisement can be a convoluted process, with businesses having to liaise with multiple DSPs and publishers, and work with different software integrations across multiple platforms.
TripleLift is an omnichannel advertisement marketplace that aims to help businesses build advertisement campaigns across online video, CTV, display, branded content, and native formats within a single marketplace. The company partners with digital media publishers, DSPs, brands, and software companies to provide everything businesses need from analytic and engagement tools to the advertisement content itself.
There are many tech startups aiming to tackle the challenges of omnichannel advertising, and TripleLift has recognized that businesses seek operations from many of these providers, helping to reduce the complexity of marketing campaigns by connecting all parties within a single marketplace. Ultimately, this approach helps the company not only serve businesses and their marketing campaigns but also match the service providers with clients.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2015
$10.5m
SERIES B
Mar 2014
$4m
SERIES A
Total funding: $18.7m
Company benefits
- Medical, Dental & Vision Plans
- Unlimited PTO
- 401k w/ employer match
Company HQ
Flatiron District, New York, NY
Leadership
Eric Berry
(Board Member & Co-Founder)Associate of Simpson Thacher & Bartlett LLP from 2008 to 2010. Worked on Product Architecture and Client Services for AppNexus from 2010 to 2012.
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